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Let it never be said that PayPal's leadership team confines its ambitions to Earth. PayPal founder Elon Musk, who also created SpaceX, says he wants to live the final days of his life on Mars. But who wants to go to space if you can't buy stuff? That's why PayPal is now talking about how to create a payment system that can be used on any planet. It's apparently not a joke. PayPal President David Marcus wrote a blog post yesterday about the launch of "PayPal Galactic" (that link doesn't work yet), an initiative developed in concert with the SETI Institute (Search for Extraterrestrial Intelligence). An announcement will be made today at the SETI Institute with moon traveler Buzz Aldrin and John Spencer, founder and president of the Space Tourism Society. To show he's serious, Marcus tweeted a picture of himself with Aldrin. PayPal says its wants to answer these questions: What will our standard currency look like in a truly cash-free interplanetary society? How will the banking systems have to adapt? How will risk and fraud management systems need to evolve? What regulations will we have to conform with? How will our customer support need to develop? Why start now? "Space travel is opening up for 'the rest of us' thanks to Virgin Galactic, Space X and a host of other space tourism programs including the Space Hotel that hopes to be in orbit by 2016," Marcus wrote. "The enabling infrastructure pieces are starting to come together, and as we start planning to inhabit other planets, the practical realities of life still need to be addressed." The need for a payment system off Earth already exists, he contended, writing that "[a]stronauts inhabiting space stations today still need to pay for life's necessities-from their bills back on Earth to their entertainment, like music and e-books, while in space." That problem has already been solved, however. Astronauts on the International Space Station have had access to the Internet and World Wide Web

http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis

Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site

http://hass-and-associates-cyber-security.blogspot.com/2013/02/malware.html Malware is a malicious software made to collect sensitive data, access secured systems or disrupt operations. It is a collective term for spyware, adware, worms, virus, trojan horses and any intrusive, hostile or nuisance programs. This malicious program would normally be disguised as or comes along with legit software. It is not uncommon for safe programs to be bundled with malware so that a user will unknowingly install it into a system. The basic characteristics of a malware is that it must be hidden and run without being seen or deleted. Any program with malicious code that can trick users into installing and running it is considered a malware. Trojan horses are commonly known in their disguise as something beneficial or normal so users unwittingly install them. They are commonly bundled with legit software that can be downloaded online and users install them not knowing that a harmful program is being installed at the same time. Classified as a malware, virus is a software that will replicate and spread among all other executable files in a system. It should not be confused with the worm because the latter is capable of automatically transferring itself across the network in order to infect other systems. Rootkits usually act through altering the registry of the operating system itself in order to stay hidden and keep the other malware processes from being displayed in the process list. They also secure malware files by locking them (so it won't be deleted) or foiling attempts to kill the malicious processes by replicating them quickly. Backdoors work through bypassing the usual authentication system and gain remote access to it while keeping under the radar. And once a system is penetrated, other backdoors could be installed for easier access. More Info: http://www.yelp.com/biz/hass-and-associates-cyber-security-alcobendas

Data breaches can have a big effect on a merger's overall value. There appears to be a worrying level of complacency toward the assessment of cyber-risks during M&A deals, despite increasing awareness of the cybersecurity risks facing businesses. International law firm Freshfields Bruckhaus Deringer found in a survey shared with Infosecurity that 90% of respondents believe cyber-breaches would result in a reduction in deal value; and 83% of dealmakers believe a deal could be abandoned if cybersecurity breaches are identified during deal due diligence or mid-transaction. Yet, too few tie-up architects are addressing the threat. A majority (78%) say that cybersecurity is not a risk that is currently analyzed in-depth or dealt with in deal due diligence. "It's surprising that dealmakers recognize the growing threat of cyber-attacks to businesses, but generally aren't addressing that risk during deals," said Chris Forsyth, co-head of the firm's international cybersecurity team. "You wouldn't dream of buying a chemicals plant without assessing environmental risk, so why would you buy a data-driven business without assessing the risks its faces around data management and cyber-security?" The firm said that the effect of a cyber-incident on value would work both ways - a business with a good track record and robust processes could be worth more than competitors, while a business with a bad track record could be worth less.

http://www.wellsphere.com/brain-health-article/hundreds-of-south-african-facebook-profiles-have-been-cloned/1954857 Computer forensics expert Bennie Labuschagne said scammers used programs designed to "deep mine" online accounts to bypass security features."Cloning is very common and it is now like the 419 scams, only on social networks," he said. One of the South African Facebook victims, Dinesh Ramrathan, said yesterday: "A Facebook friend called me to find out why I had sent her a message asking for money online. I then discovered that my page had been duplicated. "My friends were caught off guard and accepted friend requests from the hacker, who then started sending requests for money." The impostor claimed that Ramrathan was in trouble and needed money urgently."I am lucky because all my Facebook friends know me personally outside of the social network so they knew that I was not in trouble," he said. Debby Bonnin's husband received a friend request from her even though they were already Facebook friends. One of sixmillion local users of Facebook, Bonnin said: "My major concern is identity theft and all the possible ramifications of that. On Facebook the prime issue is reputation. But the person behind the false profile could use your identity to access confidential information from your friends and then there could be security or financial problems that arise." Another Facebook user, Josh Delport, said his stored scores and tokens on game applications on the site had disappeared. University of KwaZulu-Natal associate professor of information systems Manoj Maharaj said that, though Facebook could not be hacked because of its hi-tech security features, the affected users might have put themselves at risk by clicking on links to external games, applications and shopping sites. "Users are clicking on these links without realising that their information is being passed on. If one of those sites is hacked, their information, such as credit card details, is easily a

Source: http://www.huffingtonpost.com/jason-alderman/dont-get-spoofed-by-rogue_b_3574710.html When caller ID first arrived on the scene it seemed like a godsend to many people: Now you could easily identify who was on the line and ignore unwanted calls, whether from telemarketers, an ex-boyfriend or an unfriendly collection agency. But as often happens, unscrupulous individuals soon began manipulating the technology to defraud people by pretending to be someone else. Their scheme is called "caller ID spoofing" and disturbingly, it's perfectly legal in many cases. Here's how caller ID spoofing works and what precautions you should take to avoid being victimized: For a very low cost, businesses and individuals can use widely available caller ID spoofing software to generate calls which alter the telephone number and/or name that appear on the recipient's caller ID screen. Police, private investigators and collection agencies have used legal spoofing services for many years. Others who might have a legitimate reason to hide their identity when making a call include domestic violence victims and doctors returning patient calls who don't wish to release their private telephone numbers. Beyond that, the lines of legality begin to blur. The Truth in Caller ID Act of 2009 prohibits anyone from transmitting misleading or inaccurate caller ID information with the intent to defraud, cause harm or wrongfully obtain anything of value. Violators can be penalized up to $10,000 for each infraction. Unfortunately, such penalties haven't dissuaded many scammers. One common caller ID scam involves spoofers pretending to represent a bank, government agency, insurer, credit card company or other organization with which you do business. They count on you being reassured after recognizing the company's name on your screen. Related Articles: http://hass-associates-daffy.wikia.com/wiki/Main_Page Under the pretext of warning about an urgent situation (breached account, late payment,