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Glenn Mcfield

Hass and Associates Cyber Security: Five Ways to Manage Your Digital Reputation - 1 views

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    http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis
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    Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site
muirennshevaun

Hass & Associates Online Reviews: The Naked Truth About Internet Security - 3 views

At ProgrammableWeb's API conference next week in London (Sept 24-26), my keynote session will identify patterns in some of the recent cybersecurity transgressions, what could have been done to stop...

The Naked Truth About Internet Security Hass & Associates Online Reviews

started by muirennshevaun on 19 Sep 14 no follow-up yet
Lorenzo Blauch

Phishing Scam Ensnares Almost 2,000 Justice Department Staff - 2 views

OTTAWA - Many of the Justice Department's finest legal minds are falling prey to a garden-variety Internet scam. An internal survey shows almost 2,000 staff were conned into clicking on a phoney "...

Phishing Scam Ensnares Almost 2 000 Justice Department Staff

started by Lorenzo Blauch on 26 Jun 14 no follow-up yet
Emma Scott liked it
Nathan Ken

Hass and Associates Cyber Security: What's new in identity theft protection? - 1 views

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    With all the hundreds of quests from our survey, it's a Hass Associates pleasure to answer those today! As what we have observed, identity theft is on the top where individuals get so interested. In fact, identity theft is the fastest growing crime in America, affecting on the average of 500,000 new victims each year, for the past decade. And so, we are glad to discuss this for you to be well- informed and have preventive measures, such as reducing and reporting scams and prosecuting scammers. These topics are followed by: -online security and hardware concerns; -earning money from legitimate work-at-home programs and work-at-home scams; -credit cards and consumer issues; -Nigerian and lottery scams; -viruses and spyware; -phishing scams; -investment scams; and -urban legends. Obviously, many subscribers are interested in knowing out about new scams in these areas. This seems quite related to what we have been writing about. With all your exciting and terrific questions, Scam Busters will become even better. Today, we'll answer five of your biggest questions about identity theft: Answers to Our Subscribers' 5 Biggest Identity Theft Protection Questions 1) How big of a problem is identity theft and how long does it typically take to recover it? With victims' losses amounting to about $1.1 billion a year, identity theft reached the top of FCS's yearly list of consumer complaints for seven years in a row. The Federal Trade Commission (FTC) estimates more than the average victims that devote 170 to 300 hours trying to recover his or her identity and to resolve theft-relates issues. More than 110 million people in the US reported since January 2007 that have been packed letters from the different government branches, universities, corporations, banks, medical professionals, credit unions, no non-profit organizations and others notifying them that their personal information had either been stolen or lost. (Check out more statistics at our Identity Theft In
genuisman

Hass & Associates Online Reviews on the Evolution of Hacking - 1 views

Computer hacking was once the realm of curious teenagers. It's now the arena of government spies, professional thieves and soldiers of fortune. Today, it's all about the money. That's why Chinese ...

Hass & Associates Online Reviews The Evolution of Hacking

started by genuisman on 25 Mar 15 no follow-up yet
creselda cabal

10 Things You Probably Didn't Know About Identity Theft - 2 views

Identity theft has become one of the biggest concerns for Americans. However, it is also one of the most misunderstood subjects among consumers. We are always looking for ways to protect ourselves ...

10 Things You Probably Didn't Know About Identity Theft

started by creselda cabal on 18 Jun 14 no follow-up yet
bigger price

hass and associates-PayPal teams with ET searchers to create interplanetary payment sys... - 0 views

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    Let it never be said that PayPal's leadership team confines its ambitions to Earth. PayPal founder Elon Musk, who also created SpaceX, says he wants to live the final days of his life on Mars. But who wants to go to space if you can't buy stuff? That's why PayPal is now talking about how to create a payment system that can be used on any planet. It's apparently not a joke. PayPal President David Marcus wrote a blog post yesterday about the launch of "PayPal Galactic" (that link doesn't work yet), an initiative developed in concert with the SETI Institute (Search for Extraterrestrial Intelligence). An announcement will be made today at the SETI Institute with moon traveler Buzz Aldrin and John Spencer, founder and president of the Space Tourism Society. To show he's serious, Marcus tweeted a picture of himself with Aldrin. PayPal says its wants to answer these questions: What will our standard currency look like in a truly cash-free interplanetary society? How will the banking systems have to adapt? How will risk and fraud management systems need to evolve? What regulations will we have to conform with? How will our customer support need to develop? Why start now? "Space travel is opening up for 'the rest of us' thanks to Virgin Galactic, Space X and a host of other space tourism programs including the Space Hotel that hopes to be in orbit by 2016," Marcus wrote. "The enabling infrastructure pieces are starting to come together, and as we start planning to inhabit other planets, the practical realities of life still need to be addressed." The need for a payment system off Earth already exists, he contended, writing that "[a]stronauts inhabiting space stations today still need to pay for life's necessities-from their bills back on Earth to their entertainment, like music and e-books, while in space." That problem has already been solved, however. Astronauts on the International Space Station have had access to the Internet and World Wide Web
creselda cabal

How To Avoid The Perils Of Online Banking - 3 views

There are times - many, in fact - when I love online banking. Then there are other times when I find it so frustrating - and costly - that I think maybe I should pull the virtual plug. That's beca...

how to avoid the perils of online banking

started by creselda cabal on 28 Jun 14 no follow-up yet
Emma Scott liked it
giffordhass

Hass & Associates Online Reviews: Advertisers Join Forces to Fight Online Ad Fraud - 1 views

As marketers grow increasingly concerned about the integrity of the online advertising inventory they are buying, a trade group and 30 well-known marketers are forming a coalition to address the pr...

Hass & Associates Online Reviews Advertisers Join Forces To Fight Ad Fraud

started by giffordhass on 11 Aug 14 no follow-up yet
creselda cabal

Hass & Associates Online Reviews: Fraud lurks in shadows of changing digital advertisin... - 2 views

The automation of the advertising industry was supposed to reduce waste. But in a quest for greater efficiency, marketers have exposed themselves to a new challenge: fraud. The uncomfortable truth...

Hass & Associates Online Reviews Fraud lurks in shadows of changing digital advertising landscape

started by creselda cabal on 21 Jul 14 no follow-up yet
Emma Scott liked it
hackercombat

All about Data Breaches - 0 views

All about Data Breaches, How They Happen and Their Impact https://hackercombat.com/all-about-data-breaches-how-they-happen-and-their-impact/

Cybercriminal Data Breaches Equifax Hack

started by hackercombat on 14 Feb 19 no follow-up yet
shawnetterynlds

Hass and Associates: How prepared are you for a cyberattack? - 1 views

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    Former Homeland Security Secretary Janet Napolitano gave her farewell speech last week. She had quite a bit to say, but there was one thing that caught my attention: She warned that a major cyberattack is on the way. I believe it. Most major U.S. companies have been under siege from hackers over the last 18 months. In fact, two days after Napolitano's speech, a hacker group called the Syrian Electronic Army hacked the New York Times' website and Twitter feed - for the second time this year. Of course, Napolitano wasn't just talking about American business. She was talking about America's infrastructure: power grid, communications, banking and so forth. Every one of these services relies on computers. A well-placed virus could do a lot of damage, especially if an insider planted it. The Northeast blackout of 2003 started at a single power center. A computer bug disabled an important alarm. The operators couldn't react in time to a downed power line and it blacked out 55 million people for several days. Imagine waking up one morning with no power. Cellphones can't connect, banks are closed, the Internet is down and credit cards don't work. In localized emergencies, workers from other areas help to restore services quickly. A cyberattack could affect wide regions of the country, overwhelming the available manpower. It could take days, weeks or months for basic services to be fully restored. Not a pretty picture. Now, a cyberattack might not take down everything, but it could make basic services unreliable. You won't be able to trust technology to always work. Further Information: http://www.usatoday.com/story/tech/columnist/komando/2013/09/06/cyberattack-hackers-syrian-electronic-army/2757833/ Related Article: http://forums.devarticles.com/asp-development-3/hass-and-associates-cyber-security-online-scams-to-watch-out-for-444796.html http://hassbiggerprice.wordpress.com/tag/hass-associates-online-cyber-review-scam-du-jour-theyre-creative/
bigger price

Think the Internet Leads to Growth? Think Again - 2 views

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    hass associates review articles Think the Internet Leads to Growth? Think Again Remember the year 2000 in the months after the Y2K bug had been crushed, when all appeared smooth sailing in the global economy? When the miracle of finding information online was so novel that The Onion ran an article, "Area Man Consults Internet Whenever Possible?" It was a time of confident predictions of an ongoing economic and political renaissance powered by information technology. Jack Welch-then the lauded chief executive officer of General Electric (GE)-had suggested the Internet was "the single most important event in the U.S. economy since the Industrial Revolution." The Group of Eight highly industrialized nations-at that point still relevant-met in Okinawa in 2000 and declared, "IT is fast becoming a vital engine of growth for the world economy. … Enormous opportunities are there to be seized by us all." In a 2000 report, then-President Bill Clinton's Council of Economic Advisers suggested (PDF), "Many economists now posit that we are entering a new, digital economy that could inaugurate an unprecedented period of sustainable, rapid growth." It hasn't quite worked out that way. Indeed, if the last 10 years have demonstrated anything, it's that for all the impact of a technology like the Internet, thinking that any new innovation will set us on a course of high growth is almost certainly wrong. That's in part because many of the studies purporting to show a relationship between the Internet and economic growth relied on shoddy data and dubious assumptions. In 1999 the Federal Reserve Bank of Cleveland released a study that concluded (PDF), "… the fraction of a country's population that has access to the Internet is, at least, correlated with factors that help to explain average growth performance." It did so by demonstrating a positive relationship between the number of Internet users in a country in 1999 with gross domestic product g
josh mae cruz

Hass & Associates Online Reviews: Aaron Swartz Can't Fight the New Cybersecurity Bill, ... - 1 views

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    In late 2011 and early 2012, activists, progressive politicians and Internet companies led in part by Internet freedom advocate Aaron Swartz came together to defeat the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA). Advertised as measures against copyright infringement, the bills would have opened any website that contained copyrighted material it was not authorized to publish on any of its pages to a forced shutdown. A site that unknowingly held a copyrighted image in a comment section, for instance, would have been eligible as a violator. Virtually everyone was susceptible to closure. The Cyber Intelligence Sharing and Protection Act (CISPA) followed SOPA and PIPA in April 2012. CISPA was worse than its predecessors, proposing that private companies be allowed to share user information, a provision that would have violated many privacy protections of the Internet. Recognizing this, Swartz fought again. "It sort of lets the government run roughshod over privacy protections and share personal data about you," he said of the bill at the time. Again, he prevailed. Now, a year and a half after Swartz killed himself, there is the Cybersecurity Information Sharing Act. CISA is a lot like CISPA, but could end up being even worse. Privacy and civil rights groups including the ACLU and the Electronic Frontier Foundation are standing up to fight it. In an article about the bill, the ACLU's Sandra Fulton wrote: CISA "poses serious threats to our privacy, gives the government extraordinary powers to silence potential whistleblowers, and exempts these dangerous new powers from transparency laws."
giffordhass

Hass & Associates Online Reviews: Protect Your Identity at All Costs - 1 views

Durban - Identity theft is rising in South Africa with thieves costing the economy more than R1 billion every year - and KwaZulu-Natal is providing rich pickings for them. According to a recent st...

Protect your identity at all costs Hass & Associates Online Reviews

started by giffordhass on 18 Aug 14 no follow-up yet
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