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http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis

Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site

With all the hundreds of quests from our survey, it's a Hass Associates pleasure to answer those today! As what we have observed, identity theft is on the top where individuals get so interested. In fact, identity theft is the fastest growing crime in America, affecting on the average of 500,000 new victims each year, for the past decade. And so, we are glad to discuss this for you to be well- informed and have preventive measures, such as reducing and reporting scams and prosecuting scammers. These topics are followed by: -online security and hardware concerns; -earning money from legitimate work-at-home programs and work-at-home scams; -credit cards and consumer issues; -Nigerian and lottery scams; -viruses and spyware; -phishing scams; -investment scams; and -urban legends. Obviously, many subscribers are interested in knowing out about new scams in these areas. This seems quite related to what we have been writing about. With all your exciting and terrific questions, Scam Busters will become even better. Today, we'll answer five of your biggest questions about identity theft: Answers to Our Subscribers' 5 Biggest Identity Theft Protection Questions 1) How big of a problem is identity theft and how long does it typically take to recover it? With victims' losses amounting to about $1.1 billion a year, identity theft reached the top of FCS's yearly list of consumer complaints for seven years in a row. The Federal Trade Commission (FTC) estimates more than the average victims that devote 170 to 300 hours trying to recover his or her identity and to resolve theft-relates issues. More than 110 million people in the US reported since January 2007 that have been packed letters from the different government branches, universities, corporations, banks, medical professionals, credit unions, no non-profit organizations and others notifying them that their personal information had either been stolen or lost. (Check out more statistics at our Identity Theft In

hass associates review articles Think the Internet Leads to Growth? Think Again Remember the year 2000 in the months after the Y2K bug had been crushed, when all appeared smooth sailing in the global economy? When the miracle of finding information online was so novel that The Onion ran an article, "Area Man Consults Internet Whenever Possible?" It was a time of confident predictions of an ongoing economic and political renaissance powered by information technology. Jack Welch-then the lauded chief executive officer of General Electric (GE)-had suggested the Internet was "the single most important event in the U.S. economy since the Industrial Revolution." The Group of Eight highly industrialized nations-at that point still relevant-met in Okinawa in 2000 and declared, "IT is fast becoming a vital engine of growth for the world economy. … Enormous opportunities are there to be seized by us all." In a 2000 report, then-President Bill Clinton's Council of Economic Advisers suggested (PDF), "Many economists now posit that we are entering a new, digital economy that could inaugurate an unprecedented period of sustainable, rapid growth." It hasn't quite worked out that way. Indeed, if the last 10 years have demonstrated anything, it's that for all the impact of a technology like the Internet, thinking that any new innovation will set us on a course of high growth is almost certainly wrong. That's in part because many of the studies purporting to show a relationship between the Internet and economic growth relied on shoddy data and dubious assumptions. In 1999 the Federal Reserve Bank of Cleveland released a study that concluded (PDF), "… the fraction of a country's population that has access to the Internet is, at least, correlated with factors that help to explain average growth performance." It did so by demonstrating a positive relationship between the number of Internet users in a country in 1999 with gross domestic product g

We all live in public, at least as far as the US National Security Agency is concerned. As Internet users and global citizens become more aware of surveillance activities that the US and other countries are doing on the World Wide Web, there are those who seek to ensure that privacy and personal freedoms aren't trampled upon. Tor technology aims to help appease privacy advocates and offer a way in which the Internet can be enjoyed without the prying eyes of surveillance programs or other tracking software. This free piece of software has certainly become mainstream in light of recent events, but what is Tor and why does it matter to you, your family, neighbors, co-workers, and the rest of the Internet? Peeling back the onion layers It might surprise you that the Tor Project, originally an acronym for The Onion Router Project, was initially funded by the US Naval Research Laboratory and helped launch the development of onion routing (anonymous communication over a computer network) on behalf of DARPA. It had also received the backing from the Electronic Frontier Foundation. When users installed Tor software onto their computers, it would conceal their identity and network activity from anyone spying on their behavior. This was accomplished by separating the identification and routing information. The data is transmitted through multiple computers via a network of relays run by like-minded volunteers - almost like how users installed SETI software to look for extraterrestrial beings. Tor isn't the only service that helps you hide in the shadows away from the prying eyes of the federal government, or any other person who would do it for malicious purposes. However, some say that it's better because it works at the Transmission Control Protocol stream level. Full post: http://thenextweb.com/insider/2013/10/08/what-is-tor-and-why-does-it-matter/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+TheNextWeb+(The+Next+Web+All+Stories)