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Online Publishing Software: An Asset For Business! - 0 views

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    Digital publishing software can be your effective business partner to augment your business. In this article we will discuss why digital publishing is the asset you need.
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The Business of Editing: Why a Company? « An American Editor - 0 views

  • Dealing with clients on a business-to-business basis seems to make honoring my invoice terms happen with significantly greater regularity than when I was seen — and treated – as merely an individual freelancer
  • If I do need additional editors, then I hire them, not the client.
  • I receive inquiries for work that goes beyond copyediting and into other aspects of the editorial/production process
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  • being viewed as a company rather than as an individual means being treated as the client would treat every other company vendor.
  • Being a company doesn’t mean that you must have employees other than yourself.
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Do Writers Really Need a Book Business Plan? by Deborah Riley-Magnus - The Book Designer - 0 views

  • Now is the time to jot down all those people who will want your book, why they’ll want it and how effective they’ll be at getting more people to want it. Know – really know – who your market and readership target is.
  • No point in writing a book if you don’t know why or if it’s special.
  • where else might it fit in perfectly?
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Web Catalog Software: Your Business Requires It! - 0 views

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    This article updates your knowledge about web catalog software. Further, by reading the article you will discover the advantages of using the software to enhance the business activities.
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Flip Book Software: 6 Key Features! - 0 views

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    The features of flip book software have the power to change the landscape of businesses. In this article we will talk more about the enticing features of this software. Each day we experience technologically advanced new things; things which have the capability to change the scenario of common people, business, publishing industry, etc, one such thing that has changed the way of gathering information and which is flip book software.
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6 Top Visual Twitter Tips That Help You Stand Out | Business 2 Community - 0 views

  • I suggest using a few keywords that represent your brand – i.e., genre, interests, business or service, and using hashtags (#) with them. Why? This makes it a hot link (this one goes to #snark) to Search – important for you to have more visibility in Twitter’s internal search engine.Also, this is how you show up on Google.
  • If you’re using a header for your Facebook timeline, now you can use the same one for your Twitter header. Very cool.
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What the Penguin-Random Merger Says About the Future of the Book Business - NYTimes.com - 0 views

  • most observers expect that this is just the beginning of a series of mergers — like those in the music business — that will take the Big Six publishers down to the Big Three and perhaps one day even the Big One.
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Somebody please tell me the path to survival for the illustrated book business - The Sh... - 0 views

  • When they’re illustrated to better explain, such as showing you how to knit a stitch or make a candle or a piece of jewelry, wouldn’t a video be a better option most of the time?
  • Books are illustrated for two reasons: beauty or explanatory purpose, more the latter than the former.
  • But the illustrated books are in the single-digit percentages most of the time, with some of the more successful categories in the very low double-digits.
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  • This is in the US — two years or more after the launch of the iPad and Nook Color and nearly a year after the launch of the Kindle Fire. Poor sales of illustrated ebooks can no longer be attributed to a lack of devices that can deliver them effectively.
  • If the book you’re reading on an iPad or Kindle Fire or Nexus 7 gets boring or you get tired of it, you can switch to a movie, The New York Times, your favorite song, or Angry Birds with the same device. Or the chime on your iPhone will ring taking you out of your book to answer an email.
  • For the publisher of illustrated books, the book also must compete with media accomplishing the same purpose (how many new instructional videos of knitting stitches or jewelry-making techniques are posted to YouTube every day?) But they can’t do it for the same price, because that price is free.
  • So the illustrated book publisher not only has to learn how to make videos (a skill they were never previously required to possess), they also have to come up with a business model that enables their videos to be part of a priced commercial product, competing with legions of them that are free. And they have to finance a substantial creative component that isn’t contributing value to the print version at all.
  • Relevant piece of anecdata: I remember being told by somebody at Wiley a couple of years ago that a large portfolio of photographs added measurable revenue on their travel sites. For very little cost, they could make a selection of photographs available for browsing. People clicked through them pulling up a new ad each time they did. That’s the “illustrated book publishing” of the future, but it starts with having the audience.
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The Accessible NYTimes - 0 views

  • publishing is like Hollywood — nobody ever does the marketing they promise.
  • Mr. Mamet is taking advantage of a new service being offered by his literary agency, ICM Partners, as a way to assume more control over the way his book is promoted.
    • whoelscher
       
      Interesting direction for an agency to take. Is this the future for literary agents? Will they simply become self-publishing services? Will they maintain their role as gatekeepers or will they open up their services to everyone?
  • New Publisher Authors Trust: Themselves
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  • ICM, which will announce its new self-publishing service on Wednesday, is one of the biggest and most powerful agencies to offer the option. But others are doing the same as they seek to provide additional value to their writers while also extending their reach in the industry.
  • Trident Media Group
  • mostly for reissuing older titles, the backlist.
  • InkWell Management
  • she would not leave Harper completely because she loves her editor.
  • They treat it like a small business
  • the big publishers focused mostly on blockbuster books and fell short on other titles — by publishing too few copies, for instance, or limiting advertising to only a short period after a book was released.
  • If an author self-publishes, what, then, is the role of a literary agency?
whoelscher

The Business of Editing: On My Bookshelf « An American Editor - 0 views

  • , for example, use H.L. Mencken’s The American Language (4th ed revised with supplements), Garner’s Modern American Usage (as well as its two predecessor editions), Merriam Webster’s Dictionary of English Usage, The American Heritage Guide to Contemporary Usage and Style, Good’s Whose Grammar Book Is This Anyway?, The Gregg Reference Manual, and Burchfield’s Fowler’s Modern English Usage
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Iphone Magazine App: Digital Publishing Technology - 0 views

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    This article talks about iPhone magazine app. Further, it talks about the digital publishing technology. For a long time, businesses have dependent on paper printed media to promote and advertise their products and services to achieve their sales target.
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Loving The Digital Publishing Software - 0 views

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    This article talks about digital publishing software. Furthermore, it talks about the features and usages of it. The world has experienced great technological developments in the last 2 decades. Everything has transformed, from doing business to flocking information.
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Create Online Publication Using Online Publishing Software - 0 views

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    This post talks about online publishing software. Further, it talks about the benefits to create online publication for your business. Technology has simplified a lot of things and publishing, sharing and gathering information are the stuff which comes under those simplified things.
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Mobile Magazine Publishing Benefits - 0 views

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    This article talks about mobile magazine. Further, it talks about the benefits of mobile magazine publishing. Until and unless you do not give a thought to optimize your content for mobile, your marketing and business expanding efforts can't be considered to be happening in full swing.
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Apple Magazine App: Enhancing Reach With Ipad! - 0 views

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    This post enhances your knowledge about apple magazine app. Further, it talks about the benefits of creating iPad magazine app for your business. Magazines as well as newspapers also get advantage of the interactive and multimedia approach which is feasible on a gadget like the iPad.
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Digital Magazine Subscriptions What You Need To Know! - 0 views

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    This presentation sheds light on digital magazine publishing software and digital magazine subscriptions. Also, you will know how a publisher or business owner can avail the benefits of this publishing software. Digital magazines are becoming popular with each passing day. There was a time when people wanted to read paper printed magazines and have to wait for their monthly issue for long.
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dopt Digital Publishing To Get More Business - 0 views

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    Because of the global presence of the internet and the digital publishing, you will enjoy a lot of services which would allow you to publish your work over the web, a few of them even publishing the content for free of cost.
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PDF Publishing Software Can Change Landscape Of Business! - 0 views

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    This post enriches your knowledge about PDF publishing software. Further, it talks about how it can advantage you. There are a lot of advantages of utilizing PDF publishing software applications such as PDF to flip page, since you can effortlessly produce a digital magazine to increase your customer base.
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