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For The Love Of Ipad Magazines - 0 views

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    This article talks about iPad magazines. Further, it talks about the growing popularity of iPad magazine publishing. Seeing that more and more people now are turning to their web resources to gather knowledge instead of depending on their paper publications, the popularity of iPad magazine publishing has been growing.
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The Benefits Of Magazines For Ipad For Modern Entrepreneurs - 0 views

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    This post enriches your knowledge about magazines for the iPad. Further, it talks about the benefits of it for modern entrepreneurs. Using magazines for iPad implies enhanced reach, higher visibility, and more sales and ROI (Return on Investment).
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Benefits Of Ipad Magazine Apps You Must Know - 0 views

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    Best iPad magazine apps would not only help you to bring your content to the iPads but also make an engaging impact on your readers. In this article we will discuss this thing in details.
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Apple Magazine App: Enhancing Reach With Ipad! - 0 views

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    This post enhances your knowledge about apple magazine app. Further, it talks about the benefits of creating iPad magazine app for your business. Magazines as well as newspapers also get advantage of the interactive and multimedia approach which is feasible on a gadget like the iPad.
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Mobile Magazine Publishing Benefits - 0 views

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    This article talks about mobile magazine. Further, it talks about the benefits of mobile magazine publishing. Until and unless you do not give a thought to optimize your content for mobile, your marketing and business expanding efforts can't be considered to be happening in full swing.
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Magazine Publishing Software: Represent Your Business Effectively! - 0 views

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    This article talks about magazine publishing software. Moreover, it talks about the effectiveness and features of the software.
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Iphone Magazine App: Digital Publishing Technology - 0 views

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    This article talks about iPhone magazine app. Further, it talks about the digital publishing technology. For a long time, businesses have dependent on paper printed media to promote and advertise their products and services to achieve their sales target.
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Digital Magazines: Iphone Magazine App - 0 views

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    This article talks about iPhone magazine app. Further, it talks about the colossal globe of digital magazines.Digital magazines are the best way to see the digital revolution. Further, like other digital publications such as the e-catalogs, e-newspapers, e-brochures, etc.
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Digital Magazines For Android: Searching A Software Provider! - 0 views

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    Quality digital magazines for Android is laden with the amazing interactive and multimedia features such as embed videos, embed hyperlinks, subscription management system, bulk upload, and more.
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Apple Magazine App: Join The Revolution! - 0 views

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    This article updates your knowledge about Apple magazine app which has the taken the present publishing market by storm. Moreover, you will come to know about the benefits of opting
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Apple Magazine App - Digitize Your Publications - 0 views

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    This article talks about apple magazine app. Furthermore, it talks about the benefits of digitizing your content. Smartphones have transformed our lives to a great extent. Let's accept the fact we can't live without our mobile phones even a week or more correctly to say even a day.
whoelscher

Somebody please tell me the path to survival for the illustrated book business - The Sh... - 0 views

  • When they’re illustrated to better explain, such as showing you how to knit a stitch or make a candle or a piece of jewelry, wouldn’t a video be a better option most of the time?
  • Books are illustrated for two reasons: beauty or explanatory purpose, more the latter than the former.
  • But the illustrated books are in the single-digit percentages most of the time, with some of the more successful categories in the very low double-digits.
  • ...5 more annotations...
  • This is in the US — two years or more after the launch of the iPad and Nook Color and nearly a year after the launch of the Kindle Fire. Poor sales of illustrated ebooks can no longer be attributed to a lack of devices that can deliver them effectively.
  • If the book you’re reading on an iPad or Kindle Fire or Nexus 7 gets boring or you get tired of it, you can switch to a movie, The New York Times, your favorite song, or Angry Birds with the same device. Or the chime on your iPhone will ring taking you out of your book to answer an email.
  • For the publisher of illustrated books, the book also must compete with media accomplishing the same purpose (how many new instructional videos of knitting stitches or jewelry-making techniques are posted to YouTube every day?) But they can’t do it for the same price, because that price is free.
  • So the illustrated book publisher not only has to learn how to make videos (a skill they were never previously required to possess), they also have to come up with a business model that enables their videos to be part of a priced commercial product, competing with legions of them that are free. And they have to finance a substantial creative component that isn’t contributing value to the print version at all.
  • Relevant piece of anecdata: I remember being told by somebody at Wiley a couple of years ago that a large portfolio of photographs added measurable revenue on their travel sites. For very little cost, they could make a selection of photographs available for browsing. People clicked through them pulling up a new ad each time they did. That’s the “illustrated book publishing” of the future, but it starts with having the audience.
whoelscher

The Digital Dilemma for Picture Book Publishers | Publishing Perspectives - 0 views

  • Although children sometimes read picture books by themselves, most of the dearest picture book experiences arise from an activity shared between parent and child. The parent is an actor, performing for the child; the two are teammates as they jointly explore illustrations.
  • moving a work that relies heavily on visual and spatial elements from one medium to another is extremely hard to do well.
  • Publishers must commission some digital-only picture books to explore what the creative possibilities are when print is not the starting point.
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  • A straight e-book facsimile of a picture book pales in comparison to the print original and using one of these to compete with the various gorgeous iPad apps for children is like taking ink and paper to a video editing fight.
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