Universal Video Chat? Polycom Is Getting Close - 0 views
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Anthony Mirabile on 08 Oct 12For a service that had such an artificially high demand, the tech industry has not really capitalized on Video Chat. When Apple unveiled their video chat service 'FaceTime' in June of 2010, many thought that this would become the primary standardized service used by all. In practice, FaceTime is a clunky system that is evidently less productive and convenient than just vocal or text communication. So why hasn't video conferencing taken off as the industry had hoped? The answer is most likely because there is no standardized system and the market is too saturated; Polycom Inc. hopes to adress this issue by introducing a Universal Video Chat in early 2013. The product (called RealPresence CloudAxis) monetizes all of your contacts from Skype, Facebook, Google Talk and other apps into one place - all hosted on a web browser. This is a very ambitious task and if it delivers on what Polycom says (with the "same security and reliability as enterprise systems"), then there may be some validity to the video conference service. This relates to Privacy and Security because when monetizing a group of services, there is a chance for data leak and possible identity theft; Polycom promises to adress all security issues in order to make a safe and immersive experience for its users. This relates to eLifestyle because companies and their consumers have been trying for the past years to create a universal video chat service that actually worked in order to establish a multi-faceted social network: it might be too early to tell if Polycom has something that will fulfill the needs of consumers. This relates to ICS20 because as a class, we are no stranger to multiple accounts that often times serve the same purpose. As consumers, we hope for a streamlined service that can connect all of our multiple accounts into one place, preferably on a browser. It will be hard for Polycom, both legally and economically, to convince all of these pre-existing video chat developers to allow Polycom to