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Daniel Dmitrievich Prilipko

Reddit will now let you vote its ads up or down | The Verge - 0 views

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    Social news website Reddit may soon have a feature where ads may be downvoted or upvoted, much like the content shared by users. This is one of few websites to currently have this approach with advertisements.  This is rather significant because if people are able to downvote advertisements that they feel are intrusive, ugly and downright annoying, and upvote advertisements that are funny, interesting and better, then we can see advertising companies change their tactics to make better ads for all of us. This can result in a win/win situation where companies generate real views on their ads and people are more inclined to buy their products, as opposed to being annoying by these companies and skipping over and trying to find ways around these ads by using extensions such as AdBlock.  If more websites use this feature then maybe people will start to like ads again, as they will see ads that they want to see, there may be a change in the advertising market where we will see an influx of more creative and interesting advertisements instead of the boring and tedious ones we mostly have today.
Dragos Penelea

First Windows 8 ad airs, provides a glimpse at Microsoft's marketing blitz | The Verge - 0 views

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    The hugely anticipated Windows 8 operating system by Microsoft has aired its first ad today. Microsoft is reportedly spending a huge amount of money on advertising Windows 8 along with the new Microsoft Tablet, called the "Surface." Microsoft is holding a special media launch for Surface and Windows 8 on October 25. Furthermore, a number of stores will open at midnight October 26 to sell Windows 8 PCs and Tablets. I think that in order for the new tablet Microsoft is releasing to be successful and sell out to customers, they should start advertising it way more. I haven't even heard of it until reading this article, and with so many other tablets on the market, what makes this one so special? The fact that it runs on Windows 8 is simply not enough to sell the "Surface" in large amounts. Windows 8 will probably become very successful, as Microsoft is a trusted company when it comes to operating systems, and many people worldwide use different versions of Windows. In conclusion, i would focus more on advertising the new tablet rather than Windows 8, and airing these advertisements in as many places around the world as possible to attract worldwide customers.
ecaterina smirnov

How Much Would You Pay to Never See an Online Ad Again? - 0 views

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    This article is introducing a new product that could possibly be put on the market soon. It is called AdTrap. You buy this device for $120 and it sits between your modem and router and blocks all kind of ads on the internet for all kind of devices. This device is in its working prototype stage and is on a crowd-funding site Kickstarter. If $150,000 worth of devices are pre-ordered by December 8th they will start shipping the device. It is like a small computer running the Linux OS and can be easily updated to black new kinds of ads. You can also have a list of websites where you do not want the ads blocked. This device is great for those who despise ads and just 10 hours after being launched they raised just over 10 percent of its goal.  This advertisement has to do with eLifestyle because this device can possibly change the way we spend time on our computers. Those who hate ads in front of videos and other side and popping up have an alternative for $120. Most people that use technology have at one point complained about advertisements and constant bombardment with these ads this is a way to protect yourself and possibly your kids from advertisements at least on the web. This also has to do with eLifestyle because if enough people buy this device and it becomes huge it can change the way websites make money or not make money because most websites rely on ads in order to be able to give people their services and posts.  If this device is shipped for those who pre-order it may be a big fail in the market because ads just may not be as annoying to some as they are to others or this can be a big success but in the long term be devastating for web sites because they will not be making money from ads anymore. I personally would not buy this device for $120 dollars because ads do not make me that mad and I have gone long enough without this device I can continue this way for a while. Also can change the websites that run because of ads and I wouldn't want that. 
Radu Cernatescu

How Facebook Plans To Take Over The Internet - ReadWrite - 0 views

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    "Mobile World Congress on Monday, Zuckerberg delineated some of his plans for moving forward with Internet.org, the initiative led by Facebook to bring Internet connectivity to poor countries around the world.  While Zuckerberg touted the altruistic vision of his company's goal to connect the next one billion people, it's important to note that the project isn't just for the sake of bringing basic services to those that don't have it, but rather bringing millions of additional eyeballs to Facebook and its advertisers.  See Also: Hey Facebook! Connecting The World To The Web Isn't Enough "[We are] making it so that we can increase the amount of up-sells to subscriptions when they're using these basic services," Zuckerberg said in his keynote. "They will come to a link that isn't included in the basic services package; a popup that says, ok if you want to consume this, you have to buy this data plan." Facebook is making a long-term promise to both data carriers and advertisers-Zuckerberg said the next one billion people to attain Internet access will not be as affluent as those already on Facebook, thus making it harder to monetize the company's services. Zuckerberg said the social network will subsidize Facebook, Messenger, and other services like weather or basic news and information, and then provide up-sells in applications to deliver the whole package-like a gateway drug. Those up-sells are where carriers and Facebook make money. "The reason why they're not on [the Internet] is they don't know why they would want to get access to it," Zuckerberg said. "[We will show] people why it's rational and good for them to spend the limited money that they have on the Internet." How WhatsApp Fits Into Internet.org Facebook recently spent $19 billion to acquire the mobile messaging application WhatsApp, an application Zuckerberg claims will be one of the few services to amass a billion users in the future. He claimed that, by it
robford-jlm

Google Admits Google+ Was Just A Ploy To Track Your Behavior Online - 0 views

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    Google is a software giant that we all use, be it for email, Youtube, searching the web or for social networking with Google+. Honestly, that was kind of hard to say with a straight face, no one uses Google+, but apparently thats okay with Google. According to the NY Times, Google+ has been a ploy from the start, created to collect data from users and sell it to the highest bidder. This became evident when Google+ became the hub for all Google accounts, although it is neglected by users. By linking it to maps, gmail, youtube, Google now knows where you go, who you talk to, and what you find entertaining; valuable info for advertisers. This is especially useful, considering the fact that Google's main source of income, search advertising, is declining. This can be a huge concern for Google users who do not want to be tracked and monitored, I among them. While it was not this announcement specifically, similar news has persuaded me, and others undoubtedly, to abandon Google services. I have gone from using chrome, Google search, gmail and more to using free 3rd party software that is committed to maintaining user privacy. Realistically, however, I have not made a difference in Google's business plans, and they will continue along their path as long as it is profitable. Although many laughed at first at the Google+'s hefty price tag, Google is the only one laughing now.
jrdotimas

How Social Media Has Changed Politics: It's Not Just Tactics - The Social Media Monthly - 0 views

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    This article shows that social media has definitely affected the way politics work and the way that politics advertise. Its clear that social media has an effect in everything. Politics recently, have started to abuse the fact that everyone is on social networks. By advertising on them, they are able to gain a lot of followers and support. Obama specifically, has gained most of his popularity from internet memes. These memes are very comedic and is probably a main cause of his popularity.
Nicked -

The Evolution of Windows OS From Beginning to Present [INFOGRAPHIC] - 0 views

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    The article, by Anita Li, is an infographic on the evolution of Windows Operating Systems from 1985 and Windows users, as well as popular technology and software at the time of each release. The 1985 description depicts a generic male figure hunching over the machine-block Windows 1.0, with the subtext "Won't it explode if I press this button?" This highlights what a large impact the first computers and operating systems might have had - people possibly were afraid of pressing any buttons in fear that the the hulking brick might explode. But as we know, technology advances, and people adapt. The infographic shows the housings becoming smaller as hardware becomes more compact, and OSs become more advanced. It also illustrates the "first Internet experience" along with Windows 98, Google with Windows 2000, Skype and Solitaire with Windows XP, Facebook and the XBox for Windows Vista, and Twitter for Windows 7. The users also change, where Windows was generally used by adults in offices, it is presently used by a younger age group of teenagers for social networking and the like. As it was made out to be, I find this infographic very interesting. It shows a stark contrast between the first computers and computers today. Not only does it show the evolution of Windows OSs and its  users, it also illustrates the evolution of technology and how society has developed around it. Computers have become much more portable with the laptop, and their versatility is unmatched. Ultimately this infographic is an advertisement for the 2012 release of Windows 8 (dubbed "Thinner. Lighter. Faster."), but it does generate some thought, letting the mind ponder about past, present, and future technologies, and how society has and will adapt to the constant change. 
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    In a sort of infographic craze.. : http://visual.ly/
Melissa Yu

Users Start Giving Up on Streaming Video If It Takes Two Seconds to Load - 0 views

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    Over the years, the internet has become faster and faster and as this has happened our patience has decreased. We have come to expect fast speeds and short loading times on the internet and anything slower is considered unacceptable. However, before reading this article I didn't realize how impatient we had really become when it comes to the internet. This article talks about the results of a study that showed that users were likely to give up on a video after only two seconds of loading! This had come as a surprise to me. To me, two seconds seems like only an instant, but I have to admit that I still am not willing to wait much longer than that for a video especially if the video is only 10 minutes or less. However, I find it interesting how two seconds of loading has become an issue, while we are still waiting through 30 seconds or more of advertisements before we are able to view our video. If we have already spent so much time watching an ad a couple more seconds shouldn't seem like a big deal. This article shows how our expectation of high speeds has affected us and our lifestyle. We have come to expect our video to load almost immediately and if it doesn't do this then it isn't worth the time. Our ability to wait is being altered. We're no longer used to having to wait for things that we want to watch, see or listen to on the internet. We've changed into thinking that if it doesn't load instantly, then it isn't worth watching. Of course, our patience should have limits. If it really is taking longer than the length of the video itself to load then perhaps it is time to abandon the video, but I feel that waiting only two seconds before moving on shows how impatient we have become with technology.
Nicked -

Internet Explorer 10 Ad Is Brutally Honest [VIDEO] - 0 views

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    We all know how dreadfully horrid Internet Explorer can be, especially older versions. Many have us have grown accustomed to cleaner, more versatile browsers such as (and pretty much only) Google Chrome. With the release of Windows 8, Microsoft has produced IE10. Microsoft is painfully aware of their browser's reputation, and has taken advertising it in a humourous way. The video depicts a typical basement dweller sending "IE sucks" comments and replies to forums, videos, twitter, and the like. Eventually, he comes around when IE creates a new "Karaoke standard" for the web, changing his point of view to "IE sucks... less." The ad directs to www.browseryoulovedtohate.com. Although many of us may never use IE voluntarily, the browser has come a long way from being the decrepit, slow "browser for people who don't know any better." It has made progress, and that is the driving force of technology. Who knows? Perhaps IE10 will be a bit more bearable than its predecessors.
Dragos Penelea

Gizmodo.com Updates: The Surest Way to a Viral Hit: Professional... - 0 views

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    This post is about making videos viral. Currently, people have to work hard, be creative or create something different in order for it to be noticed on the internet. This parody predicts that it will no longer be the case in the future. The video promotes the company "Buyral" that can ensure that your video has a huge amount of views, (goes viral) without you even trying to make a good video. It seems ridiculous, but as Brian Barrett points out: like all good satire, it is perilously close to becoming a reality. Many times, a viral video goes viral because it is a great video. Can you imagine if anyone could just as easily give up a few bucks and have an internet smash? Some companies are already promoting videos on Youtube and other websites, buy you can clearly read the caption that says "Promoted." If this parody were a reality, you would have no way of knowing if it truly earned those views, or if somebody with no imagination paid a website to get his or her video views. I believe that this defeats the whole purpose of a video becoming viral, and it relates to eLifestyle because it would definately influence our daily lives. When people go on youtube and click on the "most viewed" section, they are expecting to find something that is worth their time. Furthermore, if someone is searching for a video, for instance, on making apple pie, the first video that will come up is the one with the most views. Instead of getting a video that earned the views, people will likely get an advertisement from a company that makes apple pies or such, that paid an amount of money to obtain those views.
Daniel Dmitrievich Prilipko

The "Nuclear" Option for Total Facebook App Privacy - 0 views

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    Facebook is now offering the option to disallow all applications from sharing and/or accessing your information. Currently, there is a lot of talk about privacy on the internet and how a lot of people don't like having advertisements and notifications shoved into their face every time they use social networking sites or play games.  Nowadays a lot of games have 'share' options built into them that allows you to share useless achievements such as how many cows you bought or how much wheat you need to feed them. This annoys many people who use social networking sites to just talk with friends and get up-to-date information from pages they liked.  The 'nuclear' option will allow people who do not want to be bothered by friends' status updates on games and also people who don't want applications to share what they are doing to others without them knowing or without their consent. This may cause many game developers to change tactics on how they want to attract users from sites such as Facebook because they don't want to risk getting blocked by everyone. 
Matthew Fantauzzi

Creepy Side of Search Emerges on Facebook | Wired Business | Wired.com - 0 views

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    Facebook heads have launched a new 'search engine' for those using Facebook. Entitled 'Graph Search', this engine allows users to type in specific tags to find users that fall under a specific group. The tags include things such as age, location, relationship status, and other similar traits. The Facebook developers should have seen this as an issue from the very start of the project. Many executives and onlookers anticipated that this engine will cause issues, especially with youth. The main concern being privacy. Facebook claims that only users who opt into this feature will show up on the results, but for mindless teenagers who click accept on anything simply out of haste, this could cause an issue. Although there has been no recorded cases yet, this engine opens the door for sexual predators on Facebook, allowing them to easily search for 'Women under 18 in my area' and similar search options. CEO Mark Zuckerberg himself claimed that they are heightening privacy settings for this engine, but there are still concerns to be had. This new feature is obviously a ploy to send more information to advertising companies and other Facebook partners. Facebook is renown for sending information and demographics of it's users to paying companies, but with Graph Search, anyone can do it themselves, including said companies. Facebook is finding new ways to sell out their user base, while still looking like the 'good guy'. Although it has it's benefits for the honest users that want to use it for social purposes, Graph Search is a very bad decision. If it wasn't apparent to you before, now is the time to get off Facebook.
Anthony Mirabile

251 Million People Are Gaming on Facebook, Up 35 Million From 2011 - 0 views

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    This article (by Emily Price) details a few interesting facts surrounding the social media giant 'Facebook', particularly around gaming. We are all familiar with social games, such as Mafia Wars and Farmville, and Facebook has been recently seeing most of their income from in-game advertisements and in-app purchases. Facebook has seen a 13% growth in gaming users since September 2011 (226 million - 251 million.) Facebook now has over 900 million users, and over 500 million users are utilizing Facebook via a mobile platform. Facebook says that games grow on the network in five different ways: App Center, Notifications, News Feed, Timeline, and games users have Bookmarked. 8 out of the 10 top iOS games have Facebook integrated, and the top two categories of games users play on Facebook are 'Simulation' and 'Games and Puzzles.' This relates to Portable Computing because Facebook has recently taken large steps to improve the user's mobile experience, understanding that most of their core audience is on smart devices. This relates to eLifestyle because we see these social networks like Facebook integrating gaming into the user's social feed, allowing them to spend more time on the site. This relates to Economics because as games become cheaper and more accesible, we see that most of the gaming market is taken by mobile games; no longer do we have to go to an electronics boutique to purchase a $60 triple-A game, when we can buy the $0.99 version of said game or another digitally. Mobile games are the consumer conscious choice because you get the most "bang for your buck." This relates to ICS20 because although most of us say that our time on Facebook is deteriorating, we still are entrenched in the social gaming environment; this is demonstrated by Facebook's 65 million user growth in 2012 alone.
jonathan molloy

constitution supports smoking - 0 views

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    This video describes how the constitution of America opposes those warning labels on cigarette packaging. Although many believe the warning should stay, judges oppose by arguing that preventing companies to properly advertise a legal drug is against freedom of speech. 1/7 people smoke and I can emphasis with the judge in his decision.
Alyssa Ayade

Harry Potter e-books now available to muggles -- Engadget - 0 views

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    As the title of the article says, Harry Potter is now available to read on e-books for those that are interested. Since e-books are being advertised quite often on TV and in the media, it is understandable that the Harry Potter series should go on e-book as well. On a personal level, I would rather stick to the paperback and hardcover books instead of the e-book versions because, while it is definitely saving trees needed to make the books in stores, I've definitely become accustomed to having a book preference instead of a digital one since that is the way I've always seen it.
robford-jlm

Adblock Plus Now Blocks 8,600 Tracking Filters As Ad Tech Explodes | TechCrunch - 0 views

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    AdBlock is tool that many of us know of, and would totally never use because it can take revenue from content creators *shifty eyes*. All of us hate annoying ads, whether they be prerolls on videos or pop ups, or less than appropriate advertisements on streaming and torrenting websites. Adblock is a wonderful creation that hides most of those, and is thusly loved by many. Recently Adblock has done another thing which will undoubtedly make its user base happy, the web application now also blocks trackers, malicious cookies and scripts. This can be extremely important to people who value their privacy as it helps to ensure that as little of your private data is being sold as possible. The issue of online privacy has been gaining traction over the past few years and especially sine the Snowden revelations. I personally commend Adblock for their goal to protect their users, I and many others care about privacy and make active decisions to stay anonymous (I, for instance, use encrypted search engines and web browsers that encrypt data). This decision by Adblock isn't a huge step forward in online protection and privacy, but it is a step, and that's important.
Nicole Trezzi

Discovery Communications Invests in 24/7 TV Channel for Dogs - 0 views

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    The company behind Animal Planet has bought a two-year-old network called DogTV. The channel broadcasts 24/7 content for dogs with three categories: relaxation, stimulation, and exposure. The target market for this channel is for owners that feel guilty about leaving their pets home alone. The idea is not new either, a channel called Puppy Channel was launched in 1997 and still has a website today. In August, DogTV closed its distribution deal with DirecTV and DirecTV estimated that half of its 20 million customers are dog owners who would be interested in the channel. DogTV has gone with the HBO style charging their monthly subscription $5 on the channel and $10 for online streaming. If the owners of the dogs are interested in watching the channel as well, the channel may add advertising to it. Dan Fox, Discovery's senior vice president of corporate development, says that DogTV is a very natural fit and is lacking big-name stars. This is good because unlike other very popular shows, the channel will not have to pay a lot for salaries. I think this is a great ideas for dogs who have to stay home because their owners are not allowed to take them out. It will keep the dogs busy as well as keep them entertained and stimulated while the owner is out doing whatever they need to do without having to worry about if their dog is ok.
Serena Zaccagnini

Gamecube-free Wii refresh heads to North America, competes with more versatile predeces... - 0 views

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    The Wii is so five years ago. But, could this bring it back? There is a possibility, which is exactly what the people at Nintendo jumped on. The new and improved Gamecube-free Wii is coming to North America. Not only that, but it comes with a copy of New Super Mario Bros. Wii, the Super Mario Galaxy soundtrack (wow I've always wanted this) and is designed to lie on its side. The new Wii refresh has been advertised in Europe for around $150, so no big price drop. However, there is a twist to this story, folks. The old and Gamecube-compatible Wii will remain available, at the SAME  $150 price tag. So, really. What's the point? Making it the same price is only going to confuse people, and sales might not be as high as they want. 
Brandon Gordon

Twitter Brings Promoted Tweets, Trends & Accounts To Twitter Japan | TechCrunch - 1 views

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    Following the September launch of Twitter ads in the U.K., Twitter is now bringing its advertising products known as "Promoted Tweets," "Promoted Trends" and "Promoted Accounts" to its Japanese version of the service Twitter.jp. According to a post on the official Twitter Japan blog, the rollout began earlier this month.
Serena Zaccagnini

New Social Network Combines Twitter, Blogging and Reddit - 0 views

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    Meet Chime.in, the web's latest social network. It immediately seems appealing to people, but that's probably because it seems familiar. Chime.in combines the sharing quality of Twitter and the blogging of Reddit. It's kind of like a hybrid super-social network. It also has a little bit of Facebook in its parentage too - it has something similar to status updates - "chimes," which are a combination of status updates and blog posts. The character limit? 4000. But the big thing is, users have control over their profiles, including the advertising and sponsors that show up on their pages, while also being able to put up their own ads and keep 100% of the revenue. I personally would like to see how this plays out in our vast and quickly changing world of technology.
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