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Willis Wee

8 Reasons Why Businesses Avoid Using Social Media | Penn Olson - 0 views

www.penn-olson.com/...esses-avoid-using-social-media

web2.0 education ideas

shared by Willis Wee on 16 Sep 09 - Cached
  • Willis Wee on 16 Sep 09
     
    You will probably find an increasing number of businesses putting their brand presence in social media sites. Several big brands (and also small brands) are using Twitter and Facebook to build relationships with their fan base. Conversely, there are also many businesses who are (very) skeptical about this whole idea. Are you that stubborn businessman who is unwilling to try new social media tools? If you are, you will most probably agree with the points below but look out for the counter-arguments!
Miguel Membrado

Social Media Case Studies | The Parallax View: Social Media inside the Firewall / Enter... - 0 views

theparallaxview.com/social-media-case-studies

shared by Miguel Membrado on 24 Feb 09 - Cached
  • Miguel Membrado on 24 Feb 09
     
    A list of case studies about social media and enterprise 2.0 on-going projects
Willis Wee

5 Social Media Disasters | Penn Olso - 0 views

www.penn-olson.com/...5-social-media-disasters

ideas education twitter facebook

shared by Willis Wee on 21 Sep 09 - Cached
  • Willis Wee on 21 Sep 09
     
    Social media has given consumers a whole new voice. A recent study by Penn State's College of Information Sciences and Technology found that 20% of Twitter updates are either requests for product info, or responses to brand messages. With that, companies better not give consumers anything bad to talk about. As with the 5 case studies below, the consequences can be severe.
Christophe Deschamps

5 Factors to Consider When Selecting Enterprise Social Tools - 0 views

webworkerdaily.com/...ecting-enterprise-social-tools

ib enterprise 2.0 entreprise 2.0

shared by Christophe Deschamps on 28 May 09 - Cached
  • Know what you want to achieve with your initiative. Social media tools can achieve a huge range of different tasks, from better internal collaboration to lead generation. What does your firm need to do?
  • Understand your organization’s culture and leadership. Social media won’t change an organization’s culture. Understanding the culture and leadership of your organization will have a huge impact on your requirements, choice of tool and how to implement and configure it.
  • Listen, watch, understand and interview or survey the constituent base that will be asked to participate in your social initiative. It’s important to figure out how your new social initiative will be received and used by the people you hope will utilize it. Make sure you have involvement and buy-in at an early stage, and understand your users’ needs.
  • ...2 more annotations...
  • Ensure that you have an effective resource and content plan in place to manage your community. Your new social software can enable an existing community or form new ones, but in order to be successful, communities need ongoing cultivation. Make sure that you have the resources and a plan in place to cultivate your community.
  • Initiate conversations with your legal, HR and IT teams early on, in order to understand the limitations and risks that may be associated with your initiative. As with any new business initiative, you should make sure that you understand the risks involved with implementing social software.
  • Christophe Deschamps on 28 May 09
     
    What factors should you consider when selecting an enterprise social media tool for your business?
Ray Dacteur

Entreprise Collaborative - Social media learning principles - 2 views

www.entreprisecollaborative.com/...s-principes-des-medias-sociaux

entreprise 2.0 entreprise2.0

shared by Ray Dacteur on 04 Feb 10 - Cached
  • My conclusion was that we develop tools to represent the complexity of learning (such as LAMS), but that the social media/web 2.0 approach t
  • My conclusion was that we develop tools to represent the complexity of learning (such as LAMS), but that the social media/web 2.0 approach
  •  <embed> is the universal acid of the web – we should build around it.
  • ...1 more annotation...
  • Start simple and let others build on top
Christophe Deschamps

Employers taking chances when blocking Facebook too, says Deacons - 0 views

www.deacons.com.au/...media-release.cfm

SocialSoftware adoption technos 2.0 génération Y

shared by Christophe Deschamps on 27 Oct 08 - Cached
  • 14 per cent use it at some time to access social networking sites. Usage is significantly higher among younger workers with 32 per cent of 16-24 year olds and 23 per cent of 25-34 year olds reporting frequent or occasional use. 20 per cent said their employer blocked access to social networking sites while 57 per cent said their employer allowed it (23 per cent did not know). 76 per cent of workers who use the Internet at work could see a benefit to their organisation in allowing access to social networking sites believing it showed: - trust in employees (68 per cent);  - gave people a break from day to day work and kept them fresh (48 per cent); and  - allowed them to better network with other employees, customers and suppliers (40 per cent). Among those who use social networking sites, 91 per cent saw a benefit to their organisation from the activity. In general, younger workers were more likely to see these benefits than their older counterparts. 16 per cent overall said an employer’s policy re on-line social networking would influence their decision to join one employer over another. This view was particularly strong among 16 to 24 year olds, with one in four saying it would. 91 per cent say that they use the Internet appropriately at work, with only 1 per cent admitting to frequent inappropriate use.
  • Christophe Deschamps on 27 Oct 08
     
    Etude australienne, avril 2008
Christophe Deschamps

Social media case study by Cisco - Media Culpa - 0 views

www.kullin.net/...media-case-study-by-cisco.html

entreprise 2.0 marketing 2.0

shared by Christophe Deschamps on 07 Oct 08 - Cached
  • Christophe Deschamps on 07 Oct 08
     
    Le marketing 2.0 selon Cisco
Frank Hamm

Wild Apricot Blog : Social Media for Non-Profits: 26 Great Slideshare Presentations You... - 0 views

www.wildapricot.com/...presentations-you-can-use.aspx

slideshare presentation social-media .for.presentation NPO non-profits social-networks strategy ROI case-study

shared by Frank Hamm on 09 Jun 09 - Cached
  • Frank Hamm on 09 Jun 09
     
    Here's a hand-picked selection of presentations to get you started.
Bhaumik Mehta

Marketing Strategy on New Facebook Graph Search - 0 views

www.casestudy.co.in/...20

marketing strategy facebook graph search

shared by Bhaumik Mehta on 20 Feb 13 - No Cached
  • Bhaumik Mehta on 20 Feb 13
     
    Facebook is preparing to introduce its newest feature, the Graph Search. The social network already has several great tools available to help you analyze content, build apps and get closer to your target audience. The Graph Search is another offering that has the potential to improve your social media marketing strategy.
Christophe Deschamps

Ce qui manque aux médias sociaux ? L'intelligence - 4 views

www.duperrin.com/...x-medias-sociaux-lintelligence

ib 2010 entreprise 2.0 intelligence artificielle business intelligence social software

shared by Christophe Deschamps on 20 Sep 10 - No Cached
  • La valeur de ces outils dans l’entreprise repose sur l’intelligence, et ce à double titre :- l’intelligence que les utilisateurs y déposent- l’intelligence dont ils font preuve pour s’y retrouver
  • Aujourd’hui les utilisateurs les plus actifs en entreprise sont ceux qui satisfont le second critère, que ce soit par habitude personnelle ou capacité à apprendre vite. Ce qui pose deux problèmes :- la valeur résultant d’un certain niveau critique d’utilisation, il faut aller au delà de ce premier groupe de personnes et rendre les choses simples pour n’importe qui dans l’entreprise.- tout étant question de temps, il est logique qu’au niveau de l’entreprise on soit soucieux de voir les collaborateurs utiliser leur temps pour partager de l’intelligence et l’utiliser dans le cadre de leur travail que la trier pour se la rendre utilisable.
  • il serait bon de ne pas seulement se fier à l’intelligence des utilisateurs mais également essayer d’incorporer une forme d’intelligence dans le produit. Autrement dit, après avoir exploré la manière de mettre les logiques de social media au service de la Business Intelligence, essayons de mettre la BI au service de ces outils.
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  • il importe donc de réunir l’ensemble de ces signaux en un endroit unique où ils pourront être traités sans que le collaborateur ne se disperse, ce qui rend encore plus indispensable de rendre cet endroit unique intelligent. Cela peut se faire de deux manières :- en laissant l’utilisateur “dire” à l’outil ce qui est le plus important pour lui- en rendant l’outil capable de comprendre les priorités de chacun en apprenant de leurs usages, ce qui est un pur travail de BI.
  • on ne s’attend pas une seconde à ce qu’un outil métier anticipe un besoin et vienne se mêler à une conversation. C’est pourtant quelque chose de souhaitable qui finira bien par arriver.
  • . Plus on rendra le système intelligent plus le collaborateur pourra se consacrer à des tâches où sa valeur ajoutée est unique, où il est irremplaçable. L’outil métier, avant d’intéragir avec l’utilisateur doit en effet être capable d’apprendre de lui.
  • Une dernière raison à cette évolution inéluctable : lorsqu’on regarde le marché des logiciels “sociaux” d’entreprise on ne peut que constater deux choses :- leur valeur réside dans l’intelligence des collaborateurs- en termes de produit n’importe qui peut, avec quelques moyens, développer une application comprenant blogs, wikis, boomarks, microblog, espaces communautaires et activity stream. La preuve : de nouvelles plateformes voient le jour chaque semaine et la plupart se ressemblent trait pour trait.
  • Pour exister durablement sur ce marché, un éditeur devra apporter une valeur ajoutée propre, interne au produit. On va donc passer d’outils “qui ne font rien” et tirent leur valeur de ce que font les utilisateurs à des outils qui “font” et apportent une valeur ajoutée à l’utilisateur.
  • Christophe Deschamps on 20 Sep 10
     
    Bertrand Duperrin pour l'intégration d'algos apprenants et de BI dans les plateformes sociales, au service de l'utilisateur final. Comment être contre?
Christophe Deschamps

Social Media vs. Knowledge Management: A Generational War - 0 views

www.enterprise2blog.com/...-management-a-generational-war

entreprise 2.0 knowledgemanagement socialsoftware

shared by Christophe Deschamps on 08 Oct 08 - Cached
  • Christophe Deschamps on 08 Oct 08
     
    KM is dead
Christophe Deschamps

10 superb social media presentations - 0 views

econsultancy.com/...erb-social-media-presentations

ib Social software présentation

shared by Christophe Deschamps on 08 Jun 09 - Cached
  • Christophe Deschamps on 08 Jun 09
     
    10 présentations sur les médias sociaux du web.
Eric Delcroix

Entreprise 2.0 : l'innovation dans les entreprises en pleine mutation | Média... - 0 views

www.mediassociaux.com/...entreprises-en-pleine-mutation

média sociaux

shared by Eric Delcroix on 28 May 09 - Cached
  • Eric Delcroix on 28 May 09
     
    Lorsque l'on parle de Social Media, on ne voit souvent que la partie externe i.e les opérations publiques et visibles mises en place par des marques sur les
Christophe Deschamps

How IBM Uses Social Media to Spur Employee Innovation - 2 views

www.socialmediaexaminer.com/ia-to-spur-employee-innovation

ib Innovation créativité social software entreprise 2.0 enterprise 2.0 OutilsCollaboratifs IBM

shared by Christophe Deschamps on 15 Feb 10 - Cached
  • Christophe Deschamps on 15 Feb 10
     
    Les pratiques d'IBM pour exploiter la créativité de ses employés.
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