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Eric Salviac

Google se rapproche des entreprises et de... Microsoft - 0 views

  • Google de son côté est particulier actif ses derniers temps sur le marchés des applications d'entreprise. Parmi les annonces de ces derniers jours, on peut citer Google Apps Sync for Microsoft Outlook, Google Wave, une nouvelle version de sa Google Search Appliance sans oublier Fusion Tables qui n'est encore qu'un outil expérimental, mais qui pourrait bousculer le domaine des bases de données.
  • « La division entreprise est l'un des trois axes stratégiques de Google parmi les outils de recherches (search), les liens publicitaires et commerciaux (ads) et la suite applicative bureautique Web 2.0 en mode SAAS (apps) »
  • Contrairement aux éditeurs traditionnels, Google a une phase de développement de produits qui s'appuie largement sur les utilisateurs. Il peut donc proposer des versions beta accessibles en libre service auprès de développements, sans trop se soucier de l'intérêt commercial de ces nouveaux outils.
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  • Fusion Tables est encore un produit expérimental destiné à intégrer des données issues de sources différentes et de formats différents dans une même table et de fournir des fonctions de collaboration, de requêtes, de visualisation et de publication sur le Web. Fusion Tables est plutôt destinée aux très grands volumes de données.
  • Cette semaine, Google dévoilait Google Apps Sync for Microsoft Outlook, un outil permettant de synchroniser leurs courriers, calendrier et carnets d'adresse entre Exchange/Outlook et Gmail. Cet outil fait suite à un autre qui permet de faire à peu près la même chose sur la téléphonie mobile. Cet outil qui est proposé comme un plug in est disponible pour les utilisateurs des versions payantes de Google Apps, à savoir les versions Premier et Education Edition.
  • Quel est l'intérêt de cette offre ? Tout simplement que beaucoup d'utilisateurs préfèrent ou sont déjà habitués à l'interface d'Outlook.
  • Le plug-in est pour l'instant disponible uniquement en anglais, il est compatible avec Outlook 2007, Windows XP SP3 et Vista.
  • Google Apps est commercialisé à 50 dollars par utilisateur et par an. Google aurait quelque 500 000 utilisateurs payants de Google Apps Premier Edition (Soit un chiffre d'affaires en base annuel de 25 M$ en abonnement).
  •  D'autres fournisseurs comme IBM, Oracle, Novell et Sun reconnaissent que le support natif d'Outlook est le meilleur moyen de lutter contre Exchange (l'utilisateur final ne se soucie pas de savoir quel est le serveur de messagerie mis en œuvre par l'entreprise) »
  • Google positionne son plug-in comme un outil permettant aux entreprises d'effectuer une migration d'Exchange vers Gmail plutôt que comme une combinaison permanente
  • Google Wave n'est pas encore un Tsunami Parallèlement à cette offre tactique qu'est Google Apps Sync for Microsoft Outlook, Google a montré avec Google Wave ce que pourrait être un outil de messagerie et collaboration dans les années à venir.
  • Google Wave intègre plusieurs fonctionnalités en général distribuées dans différentes solutions, à savoir les messageries électronique et instantanée, collaboration en temps réel et traitement de document à plusieurs (une sorte de Wiki en plus perfectionné).
  • « Avec Wave, Google veut changer fondamentalement la manière avec laquelle les utilisateurs/internautes (internausateurs ou utilisanautes) communiquent en transformant le Web en un système de collaboration temps réel intégré »
  • Google Wave ne concurrencera pas Lotus Notes, Microsoft Exchange ou Office SharePoint Server avant 5 à 10 ans
  • Une nouvelle version de Google Search Appliance
  • Conçues selon une architecture dynamique, plusieurs GSA, même distantes, peuvent fonctionner en parallèle
  • La GSA 6.0 offre des options de personnalisation pour l'administration, la sécurité, les paramètres de classements des documents... Elle inclut ce que l'on appelle des fonctions de recherche dites sociales, c'est-à-dire issues des suggestions des utilisateurs.
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    Google ne renonce pas à promouvoir ses applications en entreprise en adoptant une stratégie de conquête en douceur en s'appuyant à la fois sur l'existant et les utilisateurs.
Willis Wee

NEW Google Ad Exchange May Change How Display Ads Work [Video] | Penn Olson - 0 views

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    Google is launching a DoubleClick Ad Exchange, which aims to grow the display advertising pie for everyone. That means Google, advertisers and publishers alike! The concept is simple. The new Ad Exchange is a real-time marketplace that helps large online publishers and advertisers buy and sell display advertising space.
Yan Thoinet

Google sort son wiki | Kimind Consulting - 0 views

  • car la bureautique en ligne n’était pas suffisante pour justifier une migration de l’existant dans des grands comptes.
  • Mais Google Sites change complètement la donne, puisqu’il s’agit d’un wiki, qui intègre également un blog et tout un ensemble d’autres fonctionnalités, et Google va ainsi permettre de mettre en œuvre une véritable architecture d’Entreprise 2.0.
  • les trois fondations sont le wiki, le blog et le portail RSS. Le wiki sert à la collaboration, le blog à la communication et le portail RSS à la consommation des données mises à jour par ses collaborateurs.
    • Yan Thoinet
       
      communautés
Yan Thoinet

Feed View | TechCrunch en français - Web Based Feed Reader, Mobile Feed Reader - 0 views

  • Twingly, un moteur de recherche suédois pour les blogs européens18 Feb 2008 16:24:38 | Michael Arrington (adaptation: Ouriel Ohayon) | Sociétés et produits,Twingly | CommentsAu premier abord, on pourrait penser que le domaine des recherches de blogs est plutôt saturé. Et l’on a bien raison. Non seulement Google s’est emparé du secteur fin 2005 mais ils ont aussi introduit l’indexation ultra-rapide des nouveaux billets publiés (notamment pour TechCrunch) dans les heures voire minutes qui suivent leur publication sur un blog. Le meilleur moyen pour chercher un blog se nomme Google.com. Et il y a aussi de nombreux concurrents, comScore montre sur le tableau ci-dessous l’évolution des principaux: Technorati, Google Blog Search, Ask Blog Search, Sphere et IceRocket. Tous américains (Wikio ne figure pas sur ce tableau)
Miguel Membrado

Understanding Zoho, the Quiet Company Taking on Google and Microsoft - CIO.com - Busine... - 0 views

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    I don't fully agree with this analysis. I'm one of the first users of Zoho, and even if they were functionnally in advance, they had too much bugs to be used seriously for a real business. Google is working hard and they are on the path to be better than Zoho on a lot of modules, with the guarantee of quality of service. But I hope Zoho will have the energy and the financial background to compete with Google, because competition is the best driver for innovation.
Yan Thoinet

Google Apps - 0 views

  • Bienvenue dans Google Apps
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    experience utilisateur
Yan Thoinet

Google Apps - 0 views

  • Panneau de configuration pour entrepriseweb2.com
Yan Thoinet

Les Google Apps, dont Gmail, passent enfin en version finale - Actualités - Z... - 0 views

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    Les Google Apps, dont Gmail, passent enfin en version finale
Miguel Membrado

Web 2.0 : les entreprises n'adoptent pas les outils de collaboration - 0 views

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    Malgré leur succès incontesté dans le domaine grand public, les outils de collaboration en ligne du web 2.0 peinent à s'imposer en entreprise. C'est ce que révèle une récente étude du cabinet d'analyse Forrester. Quelques chiffres : 68 % des employés utilisent toujours email & téléphone pour collaborer (!). Ils sont de plus en plus souvent secondés par la messagerie instantanée (15% des employés) et la web conférence (13 %) (seulement !). Les réseaux sociaux ne sont utilisés que par 8 % des employés, les blogs par 5 % des collaborateurs et les wiki par 4 %. MAIS Les outils de bureautique en ligne (Google Apps, Windows Live, etc.) semblent en revanche décoller puisque 16 % des employés y auraient désormais recourt. La transformation des usages vers les nouveaux outils de productivité bureautique est bien en route :)
Yan Thoinet

The Mechanical Zoo : de Google aux réseaux sociaux - CNETFrance.fr - 0 views

  • The Mechanical Zoo,
  • ce logiciel offrirait des réponses « à la Yahoo ! » mais à un niveau d'intelligence artificielle supérieure
Yan Thoinet

Abondance: Le responsable de Google News planche sur une nouvelle start-up - ... - 0 views

  • un nouvel outil basé sur un réseau social
  • Mechanical Zoo
  • serait de mettre en place un réseau social permettant d'"utiliser" son cercle social d'amis afin de trouver réponse à la question que l'on se pose sur l'instant. Une sorte de "Yahoo! Questions Réponses" plus "socialisé" que l'outil en question. On pense imémdiatement à un outil comme Baagz d'Exalead lorsqu'on lit la description du projet
Yan Thoinet

Résultats de la recherche d'image Google à partir de http://www.oezratty.net/... - 0 views

  • Business Angels du logiciel (3 commentaires) Lundi 22 octobre avait lieu l’événement de lancement d’une initiative fort intéressante: la création d’une filière logiciels/internet de France Angels, l’association française des business angels qui fédère de nombreuses associations locales de business angels comme Paris Business Angels. Cela m’a permis de découvrir ce mouvement, son fonctionnement, ses forces et ses faiblesses et certains éléments d’articulation entre business angels et VC dans le financement des startups. Partageons cela! Avec en italiques, mes commentaires personnels sur la synthèse que je fais des propos des intervenants.
  • Marc Jalabert (Directeur de la Division Développeurs Plateformes et Ecosystème de Microsoft France) intervenait car Microsoft France est partenaire de l’opération.
Christophe Deschamps

Open-Source Spying - 0 views

  • The spy agencies were saddled with technology that might have seemed cutting edge in 1995.
  • Theoretically, the intelligence world ought to revolve around information sharing. If F.B.I. agents discover that Al Qaeda fund-raising is going on in Brooklyn, C.I.A. agents in Europe ought to be able to know that instantly.
  • Analysts also did not worry about anything other than their corners of the world.
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  • When the Orange Revolution erupted in Ukraine in late 2004, Burton went to Technorati, a search engine that scours the “blogosphere,” to find the most authoritative blog postings on the subject. Within minutes, he had found sites with insightful commentary from American expatriates who were talking to locals in Kiev and on-the-fly debates among political analysts over what it meant. Because he and his fellow spies were stuck with outdated technology, they had no comparable way to cooperate — to find colleagues with common interests and brainstorm online.
  • Indeed, throughout the intelligence community, spies are beginning to wonder why their technology has fallen so far behind — and talk among themselves about how to catch up. Some of the country’s most senior intelligence thinkers have joined the discussion, and surprisingly, many of them believe the answer may lie in the interactive tools the world’s teenagers are using to pass around YouTube videos and bicker online about their favorite bands.
  • perhaps, they argue, it’ s time to try something radically different. Could blogs and wikis prevent the next 9/11?
  • during the cold war, threats formed slowly. The Soviet Union was a ponderous bureaucracy that moved at the glacial speed of the five-year plan. Analysts studied the emergence of new tanks and missiles, pieces of hardware that took years to develop.
  • Writing reports was thus a leisurely affair, taking weeks or months; thousands of copies were printed up and distributed via interoffice mail. If an analyst’s report impressed his superiors, they’d pass it on to their superiors, and they to theirs — until, if the analyst was very lucky, it landed eventually in the president’s inner circle.
  • The F.B.I. terminals were connected to one another — but not to the computers at any other agency, and vice versa.
  • If an analyst requested information from another agency, that request traveled through elaborate formal channels. The walls between the agencies were partly a matter of law.
  • Islamist terrorists, as 9/11 proved, behaved utterly unlike the Soviet Union. They were rapid-moving, transnational and cellular.
  • To disrupt these new plots, some intelligence officials concluded, American agents and analysts would need to cooperate just as fluidly — trading tips quickly among agents and agencies. Following the usual chain of command could be fatal. “To fight a network like Al Qaeda, you need to behave like a network,” John Arquilla,
  • This control over the flow of information, as the 9/11 Commission noted in its final report, was a crucial reason American intelligence agencies failed to prevent those attacks. All the clues were there — Al Qaeda associates studying aviation in Arizona, the flight student Zacarias Moussaoui arrested in Minnesota, surveillance of a Qaeda plotting session in Malaysia — but none of the agents knew about the existence of the other evidence. The report concluded that the agencies failed to “connect the dots.”
  • Spies, Andrus theorized, could take advantage of these rapid, self-organizing effects. If analysts and agents were encouraged to post personal blogs and wikis on Intelink — linking to their favorite analyst reports or the news bulletins they considered important — then mob intelligence would take over.
  • Pieces of intel would receive attention merely because other analysts found them interesting. This grass-roots process, Andrus argued, suited the modern intelligence challenge of sifting through thousands of disparate clues: if a fact or observation struck a chord with enough analysts, it would snowball into popularity, no matter what their supervisors thought.
  • What most impressed Andrus was Wikipedia’s self-governing nature. No central editor decreed what subjects would be covered. Individuals simply wrote pages on subjects that interested them — and then like-minded readers would add new facts or fix errors.
  • He pointed out that the best Internet search engines, including Google, all use “link analysis” to measure the authority of documents.
  • Each agency had databases to amass intelligence, but because of the air gap, other agencies could not easily search them. The divisions were partly because of turf battles and partly because of legal restrictions — but they were also technological.
  • This, Burton pointed out, is precisely the problem with Intelink. It has no links, no social information to help sort out which intel is significant and which isn’t. When an analyst’s report is posted online, it does not include links to other reports, even ones it cites.
  • “Analytical puzzles, like terror plots, are often too piecemeal for individual brains to put together. Having our documents aware of each other would be like hooking several brains up in a line, so that each one knows what the others know, making the puzzle much easier to solve.”
  • With Andrus and Burton’s vision in mind, you can almost imagine how 9/11 might have played out differently. In Phoenix, the F.B.I. agent Kenneth Williams might have blogged his memo noting that Al Qaeda members were engaging in flight-training activity. The agents observing a Qaeda planning conference in Malaysia could have mentioned the attendance of a Saudi named Khalid al-Midhar; another agent might have added that he held a multi-entry American visa. The F.B.I. agents who snared Zacarias Moussaoui in Minnesota might have written about their arrest of a flight student with violent tendencies. Other agents and analysts who were regular readers of these blogs would have found the material interesting, linked to it, pointed out connections or perhaps entered snippets of it into a wiki page discussing this new trend of young men from the Middle East enrolling in pilot training.
    • Christophe Deschamps
       
      Peut-être un peu idyllique?
  • “The 16 intelligence organizations of the U.S. are without peer. They are the best in the world. The trick is, are they collectively the best?”
  • in a system like this, as Andrus’s theory goes, the dots are inexorably drawn together. “Once the intelligence community has a robust and mature wiki and blog knowledge-sharing Web space,”
  • From now on, Meyerrose said, each agency would have to build new systems using cheaper, off-the-shelf software so they all would be compatible. But bureaucratic obstacles were just a part of the problem Meyerrose faced. He was also up against something deeper in the DNA of the intelligence services. “We’ve had this ‘need to know’ culture for years,” Meyerrose said. “Well, we need to move to a ‘need to share’ philosophy.”
  • In the fall of 2005, they joined forces with C.I.A. wiki experts to build a prototype of something called Intellipedia, a wiki that any intelligence employee with classified clearance could read and contribute to.
  • By the late summer, Fingar decided the Intellipedia experiment was sufficiently successful that he would embark on an even more high-profile project: using Intellipedia to produce a “national intelligence estimate” for Nigeria. An N.I.E. is an authoritative snapshot of what the intelligence community thinks about a particular state — and a guide for foreign and military policy.
  • But it will also, Fingar hopes, attract contributions from other intelligence employees who have expertise Fingar isn’t yet aware of — an analyst who served in the Peace Corps in Nigeria, or a staff member who has recently traveled there.
  • In the traditional method of producing an intelligence estimate, Fingar said, he would call every agency and ask to borrow their Africa expert for a week or two of meetings. “And they’d say: ‘Well, I only got one guy who can spell Nigeria, and he’s traveling. So you lose.’ ” In contrast, a wiki will “change the rules of who can play,” Fingar said, since far-flung analysts and agents around the world could contribute, day or night.
  • Intelink allows any agency to publish a Web page, or put a document or a database online, secure in the knowledge that while other agents and analysts can access it, the outside world cannot.
  • Rasmussen notes that though there is often strong disagreement and debate on Intellipedia, it has not yet succumbed to the sort of vandalism that often plagues Wikipedia pages, including the posting of outright lies. This is partly because, unlike with Wikipedia, Intellipedia contributors are not anonymous. Whatever an analyst writes on Intellipedia can be traced to him. “If you demonstrate you’ve got something to contribute, hey, the expectation is you’re a valued member,” Fingar said. “You demonstrate you’re an idiot, that becomes known, too.”
  • So why hasn’t Intelink given young analysts instant access to all secrets from every agency? Because each agency’s databases, and the messages flowing through their internal pipelines, are not automatically put onto Intelink. Agency supervisors must actively decide what data they will publish on the network — and their levels of openness vary.
  • It would focus on spotting and predicting possible avian-flu outbreaks and function as part of a larger portal on the subject to collect information from hundreds of sources around the world, inside and outside of the intelligence agencies.
  • Operational information — like details of a current covert action — is rarely posted, usually because supervisors fear that a leak could jeopardize a delicate mission.
  • “See, these people would never have been talking before, and we certainly wouldn’t have heard about it if they did,” the assistant said. By September, the site had become so loaded with information and discussion that Rear Adm. Arthur Lawrence, a top official in the health department, told Meyerrose it had become the government’s most crucial resource on avian flu.
  • Intelink has grown to the point that it contains thousands of agency sites and several hundred databases. Analysts at the various agencies generate 50,000 official reports a year, many of which are posted to the network. The volume of material online is such that analysts now face a new problem: data overload. Even if they suspect good information might exist on Intelink, it is often impossible to find it. The system is poorly indexed, and its internal search tools perform like the pre-Google search engines of the ’90s.“
  • But Meyerrose insists that the future of spying will be revolutionized as much by these small-bore projects as by billion-dollar high-tech systems. Indeed, he says that overly ambitious projects often result in expensive disasters, the way the F.B.I.’s $170 million attempt to overhaul its case-handling software died in 2005 after the software became so complex that the F.B.I. despaired of ever fixing the bugs and shelved it. In contrast, the blog software took only a day or two to get running. “We need to think big, start small and scale fast,” Meyerrose said.
  • But the agency’s officials trained only small groups of perhaps five analysts a month. After they finished their training, those analysts would go online, excited, and start their blogs. But they’d quickly realize no one else was reading their posts aside from the four other people they’d gone through the training with. They’d get bored and quit blogging, just as the next trainees came online.
  • This presents a secrecy paradox. The Unclassified Intellipedia will have the biggest readership and thus will grow the most rapidly; but if it’s devoid of truly sensitive secrets, will it be of any use?
  • Many in the intelligence agencies suspect not. Indeed, they often refuse to input sensitive intel into their own private, secure databases; they do not trust even their own colleagues, inside their own agencies, to keep their secrets safe.
  • These are legitimate concerns. After the F.B.I. agent Robert Hanssen was arrested for selling the identities of undercover agents to Russia, it turned out he had found their names by trawling through records on the case-support system.
  • “When you have a source, you go to extraordinary lengths to protect their identities,” I. C. Smith, a 25-year veteran of the bureau, told me. “So agents never trusted the system, and rightly so.”
  • What the agencies needed was a way to take the thousands of disparate, unorganized pieces of intel they generate every day and somehow divine which are the most important.
  • A spy blogosphere, even carefully secured against intruders, might be fundamentally incompatible with the goal of keeping secrets. And the converse is also true: blogs and wikis are unlikely to thrive in an environment where people are guarded about sharing information. Social software doesn’t work if people aren’t social.
  • the C.I.A. set up a competition, later taken over by the D.N.I., called the Galileo Awards: any employee at any intelligence agency could submit an essay describing a new idea to improve information sharing, and the best ones would win a prize.
  • The first essay selected was by Calvin Andrus, chief technology officer of the Center for Mission Innovation at the C.I.A. In his essay, “The Wiki and the Blog: Toward a Complex Adaptive Intelligence Community,”
  • For the intelligence agencies to benefit from “social software,” he said, they need to persuade thousands of employees to begin blogging and creating wikis all at once. And that requires a cultural sea change: persuading analysts, who for years have survived by holding their cards tightly to their chests, to begin openly showing their hands online.
    • Christophe Deschamps
       
      Un point essentiel. Il faut commencer petit technologiquement et grand humainement!
  • Indeed, Meyerrose’s office is building three completely separate versions of Intellipedia for each of the three levels of secrecy: Top Secret, Secret and Unclassified. Each will be placed on a data network configured so that only people with the correct level of clearance can see them — and these networks are tightly controlled, so sensitive information typed into the Top Secret Intellipedia cannot accidentally leak into the Unclassified one.
  • The chat room was unencrypted and unsecured, so anyone could drop in and read the postings or mouth off. That way, Meyerrose figured, he’d be more likely to get drop-ins by engineers from small, scrappy start-up software firms who might have brilliant ideas but no other way to get an audience with intelligence chiefs. The chat room provoked howls of outrage. “People were like, ‘Hold it, can’t the Chinese and North Koreans listen in?’ ” Meyerrose told me. “And, sure, they could. But we weren’t going to be discussing state secrets. And the benefits of openness outweigh the risks.”
  • Fingar says that more value can be generated by analysts sharing bits of “open source” information — the nonclassified material in the broad world, like foreign newspapers, newsletters and blogs. It used to be that on-the-ground spies were the only ones who knew what was going on in a foreign country. But now the average citizen sitting in her living room can peer into the debates, news and lives of people in Iran. “If you want to know what the terrorists’ long-term plans are, the best thing is to read their propaganda — the stuff out there on the Internet,”
  • Beat cops in Indiana might be as likely to uncover evidence of a terror plot as undercover C.I.A. agents in Pakistan. Fiery sermons printed on pamphlets in the U.K. might be the most valuable tool in figuring out who’s raising money for a possible future London bombing. The most valuable spy system is one that can quickly assemble disparate pieces that are already lying around — information gathered by doctors, aid workers, police officers or security guards at corporations.
  • The premise of spy-blogging is that a million connected amateurs will always be smarter than a few experts collected in an elite star chamber; that Wikipedia will always move more quickly than the Encyclopaedia Britannica; that the country’s thousand-odd political bloggers will always spot news trends more quickly than slow-moving journalists in the mainstream media.
  • In three meetings a day, the officials assess all the intel that has risen to their attention — and they jointly decide what the nation’s most serious threats are.
  • The grass roots, they’ve found, are good at collecting threats but not necessarily at analyzing them. If a lot of low-level analysts are pointing to the same inaccurate posting, that doesn’t make it any less wrong.
  • Without the knowledge that comes from long experience, he added, a fledgling analyst or spy cannot know what is important or not. The counterterrorism center, he said, should decide which threats warrant attention.
  • Many of the officials at the very top, like Fingar, Meyerrose and their colleagues at the office of the director of national intelligence, are intrigued by the potential of a freewheeling, smart-mobbing intelligence community. The newest, youngest analysts are in favor of it, too. The resistance comes from the “iron majors” — career officers who occupy the enormous middle bureaucracy of the spy agencies. They might find the idea of an empowered grass roots to be foolhardy; they might also worry that it threatens their turf.
  • The normal case for social software is failure,” Shirky said. And because Intellipedia is now a high-profile experiment with many skeptics, its failure could permanently doom these sorts of collaborative spy endeavors.
  • It might be difficult to measure contributions to a wiki; if a brilliant piece of analysis emerges from the mob, who gets credit for it?
  • “A C.I.A. officer’s career is advanced by producing reports,”
  • Though D.N.I. officials say they have direct procurement authority over technology for all the agencies, there’s no evidence yet that Meyerrose will be able to make a serious impact on the eight spy agencies in the Department of Defense, which has its own annual $38 billion intelligence budget — the lion’s share of all the money the government spends on spying.
  • if the spies do not join the rest of the world, they risk growing to resemble the rigid, unchanging bureaucracy that they once confronted during the cold war.
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    Article du NY Times qui décrit en détail le projet Intellipedia, avantages, inconvénients,.... Très intéressant pour l'étude de cas de déploiement d'un projet 2.0. les risques et écueils ne sont pas oubliés. D'autant plus utile que c'est sans doute l'un des plus anciens projets de grande envergure de ce type actuellement. 10 pages.
Christophe Deschamps

Ce qui manque aux médias sociaux ? L'intelligence - 4 views

  • La valeur de ces outils dans l’entreprise repose sur l’intelligence, et ce à double titre :- l’intelligence que les utilisateurs y déposent- l’intelligence dont ils font preuve pour s’y retrouver
  • Aujourd’hui les utilisateurs les plus actifs en entreprise sont ceux qui satisfont le second critère, que ce soit par habitude personnelle ou capacité à apprendre vite. Ce qui pose deux problèmes :- la valeur résultant d’un certain niveau critique d’utilisation, il faut aller au delà de ce premier groupe de personnes et rendre les choses simples pour n’importe qui dans l’entreprise.- tout étant question de temps, il est logique qu’au niveau de l’entreprise on soit soucieux de voir les collaborateurs utiliser leur temps pour partager de l’intelligence et l’utiliser dans le cadre de leur travail que la trier pour se la rendre utilisable.
  • il serait bon de ne pas seulement se fier à l’intelligence des utilisateurs mais également essayer d’incorporer une forme d’intelligence dans le produit. Autrement dit, après avoir exploré la manière de mettre les logiques de social media au service de la Business Intelligence, essayons de mettre la BI au service de ces outils.
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  • il importe donc de réunir l’ensemble de ces signaux en un endroit unique où ils pourront être traités sans que le collaborateur ne se disperse, ce qui rend encore plus indispensable de rendre cet endroit unique intelligent. Cela peut se faire de deux manières :- en laissant l’utilisateur “dire” à l’outil ce qui est le plus important pour lui- en rendant l’outil capable de comprendre les priorités de chacun en apprenant de leurs usages, ce qui est un pur travail de BI.
  • on ne s’attend pas une seconde à ce qu’un outil métier anticipe un besoin et vienne se mêler à une conversation. C’est pourtant quelque chose de souhaitable qui finira bien par arriver.
  • . Plus on rendra le système intelligent plus le collaborateur pourra se consacrer à des tâches où sa valeur ajoutée est unique, où il est irremplaçable. L’outil métier, avant d’intéragir avec l’utilisateur doit en effet être capable d’apprendre de lui.
  • Une dernière raison à cette évolution inéluctable : lorsqu’on regarde le marché des logiciels “sociaux” d’entreprise on ne peut que constater deux choses :- leur valeur réside dans l’intelligence des collaborateurs- en termes de produit n’importe qui peut, avec quelques moyens, développer une application comprenant blogs, wikis, boomarks, microblog, espaces communautaires et activity stream. La preuve : de nouvelles plateformes voient le jour chaque semaine et la plupart se ressemblent trait pour trait.
  • Pour exister durablement sur ce marché, un éditeur devra apporter une valeur ajoutée propre, interne au produit. On va donc passer d’outils “qui ne font rien” et tirent leur valeur de ce que font les utilisateurs à des outils qui “font” et apportent une valeur ajoutée à l’utilisateur.
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    Bertrand Duperrin pour l'intégration d'algos apprenants et de BI dans les plateformes sociales, au service de l'utilisateur final. Comment être contre?
Michael Nezet

Animateur de CoP | Guide d'animation de communautés de pratique - 1 views

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    Aide à la mise en place de l'animation, activités, évaluation de l'animation et de la santé de la COP....
Miguel Membrado

Hal Varian on how the Web challenges managers - The McKinsey Quarterly - Hal Varian web... - 0 views

  • Google’s chief economist says executives in wired organizations need a sharper understanding of how technology empowers innovation.
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    Google's chief economist says executives in wired organizations need a sharper understanding of how technology empowers innovation.
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