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Tobias Brenner

Jive Community: Jive Talks: Social Business - "A Required Technology" - 0 views

www.jivesoftware.com/...business-a-required-technology

enterprise2.0 strategy business jive implementation

shared by Tobias Brenner on 18 Aug 10 - Cached
  • 1) Social is the New Way to Do Business. This is Not “Facebook for the Enterprise.”
  • To drive a breakthrough in competitive advantage, Social Business applications must be purpose-built for the enterprise. These applications should create new ways for you to engage your people, customers, and the Social Web.
  • 2) Don’t Create A Social Frankenstein.
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  • Jive’s most successful social business customers don’t build Frankenstein monsters. A lot of companies are doing science experiments with different social technologies. They toy with departmental wikis, blogs, groups and/or small communities. While there is a lot to learn from experimenting, stitching together pieces of legacy tools and new toys will produce a monster. Not a Social Business. What is required is a platform that scales across your people, customers, suppliers, and the broad Social Web. One platform, with one integrated set of functionality and management controls.
Milos Vujnovic

10 social media and technology mega-trends to watch | Article | Homepage articles - 0 views

www.ragan.com/...dirmod.asp

social media technology crowdsourcing network organization knowledge productivity

shared by Milos Vujnovic on 18 Aug 10 - No Cached
  • 1. Crowd-sourcing moves into the mainstream
  • 2. Making the network the organization
  • 3. Knowledge worker productivity
  • ...7 more annotations...
  • 4. Growing the ‘Internet of Things’
  • 5. Experimentation and big data
  • 6. Wiring for a sustainable world
  • 7. Imagining anything as a service
  • 8. The age of the multi-sided business model
  • 9. Innovating from Third World countries
  • 10. Producing public good on the grid
Milos Vujnovic

Soziale Betriebswirtschaft | Technology Review - 2 views

www.heise.de/...Betriebswirtschaft-961993.html

technology enterprise2.0 organisation wiki

shared by Milos Vujnovic on 17 Aug 10 - Cached
    • Milos Vujnovic
      Milos Vujnovic on 17 Aug 10
       
      Veränderung der Unternehmensorganisation. Die fachliche Leitung von Mitarbeitern wird von Projekt zu Projekt unterschiedlich sein, während organisatorisch und arbeitsrechtlich der Vorgesetzte gleich bleibt und Zielvorgaben kontrolliert.  Vertrauen ist billiger als Kontrolle
Milos Vujnovic

Project Management 2.0 - The Ultimate Benefits Of The New Approach To Project Management - 0 views

catrinawashinton1.blackbeltdiary.com/...approach-to-project-management

socialmedia enterprise2.0 projectmanagement

shared by Milos Vujnovic on 30 Aug 10 - Cached
  • A good example of wiki usage would be Dresdner Kleinwort, the investment banking division of Dresdner Bank AG that gained an e-mail traffic volume reduction by 75%
  • They also slashed meeting time in half.
  • Today, the project management landscape is changing, opening new competitive advantages for companies. While some companies are struggling with the pains of traditional project management tools and e-mail, others are becoming more efficient and innovative by leveraging the benefits of the new technologies.
  • ...6 more annotations...
  • PROJECT MANAGEMENT 2.0 TOOLS: A NEW COLLABORATIVE SPACE
  • Productivity Boost
  • Many-to-Many Structure Benefits
  • Taking Advantage of the Wisdom of the Whole Team
  • Making It Simple to Collaborate
  • NEW OPPORTUNITIES FOR BUSINESSES BROUGHT BY ENTERPRISE 2.0
  • Tobias Brenner on 30 Aug 10
     
    Project Management 2.0 
Tobias Brenner

Enterprise collaboration with blogs and wikis | Developer World - InfoWorld - 0 views

www.infoworld.com/...laboration-blogs-and-wikis-320

enterprise2.0 blog strengths collaboration

shared by Tobias Brenner on 31 Aug 10 - Cached
  • , thereby giving them a clearer picture of what customers want.
  • “And companies who haven’t already developed a clear policy on employee blogging will soon have to do so.”
  • Corporate blogs don’t have to be public. IBM has several outward-facing blogs for communicating with customers, but the company also has BlogCentral, an internal IBM pilot program that enables employees to keep personal blogs.
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  • it can help you discover colleagues throughout the company with interests similar to your own
  • “We’ve seen people using blogs to diary their daily experiences using a new technology or building a new kind of system, monitored by others as a sort of real-time virtual apprenticeship, which lets them observe events as they unfold and see the issues that arise and how they are addressed.”
Tobias Brenner

5 Lessons Social CRM can Learn from CRM | Dr. Harish Kotadia - 0 views

hkotadia.com/...2411

wiki enterprise2.0 social crm strategy

shared by Tobias Brenner on 05 Sep 10 - Cached
  • Lesson 1: Social CRM is a Strategy Social CRM is a business strategy, it is not technology, tools or platform. Social CRM can be defined as the business strategy of engaging customers through Social Media with goal of building trust and brand loyalty.
  • Lesson 2: Optimize Business Processes Reason why many of the CRM implementations failed over the last decade is that the underlying CRM related business processes were not re-engineered or optimized for the CRM system
  • Lesson 3: Data Quality is Very, Very (and Very) Important Any information system is only as good as data in it. We have all heard of the phrase “Garbage in, Garbage out” and this aptly describes why some of the CRM implementations failed. Not enough care was taken to ensure data quality.
  • ...2 more annotations...
  • Lesson 4: Leverage Analytics Another key lesson we can learn is to leverage analytics. Thanks to their CRM systems, organizations were able to collect vast amount of data and have 360 degree view of their customers, but the same data could have been used much more effectively by applying  Predictive Analytics.
  • Lesson 5: Project Ownership and Leadership While discussing about project ownership and execution of CRM projects, I am reminded of this maxim: “a camel is a horse designed by committee”. In any large and complex project with multiple stake-holders, it is very important to have a clearly identified “owner” and an effective “leader” who will be responsible for the success of the project.
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