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Milos Vujnovic

Nine Ways to Build Your Own Social Network - 0 views

techcrunch.com/...-build-your-own-social-network

join socialmedia howto search find social network website list networking

shared by Milos Vujnovic on 17 Aug 10 - Cached
  • hese up-and-coming companies provide so-called “white label” social networking platforms that enable their customers to build their own social networks (often from scratch) and to tailor those networks to a range of purposes.
  • The idea of white labeling a network is to make the platform provider as invisible as possible to the social network’s users and to brand the network with the builder’s identity or intent.
  • The first provides hosted, do-it-yourself solutions with which customers can largely point and click their way to a brand new social network.
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  • There are roughly three types of companies that have emerged in the space of white label social networking.
  • We have taken a sample of nine of these companies – Ning, KickApps, CrowdVine, GoingOn, CollectiveX, Me.com, PeopleAggregator, Haystack, and ONEsite – all of which provide free baseline services, and reviewed them individually below.
  • The second type of company provides social networking software for download and installation onto one’s server.
  • The third type works very closely with clients to build a social network based on their needs.
Tobias Brenner

Enterprise collaboration with blogs and wikis | Developer World - InfoWorld - 0 views

www.infoworld.com/...laboration-blogs-and-wikis-320

blog enterprise2.0 strengths collaboration

shared by Tobias Brenner on 31 Aug 10 - Cached
  • can be a benefit, but this lack of control over content causes some companies to wonder whether these tools might prove detrimental to business. Many struggle with the issue of how much autonomy to allow employees when they blog.
  • Still, public-relations professionals worry that too-candid blogs may result in branding meltdowns. This fear results in some odd restrictions.
  • While this is intended as an internal blog, I recognize that it will become public -- welcome to the Internet! As a result, please recognize that I may be a bit limited in my comments and responses, to protect Intel.’’
Tobias Brenner

5 Lessons Social CRM can Learn from CRM | Dr. Harish Kotadia - 0 views

hkotadia.com/...2411

wiki enterprise2.0 social crm strategy

shared by Tobias Brenner on 05 Sep 10 - Cached
  • Lesson 1: Social CRM is a Strategy Social CRM is a business strategy, it is not technology, tools or platform. Social CRM can be defined as the business strategy of engaging customers through Social Media with goal of building trust and brand loyalty.
  • Lesson 2: Optimize Business Processes Reason why many of the CRM implementations failed over the last decade is that the underlying CRM related business processes were not re-engineered or optimized for the CRM system
  • Lesson 3: Data Quality is Very, Very (and Very) Important Any information system is only as good as data in it. We have all heard of the phrase “Garbage in, Garbage out” and this aptly describes why some of the CRM implementations failed. Not enough care was taken to ensure data quality.
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  • Lesson 4: Leverage Analytics Another key lesson we can learn is to leverage analytics. Thanks to their CRM systems, organizations were able to collect vast amount of data and have 360 degree view of their customers, but the same data could have been used much more effectively by applying  Predictive Analytics.
  • Lesson 5: Project Ownership and Leadership While discussing about project ownership and execution of CRM projects, I am reminded of this maxim: “a camel is a horse designed by committee”. In any large and complex project with multiple stake-holders, it is very important to have a clearly identified “owner” and an effective “leader” who will be responsible for the success of the project.
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