Group items tagged social software - Enterprise 2.0 & Social Media Strategies

shared by Milos Vujnovic on 17 Aug 10 - Cached

hese up-and-coming companies provide so-called “white label” social networking platforms that enable their customers to build their own social networks (often from scratch) and to tailor those networks to a range of purposes.
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The idea of white labeling a network is to make the platform provider as invisible as possible to the social network’s users and to brand the network with the builder’s identity or intent.
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The first provides hosted, do-it-yourself solutions with which customers can largely point and click their way to a brand new social network.
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There are roughly three types of companies that have emerged in the space of white label social networking.
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We have taken a sample of nine of these companies – Ning, KickApps, CrowdVine, GoingOn, CollectiveX, Me.com, PeopleAggregator, Haystack, and ONEsite – all of which provide free baseline services, and reviewed them individually below.
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The second type of company provides social networking software for download and installation onto one’s server.
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The third type works very closely with clients to build a social network based on their needs.
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shared by Milos Vujnovic on 09 Sep 10 - No Cached

Social Software - An Enterprise Perspective - Part 2: SWOT Analysis of Blogs
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Today many companies use blogs within their marketing strategy to communicate directly with their customers leaving out the typical marketing speech. This way blogs can be used as a base for a company’s social media strategy.  As weblogs are dialog- and community oriented personal publication instruments, they can be seen as a tool for identity, relation and information management. Parts of the identity are details of the author, the bloggers topic, and personal spelling style and publication rhythm. Relations are provided through the possibility of networking tools like comment functions, blogrolls and trackbacks. Information is generated by the content, links, documents, storage and classification. All together, these are components for an active and efficient information management.
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shared by Milos Vujnovic on 31 Aug 10 - Cached

SWOT Analysis
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Social Software - An Enterprise Perspective - Part 1: SWOT Analysis of Wikis
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History & Definition
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Operational Areas
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Types of Wikis
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Today, many or most companies use wikis for the creation of their knowledge base, for project management issues as well as part of the company’s e-learning activities. But wikis are as well used as content management systems where internal news, address books, process documentation or guidelines are published. This way corporate wikis can work as a hub in an intranet 2.0. But what are the strengths, weaknesses, opportunities and threats of corporate based wikis?
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shared by Milos Vujnovic on 05 Sep 10 - Cached

shared by Milos Vujnovic on 22 Sep 10 - No Cached

Die “Soziale Software” des Web 2.0 hat laut Welsch unser Leben verändert und wird es weiter verändern. Durch den Mitmacheffekt werden Teilnehmer dazu animiert ihr Wissen mit der Allgemeinheit zu teilen, so entsteht ein Mehrwert für alle Nutzer. Dienste wie Online Marktplätze, Blogs, Fotoalben und Wikis bestimmen zunehmend das Bild des Internets und eines haben alle Anwendungen gemeinsam: “Die Einfachheit aus Benutzersicht gewinnt gegenüber der komplexen Funktionalität.
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shared by Milos Vujnovic on 15 Nov 10 - Cached

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