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We've already looked at some classic response-boosting offers along with offers that lower risk, reduce price, and increase urgency. Now let's look at offers that improve terms or that offer services or bribes.

With 60% of online shoppers cite free shipping as a reason they are more likely to shop on the web (Harris Interactive, July 2008), if you use free shipping as a marketing vehicle, you want to make sure you communicate your offer at every touch point. In the current issue of eM+C magazine, you'll find my article Get Your Site Into Shipping Shape This Season with ideas on how "get the most mileage" out of your free shipping offer from search engine to shopping cart (this version includes screen shots):

Plenty of studies suggest customers want demand free shipping: * 61% online shoppers prefer to shop with a retailer that offers free shipping than one that doesn't. - Forrester Research (2007) * 43% of shoppers abandon their shopping carts because of unexpectedly high shipping charges. - PayPal, comScore (2008) * 60% claim free shipping is a reason they are more likely to shop online. - Harris Interactive (2008) * 90% believe free shipping offers would entice them to spend more online. - The Conference Board (2008)

Pharma Lists offers the most extensive Obstetrician & Gynecologist Database based in Asian countries such as Singapore, Malaysia, Indonesia, UAE, Dubai, India, etc., available online. Our online lists of Obstetrician & Gynecologist are located all across Asia to suit your choice, needs & requirements. We offer the biggest and most accurate Obstetrician & Gynecologist databases for healthcare marketers across the globe.

ListAustralia is offering premium appending solutions for alternate contact numbers. Our database experts can add fresh alternate contact numbers to your databases for better response.

Subscription options for consumables is not necessarily a new concept, but certainly an underused tactic of online retailers. It's far more common to see e-tailers offering tiered pricing (discounts on quantity) to increase basket size. But customers don't always want to order a case lot of something - who has room for a year's worth of coffee in the cupboard? Others don't have the cash-on-hand to pre-purchase items.

the opportunity, the challenge, frequency, offers, testing, segmentation, summary. whitepaper on e-mail marketing

Despite the convenience of shopping online, many people still use the web only to research products to purchase offline. Multi-channel retailers with both physical stores and online stores have a leg up on pure-plays when it comes to serving and converting these buyers. Circuit City is an example of a retailer that's in tune with what customers want and expect from the cross-channel experience, offering customer service features that leverage its competitive advantage:

Personalization, done effectively, is a lot more than making product recommendations or using technology to welcome a visitor by name. Smart personalization is the process of providing more relevant content and offers to your visitors based on their preferences and behavior.

Are you selling your white papers short with poor merchandising? Many sites offering "free" white papers, case studies, or resources in exchange for some visitor information utterly fail to merchandise their downloads. Yet if your website doesn't treat your white paper as containing valuable information, your visitors won't either.

"For a website, gaining RSS subscribers requires hard work as visitors prefer to subscribe websites with fresh/quality content & expect this to be continious. On the other hand, RSS subscribers are very valuable loyal readers which follow the website regularly. So, for a website, it is very important to analyze "how visitors become RSS readers" like: * from which websites do they reach to yours * which page of yours is the one that gains you most subscribers, etc. Google Analytics, besides all the simplicity it offers, has a very functional event tracking method for analyzing custom events which we will be using to track new RSS subscriptions and see how to analyzing them deeper."

Looking for complete contact details of Obstetrician & Gynecologists placed in a particular geographical location? Pharma-Lists offer the most extensive Obstetrician & Gynecologists Database available online.

Pharma Lists offers the most extensive Obstetrician & Gynecologist Database based in USA available online. Our online lists of Obstetrician & Gynecologist are located all across United States to suit your choice, needs & requirements. The Obstetrician & Gynecologist Lists USA are the biggest and most accurate physicians databases for healthcare marketers across the globe.

Searching for an accurate and extensive Pediatrician database? Pharma Lists offers one of the most precise and comprehensive Prepackaged Pediatrician Database based on your preferred located and demographics. Our online lists of Pediatricians are located all across the globe, in different countries to suit your choice, needs & requirements.

Here are 5 key, unanswered questions (beyond shipping costs) of the shopping cart: 1. Do you offer alternate forms of payment (aside from credit card)? 2. Are you safe and secure? 3. Why are you asking for this information? 4. Do I have to set up an account to buy? 5. Do I get to review my order before we transact?

We are proud to launch the new ClickTale Real-Time Monitor, which enables you to see where visitors are coming from, and watch exactly what they are doing in Real-Time! See precisely which pages they are browsing, as well as all their mouse moves, clicks, scrolling and keystrokes. This is an industry first in web analytics, and we are proud to be able to offer it to you today, for FREE!

As we see more and more businesses move their services online, and even more that begin their life on the Web, a greater need arises for websites that are designed and built to sell. A great-looking website may achieve the goal of shaping and delivering a strong brand, but its good looks alone aren't enough to sell the products or services on offer. For that, you need to introduce the element of marketing.

Looking for an extensive healthcare executive database? Pharma Lists offers the most extensive Obstetrician & Gynecologist Database across North America. Our online lists of Obstetrician & Gynecologist are located all across major North American countries such as USA & Canada to suit your choice, needs & requirements. It is the biggest and most accurate Obstetrician & Gynecologist databases for healthcare marketers across the globe.

These are paid marketing strategies that require skills and experience to get optimum results. Unlike Google Ads that use short content comprising of a few lines and a title, social media offer greater Ad options.

A fundamental guide for businesses about the importance of customer retention and the four key elements to achive this. Why is customer retention at least equally important as customer acquisition?