Google Helpful Content Update | SEO Book - 0 views
Google's Helpful Content Update Introduces A New Site-wide Ranking Signal Targeting "Se... - 0 views
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It’s also important to reiterate that Google will be continually improving and refining that signal over time. So things can absolutely change on that front. And remember, the site-wide signal is always running. So there won’t be periodic refreshes like we see with broad core updates or Product Reviews Updates.
content-pruning-framework-aleyda-small.png (1380×1380) - 0 views
Kristina Azarenko (techseo.pro) - 0 views
Google reenables the validate fix feature in Search Console and adds new classifications - 0 views
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Google reenables the validate fix feature in Search Console and adds new classifications
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Google said the URLs or items in the Search Console report are no longer grouped at the top level by three or more status categories, i.e. Valid, Warning, and Error. Now they are grouped or classified into two more broad statuses that reflect whether those URLs or items are invalid or not. Google said invalid means that there is a report-specific critical issue in the page or item, and not invalid means that the item might still contain warnings, but has no critical issues. The implications and exact terms for the valid and invalid states varies by report type, Google added.
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Google explained “grouping the top-level item (a rich result for the rich result reports, a page or URL for the other reports) into two groups: pages or items with critical issues are labeled something like invalid; pages or items without critical issues are labeled something like valid. We think this new grouping will make it easier to see quickly which issues affect your site’s appearance on Google, in order to help you prioritize your fixes.”
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Google steps up featured snippets with MUM; reducing false premise results by 40% - 0 views
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Featured Snippets callouts now uses MUM and general consensus
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Now, with the help of MUM, Google can understand if there is a consensus across the web to help highlight the callout portions of the featured snippets.
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Here is an example
hsw-sqrg.pdf - 0 views
Oh, My MUM. Or how to think SEO in the era of algorithms based on AI - 0 views
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a more reliable source when it comes to understanding where the Mountain View giant is aiming at its strategy is their Think with Google website
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