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Sohyun Kim

New tools for new movements: Using social media for civil good - 0 views

  • social media had an enormous impact on the fate of the bill. Demonstrations were held all over Europe, Twitter and other social media were used to contact, support and encourage the MEPs to vote against ACTA.
  • Thus, this is just one side of the story: through new and social media, activists and NGOs can directly reach their audience, supporting and sometimes even replacing traditional media as information source.
  • “Take the ‘occupy movements’, for example: they used Twitter as a main means to spread the word and report real-time what is happening in the field, they used livestream channels to broadcast from the protests and tell a different perspective from TVs and newspapers. Occupy folks used blogs to tell in-depth stories from the field, photos to document and illustrate the stories, and podcasting to make the voice of the protesters heard and to amplify the message.”
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  • Smartphones, the Internet, the new media and the social networks are excellent means to help every citizen to run stories from the field, documenting cases and share them widely with audience through blogs and social networks.
  • An important exception to this has been, in recent years, the rise of the Italian Five Star Movement. In origin a simple association of different groups of local activists coalesced around beppegrillo.it, a blog founded by former comedian Beppe Grillo, the movement quickly grew into becoming one of the main forces of the Italian political arena. Its disruptive political agenda, together with the charisma of Beppe Grillo, explains this quick rise to prominence.
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    This compilation of articles show how social media can be used to create awareness on current events and in turn can push for a change for the world to improve. The various articles are based in Europe and how movements were successful or on the way to reach their goal(s).
Sohyun Kim

The Good, the Bad, and the Downright Ugly of Parallax Web Design - 0 views

  • Parallax is the web design technique of using CSS to make different layers on the web page move at different rates. So, when scrolling down the page, instead of having all the text, photos, videos, and other elements move screen altogether, it feels more like a visual page turn, with a new layer of beautiful imagery or video or a pull quote gliding up to replace the just read "page."
  • Take last month's Fast Company story about Baratunde Thurston quitting the Internet for 25 days. Toward the bottom of the page, the designers used parallax to make leaves and flowers bloom onto the page. Unless your browser window is extremely wide, the details ended up covering the text, however, making it difficult to read the story: 
  • "It's getting a little overused everywhere," Trei Brundrett, the chief product officer for Vox Media, which owns SB Nation, The Verge, and Polygon, told us. The makers of "Snow Fall" and the other parallax pioneers who have used it made it the defining feature of thoughtful web design. "It's a signifier of quality. It has become a trope,"
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  • Unfortunately, that means it has gotten very tired, very fast. The Pitchfork team sees the whole trend winding down in the next year or two. "I think people will start to use it a lot more and possibly tire of it," said Renaud.
  • The low barrier to entry means, a lot of the times the effect doesn't add much to the story. "I think it's cool if used appropriately or in moderation," said Brundrett. A good use, he says, would be to "cleverly position" photography next to supporting copy
  • "Designers are excited that there is a lot of energy and curiosity around more thoughtful design and breaking out of our optimized content world," added Brundrett. 
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    This article talks about a new trend in Web design- Parallax- and how it became popular. It shows examples of what websites effectively used this trend, and others that have done the opposite. It ends off with how this trend effects designers and readers alike. 
Rhonda Atkinson

An overview of the social media ecosystem - 0 views

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    This short article takes a critical look at the different types of social media platforms. The author has an interesting take on how social media has evolved over the past years saying that: "Within the last seven years, we have been through three waves of social domination: The publishing wave (with blogs), the sharing wave (with Facebook and Twitter), and the curating wave (with Quora, Pinterest and alike)." The author goes on to place further importance on the type of content users post and how that impacts the evolution of social platforms. Towards the end he also touches on the choosing the right social media for different types of business.
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    Last week Professor McMaster touched on online ecosystems. If you want to know more about it, this Forbes article clearly describes what a social media ecosystem is. The key image depicts the social media landscape in very compact and useful way. It shows all the different ways users interact with their devices.
Stephanie Patterson

New Media and Electronic Rights - 0 views

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    New technology is evolving, which can further innovation in our society. However, this presents a challenge for creators to protect their ideas and work. Therefore, copyright laws must be updated for continuous innovation in our world.
Stephanie Patterson

Making Sense of a Changing New Media World - 0 views

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    New media is evolving and it is important for consumers and businesses to adapt and learn how to properly use it, and protect themselves from copyright laws.
Raweeh Paz

Social Networking Fact Sheet - 0 views

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    The article provides a commentary on social media. It gives insight on the different types of people - the demographics - that use all the various social media that is out there and relevant. It sorts out the different age groups, ethnicities, genders among other things like the way they are using it - creation vs. curators. One can also find other articles on the same website that link to other various information relevant to the topic at hand. There is also a longer but more in-depth analysis on the usage of social media done by the same group of people here (http://files.eric.ed.gov/fulltext/ED525056.pdf).
Raweeh Paz

Reddit Donates $80,000 To Orphanage After Man Trying To Save Kids Attacked With Machete - 0 views

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    Similar to the example given in class early in the semester about the young boy who asked for donations because of a disorder he had, this article also involves Reddit and users donating money to help those in need. The article is an example of concept of imagined communities. It features that idea of people from all over the world being unified because they read something on the same website and thus sharing an experience together by helping the orphanage.
Raweeh Paz

Youth, Justice and Social Media Activism - 0 views

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    This article talks about the future and possibilities of social media in relation to the youth of today. It speaks about how social media can be used to create awareness and often get people involved with issues going on in the world.
Raweeh Paz

Revolution 2.0? Social media and social movements - 0 views

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    This article provides different examples as to how social media has made an impact on various social movements that have happened; big and small ones. The article highlights the usage of social media and how it enables people to rally together from different parts of the world to share their opinion on a cause/campaign.
Raweeh Paz

The Effects of Social Networking upon Society - 0 views

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    A commentary on the negative effects social media has on people. The article is saying that social media is hinders the way we communicate with others, instead of communicating with a person face to face we are more inclined to do it over other means. It also speaks about other problems social media might have like cyber bullying.
shirlyargoetti

Video editing tips - 0 views

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    This article is useful for individuals looking to edit their videos effectively. The tips provided are to guide a video editor in making the best edits possible. Before editing a video, it is a good idea to look for some tips to help you start well before messing up. Those 10 simple tips will be a good read before you start your editing session. This topic goes back to our lecture on how to edit videos.
shirlyargoetti

Strategies to Grow Your Business and Build Your Brand - 1 views

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    This article refers to the lecture and assignment of the power of social media tools to represent a brand or organization. Furthermore, this article talks about the four big social media platforms, being LinkedIn, Facebook, Twitter, and YouTube. These social media tools are great for commercial use; to connect and gather interest from the public. It touches base with individuals on an almost personal perspective, as the platforms talk directly to an individual or certain group. This article emphasizes why these 4 well known platforms are being used by marketing teams and organizations themselves.
shirlyargoetti

VIDEO: Jonah Berger | "Contagious: Why Things Catch On" - 0 views

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    This video refers to one of our readings, by Jonah Berger. He talks about why things go viral; the causes of it. The video is very informative , and gives us a different perspective of what Berger has to say, since he engages with an audience and demonstrates some pictures and puts emphasis on text on a PowerPoint slide, unlike his article. I enjoyed watching this clip and was able to understand it better than the article itself.
Brooke Meehan

social acitvism - 1 views

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    this article talks about the different ways to use social media in campaigns for different issues
ryley Hughes

How to Use Facebook to Reach Your Exact Target Audience - 0 views

  • you will have greater success if you announce it to the specific individuals who are interested in the subject matter
  • crafting posts that encourage people to self-identify their opinions, interests and beliefs; you can gather incredibly targeted lists
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    This article will help teach how to identify appropriate audiences for products and brands, etc.  There is also a short video which demonstrates how the author helps others build effective online platforms.  Without an effective platform to reach the desired audience it can be difficult to branch out and meet the desired goals.  
Stephen Flanagan

YouTube Vs. Vimeo: Which Video Site Is Best for Business? - 0 views

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    This video disputes the strengths and weaknesses of two valuable tools of media; YouTube and Vimeo. The video explores the variables that effect and contribute to the strengths and weaknesses of each type of video host website.
Stephen Flanagan

Video Editing Techniques - 5 Things to Try in Your Editing App - 0 views

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    The most current and popular video editing techniques are explained and explored in this article. Features programs such as Adobe Premiere, Apple Final Cut Pro, Avid Media Composer and Sony Vegas.
Stephen Flanagan

Changing The Way We Watch TV - 0 views

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    This article explores how many viewers can be brought in for specific, landmarking televised events such as Superbowl.
Stephen Flanagan

7 Ways to Make Your Video Go Viral - 0 views

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    This video provides pointers on how to make your YouTube video viral and very successful.
Rhonda Atkinson

A Simple Framework for Creating a Viral Video - 2 views

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    Steve P. Young (Director of SmartShoot) provides a simple framework for creating viral video. He provides 5 criteria to create a viral video. This resource is no boring read. It features claims as "be a purple cow", and "promote like a Kardashian". While fun and an interesting read, there is real truth to his points. .
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