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Online Communities and Their Impact on Business. Part One: How online community works This is Part One of the report. To return to the Introduction, click here. Summary Working with online communities has long been touted as a great way for a company to save money in its marketing, support, sales, and even product development. But for most companies, the diversity of communities online, and the challenge of learning how to work with them, is daunting. Most companies don't understand how online communities work, how they make a difference, and how to engage with them. Among the companies that have tried to work with communities online, many have found that they conversation is dominated by extreme enthusiasts rather than average users, and have concluded that online community is a distraction from their real customers. That turns out to be a very dangerous mistake. Rubicon Consulting's web practice team recently conducted a broad survey of US web users to understand better how people in the US use the web, with a special focus on web community and its effect on consumers. Key findings of that survey, and its implications for companies, include:

"My suggested assumptions in MOOC include: * people would learn in a self-directed manner * Knowledge is distributed * Knowledge is negotiated * Knowledge is emergent * Knowledge is rhizomatic (thanks to Dave's video posted - refer to How to be successful in MOOC?) * Learning is capacity to construct, navigate and traverse across networks * personal learning networks would be a far better way for people to learn * people like to learn via social networks * people know how to connect (people have the communication, literacy and critical literacy skills) * people know how to use the technology to connect * people are self motivated (intrinsic motivation) * people like to accept challenges, chaos and complexity is just part of the learning process * people don't need to follow a course or qualification for learning to be effective * Learning is emergent, and is based on connections, engagement and interactions * Learning is open * Identity in networked learning is based on individual's "participation, interaction" in the networks, and is reflective of ones involvement in the media, it's dynamic, adaptive * Individual and social learning is emphasised - cooperation * Sensemaking and wayfinding are important"

Twitter Literacy (I refuse to make up a Twittery name for it) Post-Oprah and apres-Ashton, Twittermania is definitely sliding down the backlash slope of the hype cycle. It's not just the predictable wave of naysaying after the predictable waves of sliced-breadism and bandwagon-chasing. We're beginning to see some data. Nielsen, the same people who do TV ratings, recently noted that more than 60% of new Twitter users fail to return the following month. To me, this represents a perfect example of a media literacy issue: Twitter is one of a growing breed of part-technological, part-social communication media that require some skills to use productively. Sure, Twitter is banal and trivial, full of self-promotion and outright spam. So is the Internet. The difference between seeing Twitter as a waste of time or as a powerful new community amplifier depends entirely on how you look at it - on knowing how to look at it. When I started requiring digital journalism students to learn how to use Twitter, I didn't have the list of journalistic uses for Twitter that I have compiled by now. So I logged onto the service and broadcast a request. "I have a classroom full of graduate students in journalism who don't know who to follow. Does anybody have a suggestion?" Within ten minutes, we had a list of journalists to follow, including one who was boarding Air Force One at that moment, joining the White House press corps accompanying the President to Africa.

Twitter Literacy (I refuse to make up a Twittery name for it) Post-Oprah and apres-Ashton, Twittermania is definitely sliding down the backlash slope of the hype cycle. It's not just the predictable wave of naysaying after the predictable waves of sliced-breadism and bandwagon-chasing. We're beginning to see some data. Nielsen, the same people who do TV ratings, recently noted that more than 60% of new Twitter users fail to return the following month. To me, this represents a perfect example of a media literacy issue: Twitter is one of a growing breed of part-technological, part-social communication media that require some skills to use productively. Sure, Twitter is banal and trivial, full of self-promotion and outright spam. So is the Internet. The difference between seeing Twitter as a waste of time or as a powerful new community amplifier depends entirely on how you look at it - on knowing how to look at it. When I started requiring digital journalism students to learn how to use Twitter, I didn't have the list of journalistic uses for Twitter that I have compiled by now. So I logged onto the service and broadcast a request. "I have a classroom full of graduate students in journalism who don't know who to follow. Does anybody have a suggestion?" Within ten minutes, we had a list of journalists to follow, including one who was boarding Air Force One at that moment, joining the White House press corps accompanying the President to Africa.

Yesterday, I facilitated a session called Mapping Social Media to Strategy. Here's the description: The session will share an overview of why the sequence listen, learn, and adapt is critical to implementing a successful social media strategy. We'll take a look at how to use both qualitative and hard data points to refine and adapt your strategy as well as the role of continuous listening and learning through implementation of pilots. We'll examine what can and can't be quantified as well as various metrics and analytics tools. All this will be shared through a lively mix of discussion and case studies. Takeaways: 1. How to listen to improve the results of your social media strategy implementation 2. An understanding of the right metrics to use and how/when to incorporate qualitative information 3. An introduction to analytic tools and individual/team reflection processes

"This is a true story. Professor "Jones" decides to experiment with a blog in his class. It takes him about 10 minutes to set up a free site using Blogger. He then watches students engage in lively discussions of case studies outside of class, and tweaks the blog as experience teaches him how best to use the system. Teaching with Technology column Thinking that others might want to add a blog to their class as well, he goes to IT and offers to lead workshops for faculty on blogging in higher education. A few weeks later he is informed by IT that they have not only rejected his proposal, but that he is in violation of university policy and must stop immediately. Professor Jones asks what university policy he has violated, and is told that the policy has not yet been created, but will be soon. Professor Jones asks how he could possibly have violated a policy that does not yet exist. Soon afterward the IT department announces a new initiative to implement blogging at the institution. A committee is formed, and after nearly a year of deliberation they choose to pay for a system-rather than adopt a free, readily available system-because it allows for centralized control. IT sends out an email announcing the new system, along with a text document outlining a long list of policies that strictly limit how it may be used. No one adopts the system, leading IT to complain that faculty do not want to use technology in their teaching."

"How I create and publish podcasts posted in open source, podcasting | Jason Kern recently asked me to share information about how I create and publish podcasts here on "Moving at the Speed of Creativity," and rather than send that info to just him I thought I'd create a post to share these links and procedures. Since I've developed these procedures over time it's entirely possible there are much better ways to do this, so if you have suggestions and input on alternative podcasting possibilities I'd love to hear it. I published my first podcast on August 3, 2005, and since that time have utilized a variety of different podcasting tools and websites. Rather than share an exhaustive list of all those links (some of which are included in my Intro to Educational Podcasting wiki page and Intermediate/Advanced Topics in Podcasting page) I am going to attempt to share briefly the software, websites, and other resources I utilize now to podcast, as well as an outline of the steps I follow in podcasting today."

"I think of PLEs as Operating Systems just like regular operating systems are for computer users. In fact, I call the PLE a LearnOS. Thinking of a PLE as a LearnOS helps me also get by the initial comprehension of what it can contain, such as tools, resources and connections, as also how it is deployed - PC, mobile and cloud. I can then move on to think about how learning will occur in this LearnOS by asking not only how the LearnOS can be organized to support my learning (feed aggregation, twitter tags and the like) in a given context, or how my LearnOS is connected to other LearnOS-es out there (PLNs), but also to thinking how my LearnOS can adapt to my learning contexts and my learning needs."

Faculty Development Programming: If We Build It, Will They Come? Added by the EDUCAUSE Librarian Author(s):Ann H. Taylor and Carol McQuiggan View a PDF of this article © 2008 Ann Taylor and Carol McQuiggan. The text of this article is licensed under the Creative Commons Attribution-NonCommercial-No Derivative Works 3.0 license (http://creativecommons.org/licenses/by-nc-nd/3.0/). EDUCAUSE Quarterly, vol. 31, no. 3 (July-September 2008) Faculty Development Programming: If We Build It, Will They Come? A faculty development survey analyzed what faculty want and need to be successful teaching online By Ann Taylor and Carol McQuiggan The number of courses offered online grows every year, resulting in an increasing number of higher education faculty entering a virtual classroom for the first time.1 It has been well documented that faculty need training and assistance to make the transition from teaching in a traditional face-to-face classroom to teaching online.2 Faculty professional development related to teaching online varies widely, from suggested readings to mandated training programs. Various combinations of technological and pedagogical skills are needed for faculty to become successful online educators, and lists of recommended competencies abound. Although many institutions have offered online courses for more than a decade and train their faculty to teach online, the research literature reveals that little is known about how best to prepare faculty to teach in an online environment. Designers of faculty development programs typically rely on commonly held assumptions about what faculty need to know-a constant guessing game regarding what topics to cover and what training formats to use. The resulting seminars, workshops, training materials, and other resources are typically hit-or-miss in terms of faculty participation and acceptance. To provide faculty with the proper training and resources for online teaching requires more information to determine

"Get Started With Google Wave From Wired How-To Wiki Jump to: navigation, search Let's just say this up front: Google Wave doesn't make sense at first glance. It kinda looks like e-mail because you send messages to friends, but it's also like chat because the messages you send to friends can be received and responded to in real time. It's also a little like Google Docs, because the messages you send are rich in display features. However, if you look at Google Wave as a mishmash of Web 2.0 technology, you're missing the point. Google Wave is a communication device all its own. It allows you to communicate online as if you're in the same room, and it makes your communication with large groups of people more powerful and useful. If you really want to conceptualize Google Wave, you're going to have to use it. Here's how. "

Yochai Benkler's wealth of nations book online Next Chapter: Part I: The Networked Information Economy » read paragraph Chapter 1: Introduction: A Moment of Opportunity and Challenge 1 Information, knowledge, and culture are central to human freedom and human development. How they are produced and exchanged in our society critically affects the way we see the state of the world as it is and might be; who decides these questions; and how we, as societies and polities, come to understand what can and ought to be done. For more than 150 years, modern complex democracies have depended in large measure on an industrial information economy for these basic functions. In the past decade and a half, we have begun to see a radical change in the organization of information production. Enabled by technological change, we are beginning to see a series of economic, social, and cultural adaptations that make possible a radical transformation of how we make the information environment we occupy as autonomous individuals, citizens, and members of cultural and social groups. It seems passé today to speak of "the Internet revolution." In some academic circles, it is positively naïve. But it should not be. The change brought about by the networked information environment is deep. It is structural. It goes to the very foundations of how liberal markets and liberal democracies have coevolved for almost two centuries.

"As Casey Green said in my recent interview with him, the LMS space is a "market in transition." In 2005, the year that Blackboard acquired WebCT, the two platforms had a combined total of 75.6% U.S. higher education market share, and the next closest competitor had barely cracked 2% market share. Today, the situation is substantially different and changing rapidly. But the narratives around exactly what's happening tend to be off. Typically, I hear the frame as being a contest between Blackboard and "open source." Has "open source" (by which we mean Moodle and Sakai, the two open source LMSs with significant market share in the United States) made inroads into the market? If you read what the majority of sell-side financial analysts1 are writing, you may see the claim that "open source" is not putting a major dent in Blackboard. If you talk to Moodle or Sakai advocates, you might hear that they are crushing the company in sales. Neither account is really capturing what's happening in the market, so I'm going to try to explain what we know about what's really going on in a two-part series. In this post, I'll talk about what the data are telling us so far about the recent shifts in the market, describe how colleges and universities come to decide that they need to go to market for an LMS, and assess the degree to which we may see an uptick in the number of schools that decide to look around and evaluate our options. In the second post, I'll describe how the next four years of market transition may be different than the previous four and what signs we should be watching for to see which way the market is going to break."

"How to Create A Facebook Page Facebook pages have been getting lots of search engine respect lately. Learn how to create a Facebook page here, since it's rather difficult to figure out how to do it on your own as a newbie! It's 2010, and I've completely updated this tutorial...enjoy :)"

How to Hack Together a Twitter Client Guy Kawasaki of How to Change the WorldGuy Kawasaki of How to Change the World | May 4th, 2009 - 03:57 PM (89) found this useful. Do you? Yes NNW.jpg Sometimes you can make do with what's available. Take, for example, Twitter clients. Until someone creates my fantasy Twitter client, I am using an application that doesn't have "Tw" anywhere in its name or heritage. It's called NetNewsWire. This is bizarre because NetNewsWire is a RSS reader. Its purpose is to aggregate news feeds from websites and blogs. (Ironically, my company, Alltop, is in the business of making RSS readers unnecessary, but that's another story.) Using NetNewsWire for Twitter is like using a Toyota Prius as a taxi cab: it makes sense because of the Prius's great mileage, but I doubt that Toyota planned it this way or optimized Prius for this purpose.

Thank You for visiting UK Student - UK Largest Student Community Portal offering Student Forum, Student Links, Academic Directory, and other information useful for Students. This is a NON-Commercial Project. UK Student Portal is being recommended to students by numerous Universities including Manchester Metropolitan University, Heriot-Watt University, Brunel University, University of Dundee, York University, University of Toronto, University of Greenwich, University of Sunderland, University of Worcester, University of Minnesota, University of Belgrad, Uppsala University, University of Arizona, Edith Cowan University and other institutions. For full listing please Click Here. Academic Directory is, probably, the key element of this web site. Ever wondered what tutors really want from you when asking you to write an essay, coursework, report or dissertation? How to do effective Presentations, how not to Plagiarise and how to make your Group really WORK . Find answers to these and many other questions HERE. And, finally, don't forget to have a look at the Glossary of Task Words before you start writing your assignment - your tutor may have made it a bit more complex than you think...

Looking for Mr. Goodtweet: How to Pick Up Followers on Twitter Picture 6.jpg At 10:15 pm I discovered that I had not brought a Macbook power supply on the trip. I was in a hotel on Coronado Island, and early the next morning I was flying to an aircraft carrier off San Diego for an overnight visit. I doubted that the carrier had Macbook power supplies laying around, so I was in trouble. I posted a message to Twitter that I was in this predicament, and within ten minutes, five people offered to bring me a power supply. I took one of them up on the offer, and he delivered it to me within an hour. This illustrates the practical implications of a large following on Twitter. In addition, of course, there is the sheer vanity of amassing more followers than your friends. The question, "How do I get more followers on Twitter?" is unspoken because admitting that you want more followers is to acknowledge that you don't have many. Thus, you probably don't need this advice, but you may "have a friend" who will find it useful.

Voices Carry I was feeling really restless early last week about our ability to run and manage new and emerging services in a World where change happens at a pace that is nearly out of control. I thought my post, Why Run a Service would be a signal that I've come to a conclusion that there are real reasons to try and keep up. I didn't honestly expect it to strike the chord it did, but when you ask people interesting questions you sometimes get more interesting questions in return that demand to be explored. Lots of killer conversation going on in the comments of that post … one particular thread emerged about how encouraging open writing and blogging can generate greater depth of connections within our community. That last word is the really important piece to us - how we work to engage our community to embrace these emergent trends is what we think will ultimately make what we do more interesting and important. The more they participate, the more we can contribute opportunities to change teaching and learning.

" All Things in Moderation | E-moderating | 5 stage model The 5 stage model This model, how it was researched and developed, is explained in much more detail in chapter 2 of the book. Here's a summary: Individual access and the ability of participants to use CMC are essential prerequisites for conference participation (stage one, at the base of the flights of steps). Stage two involves individual participants establishing their online identities and then finding others with whom to interact. At stage three, participants give information relevant to the course to each other. Up to and including stage three, a form of co-operation occurs, i.e. support for each person's goals. At stage four, course-related group discussions occur and the interaction becomes more collaborative. The communication depends on the establishment of common understandings. At stage five, participants look for more benefits from the system to help them achieve personal goals, explore how to integrate CMC into other forms of learning and reflect on the learning processes. Each stage requires participants to master certain technical skills (shown in the bottom left of each step). Each stage calls for different e-moderating skills (shown on the right top of each step). The "interactivity bar" running along the right of the flight of steps suggests the intensity of interactivity that you can expect between the participants at each stage. At first, at stage one, they interact only with one or two others. After stage two, the numbers of others with whom they interact, and the frequency, gradually increases, although stage five often results in a return to more individual pursuits."

January 6, 2009 email twitter pdf print How to Embed Almost Anything in your Website Learn how to embed almost anything in your HTML web pages from Flash videos to Spreadsheets to high resolution photographs to static images from Google Maps and more.

"As a matter of fact, the questions that zip through my mind everytime I think of how I can improve my own skills at community building, are so many that I always end up with more unanswered doubts than solutions. * How do you nurture engagement inside your community? * How do you keep the community going? * How do you get people to socialize inside a new community? To get some answers to these critical questions, I have briefly taken hostage online facilitation and community-building expert Nancy White during her last Rome visit, a few days ago.Nancy is a truly experienced person in this area and she always speaks out of the ongoing in-depth experience she has with real communities, both online and in real life. Her answers are non-technical, pragmatical, and if you are not into community building yet, quite enlightening."

Soren Gordhamer writes and consults on ways we can more creatively and effectively use the technologies of our age, including social media. He is the author of "Wisdom 2.0″ (HarperOne, 2009). You can follow him on Twitter at @SorenG. It is hard to know sometimes how our life has changed until we stop for a moment and look at how different it is from ten or even five years ago. In recent years social media, likely more than anything else, has significantly impacted most of our daily lives. Envisioning the global conversation that has developed over the past few years because of tools like Facebook (Facebook) and Twitter (Twitter) might have been unimaginable for most people at the beginning of this decade. But social media communication tools have profoundly changed our lives and how we interact with one another and the world around us. Here are the top areas that social media has affected in our daily lives.

Soren Gordhamer writes and consults on ways we can more creatively and effectively use the technologies of our age, including social media. He is the author of "Wisdom 2.0″ (HarperOne, 2009). You can follow him on Twitter at @SorenG. It is hard to know sometimes how our life has changed until we stop for a moment and look at how different it is from ten or even five years ago. In recent years social media, likely more than anything else, has significantly impacted most of our daily lives. Envisioning the global conversation that has developed over the past few years because of tools like Facebook (Facebook) and Twitter (Twitter) might have been unimaginable for most people at the beginning of this decade. But social media communication tools have profoundly changed our lives and how we interact with one another and the world around us. Here are the top areas that social media has affected in our daily lives.