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Gary Edwards

Google To Challenge Amazon, Microsoft In Cloud Computing War - Forbes - 0 views

  • When Google scored a $400 million to $600 million deal to supply cloud services to Apple last week, according to multiple reports, it was widely viewed as a coup for the search giant’s cloud business. And why not? Apple, which has been relying mainly on Amazon Web Services as well as Microsoft’s Azure to run part of its iCloud and other services, is a marquee reference customer. It will get Google in the door of just about every big company–and, not incidentally, throw a little shade on its rivals. But the big win obscures a stark reality for Google’s Cloud Platform: At just $500 million in revenues according to Morgan Stanley estimates, it trails far behind AWS’s $7.9 billion reported revenues in 2015, and it’s even a distant third behind Azure’s $1.1 billion in estimated sales. Starting today, Mar. 23, Google will attempt to show how it aims to scramble into cloud contention at its first global cloud users conference, NEXT, in San Francisco. At the show, Google will trot out Diane Greene, the onetime co-founder and CEO of cloud pioneer VMware who now heads all of Google’s cloud and enterprise applications businesses. This will be Greene’s first significant public appearance since Google bought her company, Bebop, for $380 million last November. Customers and investors alike will be watching closely to see what strategy she lays out for the coming year and beyond. Google plans to introduce both a raft of new cloud features and updates as well as some significant new customers, according to various sources in the company. On the product front, there will be news about Google’s container technologies, which allow applications to run more efficiently across cloud servers using the same operating system without interfering with each other, David Aronchick, senior product manager for Google’s Container Engine, said Tuesday at a press briefing. “NEXT will be an opportunity to highlight all the traction we’ve gotten,” he said.
  • Also on the agenda are big-name customers such as Home Depot and Coca-Cola, as well as recent new customers such as Spotify. There also will be a speaker from Netflix, which uses Google Cloud only for backup storage, not its massive streaming video–which has some observers such as Morgan Stanley’s Brian Nowak wondering if that could be the next big cloud coup for Google. “One of our goals for 2016 is to show the enterprise we’re ready for them,” said Greg DeMichillie, a Google Cloud Platform director of product management. “Tomorrow we’ll be talking more about that.” More clues to Google’s plans will come from other leading lights scheduled to talk, such as Urs Hölzle, senior vice president of technical infrastructure, and Google Fellow Jeff Dean, who helped spearhead key cloud technologies such as the Big Data programming model MapReduce and the data storage system Bigtable as well as Google’s recent artificial intelligence breakthroughs. The latter is a key focus of its cloud offerings, given the huge role artificial intelligence has played in Google search, speech recognition, language translation, image recognition, and other products. In particular, Dean is expected to talk about the recently introduced Vision Application Programming Interface for other applications to tap.
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    "When Google scored a $400 million to $600 million deal to supply cloud services to Apple last week, according to multiple reports, it was widely viewed as a coup for the search giant's cloud business. And why not? Apple, which has been relying mainly on Amazon Web Services as well as Microsoft's Azure to run part of its iCloud and other services, is a marquee reference customer. It will get Google in the door of just about every big company-and, not incidentally, throw a little shade on its rivals. But the big win obscures a stark reality for Google's Cloud Platform: At just $500 million in revenues according to Morgan Stanley estimates, it trails far behind AWS's $7.9 billion reported revenues in 2015, and it's even a distant third behind Azure's $1.1 billion in estimated sales. Starting today, Mar. 23, Google will attempt to show how it aims to scramble into cloud contention at its first global cloud users conference, NEXT, in San Francisco. At the show, Google will trot out Diane Greene, the onetime co-founder and CEO of cloud pioneer VMware who now heads all of Google's cloud and enterprise applications businesses. This will be Greene's first significant public appearance since Google bought her company, Bebop, for $380 million last November. Customers and investors alike will be watching closely to see what strategy she lays out for the coming year and beyond. Google plans to introduce both a raft of new cloud features and updates as well as some significant new customers, according to various sources in the company. On the product front, there will be news about Google's container technologies, which allow applications to run more efficiently across cloud servers using the same operating system without interfering with each other, David Aronchick, senior product manager for Google's Container Engine, said Tuesday at a press briefing. "NEXT will be an opportunity to highlight all the traction we've gotten," he said."
Gary Edwards

How Google will beat Amazon's cloud | ZDNet - 0 views

  • The cloud has upended the enterprise storage market, but that isn't its competitive advantage. Local scale-out storage can be competitive with cloud because network bandwidth isn't cheap.What the cloud has that no enterprise-scale datacenter will ever have is the ability to spin up 10s of thousands CPUs - a virtual supercomputer - to run analytics against the data. CPUs are expensive - and they'll remain so as long as Intel can keep them that way.
  • The ready access to massive CPU cycles means that cloud will always be better at deep analytics, especially ad-hoc queries, than enterprise scale datacenters. But more importantly, cloud-based machine learning, neural networks and artificial intelligence are the next major evolution in how we use data.
  • And that's where Google has a huge lead over Amazon. Amazon's focus on building cloud-based datacenters makes them irresistable now, but the future of the cloud is with applications that can use thousands of cores to create value.
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    "THE EVOLUTION OF NEW TECHNOLOGY New technologies go through predictable phases. The hype cycle is phase one. Cloud is well beyond that. Phase two: we build what we already have with the new technology. So, cloud-based file storage. Amazon has moved far beyond storage. They enable customers to build entire data centers in the cloud. That is their key strategic advantage. Phase three is where life gets interesting: we build what we could not build before. More on that in a moment. That's the build side. What about the use side? Today, customers are happy building data centers in the cloud. They are looking for AWS to add more capabilities so they can run their legacy apps and get rid of their internal data centers altogether i.e. cloud admin will be a fast growing occupation; sys admin won't. THE NEXT STEP The cloud has upended the enterprise storage market, but that isn't its competitive advantage. Local scale-out storage can be competitive with cloud because network bandwidth isn't cheap. What the cloud has that no enterprise-scale datacenter will ever have is the ability to spin up 10s of thousands CPUs - a virtual supercomputer - to run analytics against the data. CPUs are expensive - and they'll remain so as long as Intel can keep them that way. The ready access to massive CPU cycles means that cloud will always be better at deep analytics, especially ad-hoc queries, than enterprise scale datacenters. But more importantly, cloud-based machine learning, neural networks and artificial intelligence are the next major evolution in how we use data. And that's where Google has a huge lead over Amazon. Amazon's focus on building cloud-based datacenters makes them irresistable now, but the future of the cloud is with applications that can use thousands of cores to create value. Look at what Google - and Microsoft - has done with machine translation. Yes, you need many petabytes of storage for the corpus, but the real key is in the compute resources and algorit
Gary Edwards

Google's aggressive new bid to move ahead in the cloud | SiliconANGLE - 0 views

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    "When Google scored a $400 million to $600 million deal to supply cloud services to Apple Inc. last week, according to multiple reports, it was widely viewed as a coup for the search giant's cloud business. And why not? Apple, which has been relying mainly on Amazon Web Services as well as Microsoft Corp.'s Azure to run part of its iCloud and other services, is a marquee reference customer. It will get Google in the door of just about every big company-and, not incidentally, throw a little shade on its rivals. But the big win obscures a stark reality for Google's Cloud Platform: At just $500 million in revenues according to Morgan Stanley estimates, it trails far behind AWS's $7.9 billion reported revenues in 2015, and it's even a distant third behind Azure's $1.1 billion in estimated sales. This week, Google will attempt to show how it aims to scramble into cloud contention at its first global cloud users conference, NEXT, starting Wednesday in San Francisco. At the show, Google will trot out Diane Greene, the onetime co-founder and CEO of cloud pioneer VMware who now heads all of Google's cloud and enterprise applications businesses. This will be Greene's first significant public appearance since Google bought her company, Bebop, for $380 million last November. Customers and investors alike will be watching closely to see what strategy she lays out for the coming year and beyond. Searching for a cloud coup Google plans to introduce both a raft of new cloud features and updates as well as some significant new customers, according to various sources in the company. On the product front, there will be news about Google's container technologies, which allow applications to run more efficiently across cloud servers using the same operating system without interfering with each other, David Aronchick, senior product manager for Google's Container Engine, said Tuesday at a press briefing. "NEXT will be an opportunity to highlight all the traction
Gary Edwards

Netflix talks at Google cloud conference - Business Insider - 0 views

  • Netflix worked with Google to create a software program called Spinnaker, which allows companies to easily use Google's cloud, as well as Amazon's and Microsoft's. Netflix made Spinnaker available as a free and open-source project in November so anyone else can use it or contribute to it, and ideally, help Netflix maintain it. And Spinnaker is the topic of the talk that will be given by Netflix engineer Andrew Glover. Spinnaker allows a company to use multiple clouds, like Amazon, Google, and Microsoft, at the same time.  While Netflix is currently only using Spinnaker with its cloud provider of choice, Amazon, Wired reports, the threat is not subtle. Netflix isn't stuck with Amazon. Nor is anyone else that uses the tool.  GoogleDiane Greene Google needs to showcase big enterprise customers and offer them ways to easily try its cloud if it hopes to be a major presence in cloud computing.
  • Right now, it's considered a distant third behind Amazon and Microsoft, but Google dreams of it being huge. Top Google cloud executive Urs Hölzle says that, by 2020, Google could be making more money from cloud-computing services than it does from advertising.
  • To that end, Google recently hired Valley legend Diane Greene (buying out her startup in the process) to lead its cloud computing unit. Greene founded VMware and is known as a major angel investor in the Valley. She's helping Google create the culture and partnerships it needs to win big enterprise customers like Disney. 
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    " Netflix worked with Google to create a software program called Spinnaker, which allows companies to easily use Google's cloud, as well as Amazon's and Microsoft's. Netflix made Spinnaker available as a free and open-source project in November so anyone else can use it or contribute to it, and ideally, help Netflix maintain it. And Spinnaker is the topic of the talk that will be given by Netflix engineer Andrew Glover. Spinnaker allows a company to use multiple clouds, like Amazon, Google, and Microsoft, at the same time.  While Netflix is currently only using Spinnaker with its cloud provider of choice, Amazon, Wired reports, the threat is not subtle. Netflix isn't stuck with Amazon. Nor is anyone else that uses the tool.  Google Diane Greene Google needs to showcase big enterprise customers and offer them ways to easily try its cloud if it hopes to be a major presence in cloud computing."
Gary Edwards

Why companies are switching from Google Apps to Office 365 | CIO - 0 views

  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps.
  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps.
  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps.
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  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps.
  • It’s not just Microsoft saying that Office 365 is growing (COO Kevin Turner claims that four out of five Fortune 500 companies use the service). Last year, cloud security company Bitglass said traffic analysis gave Google twice the market share of Office 365 among its customers, with 16.3 percent of the market; that went up to 22.8 percent this year as more companies switched to cloud services. However, over the same year, Office 365 grew far faster, from 7.7 percent to 25.2 percent. Google has a slight advantage with small businesses (22.8 percent to Microsoft’s 21.4 percent) but in large, regulated businesses (over 1,000 employees), Microsoft’s 30 percent share is twice that of Google and growing fast.
  • It’s not just Microsoft saying that Office 365 is growing (COO Kevin Turner claims that four out of five Fortune 500 companies use the service). Last year, cloud security company Bitglass said traffic analysis gave Google twice the market share of Office 365 among its customers, with 16.3 percent of the market; that went up to 22.8 percent this year as more companies switched to cloud services. However, over the same year, Office 365 grew far faster, from 7.7 percent to 25.2 percent. Google has a slight advantage with small businesses (22.8 percent to Microsoft’s 21.4 percent) but in large, regulated businesses (over 1,000 employees), Microsoft’s 30 percent share is twice that of Google and growing fast.
  • It’s not just Microsoft saying that Office 365 is growing (COO Kevin Turner claims that four out of five Fortune 500 companies use the service). Last year, cloud security company Bitglass said traffic analysis gave Google twice the market share of Office 365 among its customers, with 16.3 percent of the market; that went up to 22.8 percent this year as more companies switched to cloud services. However, over the same year, Office 365 grew far faster, from 7.7 percent to 25.2 percent. Google has a slight advantage with small businesses (22.8 percent to Microsoft’s 21.4 percent) but in large, regulated businesses (over 1,000 employees), Microsoft’s 30 percent share is twice that of Google and growing fast.
  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps.
  • Microsoft’s increasingly strong Office 365 performance is coming partly at the expense of Google Apps. Motorola’s recent decision to move from an elderly version of Office to Google’s cloud service bucks the more common trend of companies who have been using Google Apps switching to Office 365.
  • 87.3 percent are using Office 365 services, with each organization uploading an average 1.37 terabytes of data to the service each month.
  • That fits what identity management company Okta is seeing. Office 365 is the most commonly deployed application among its customers (beating even Salesforce) and adoption is growing faster than any other cloud applications. It’s also the cloud service customers use the most, probably because that usage includes all the email users send and receive.
  • The only industry segments where Google Apps has more share than Office 365 are in technology; media, Internet and software companies. The smaller the company, the more share Google Apps has among Okta’s customers; but even in the smallest companies Office 365 is still in the lead.
  • “There are different dynamics that matter based on the company size,” McKinnon points out. “Large companies need manageability, security, reliability. You wouldn't see this acceleration of Office 365 in large companies without Microsoft doing a lot of work [in those areas].”
  • The majority of new Office 365 customers are moving from on-premises, but even companies that have already adopted Google Apps for Business are switching to Office.
  • Microsoft claimed they won back 440 customers in 2013, including big names like Burger King and Campbell’s, and the trend is continuing. Some of that may be the halo effect of the Office 365 growth making companies that picked Google Apps question whether they made the right decision. But often, it’s because of dissatisfaction with Google Apps itself.
  • The simplicity of Gmail and Google Docs clearly appeals to some users, but as one of the most widely used applications in the world, the Office software is familiar to many. “When you put these products into companies, the user interface really matters,” McKinnon says. “For email, the user interface really matters.
  • Google Apps is dramatically different from Office and that’s pretty jarring for people who’ve been using Outlook for a long time. It's like it beamed in from outer space; you have to use a browser, the way it does conversations and threading with labels versus folders, it's pretty jarring.”
  • Even if you like the Google backend better, you have thousands of users saying ‘what happened to my folders?’”
  • And it’s hard to use Outlook with Google, many customers report. “Some companies, they go to Google and they think they are going to make it work with Outlook; what they find out when they start using the calendar is that it just doesn’t work as well with the Google Apps backend as it does when you’re using Office 365. The user interface is so important that it pulls them back in.
  • If you’re pushing somebody who's used to an Office environment into a Google cloud, they're going to feel this vacuum because they no longer have the programs they're familiar with. It represents a huge investment in time that people aren't going to be receptive to. And you have Microsoft saying ‘for just $3 a month more you could have all these great programs you're used to. Now they’ve got the pricing so you get more than you get on Google, what Microsoft is offering is fantastic, and for $3 more it’s a premium worth paying. Microsoft is still the king of hill for a reason.”
  • “Quite frankly, Google is completely outclassed by Office 365 in this arena and despite the price difference corporations who made the switch to Google Apps to save money usually end up coming back within a year.
  • The primary driver of this appears to be Outlook integration over everything else, followed by the inability to do some advanced things that Microsoft Office excels at.”
  • For larger companies, this goes beyond the familiarity of Outlook into advanced features. “You can integrate Skype into Outlook, you can integrate OneDrive for Business into Outlook.
  • It becomes essentially like a command center, and there is nothing Google gives you that does that.
  • “The reason people have been moving to Google is cost,”
  • But a lot of people don’t find the usability and collaboration nearly as effective as Office 365.”
  • It’s not just Microsoft saying that Office 365 is growing (COO Kevin Turner claims that four out of five Fortune 500 companies use the service). Last year, cloud security company Bitglass said traffic analysis gave Google twice the market share of Office 365 among its customers, with 16.3 percent of the market; that went up to 22.8 percent this year as more companies switched to cloud services. However, over the same year, Office 365 grew far faster, from 7.7 percent to 25.2 percent. Google has a slight advantage with small businesses (22.8 percent to Microsoft’s 21.4 percent) but in large, regulated businesses (over 1,000 employees), Microsoft’s 30 percent share is twice that of Google and growing fast.Office 365 is even more popular with the 21 million customers of Skyhigh Network’s cloud security services, where 87.3 percent are using Office 365 services, with each organization uploading an average 1.37 terabytes of data to the service each month.
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    "The combination of familiar software and enterprise-class support is bringing early adopters disappointed by Google's lack of progress back to Microsoft."
Gary Edwards

Gartner shows two-horse race in IaaS cloud: AWS and Microsoft Azure | CIO - 0 views

  • AWS and Azure are the only two vendors in the “leaders” quadrant of the report, with AWS clearly taking the top spot. A series of other providers – including Google, CenturyLink, Rackspace, VMware, Virtustream and to a lesser extent IBM’s SoftLayer received fairly high marks, but none have clouds that rival those from the big two. Between AWS, Azure and all the other vendors, there are significant differences, though, so Gartner says it’s important to pick the one that most closely aligns to your needs.
  • AWS was the first to market with an IaaS offering, based on Xen-virtualized servers and hasn’t looked back. It is the “overwhelming market share leader,” is “extraordinarily innovative, exceptionally agile, and very responsive to the market,” and holds a multi-year competitive advantage over Microsoft and Google, Gartner says.
  • AWS can be complex though. Pricing structures can be confusing and opaque – it charges individually for some services that other vendors bundle. This leads many AWS users to employ a third-party management vendor to help manage costs and deployments.
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  • Azure – the clear second choice Microsoft’s significant market share in the enterprise IT market combined with its continual investments in Azure make it the chief competitor to AWS. The company has a compelling bundled offering: Its public cloud integrates closely with its on-premises management tools, such as Windows Server and Systems Center. While it’s not at the scale of AWS, Gartner estimates that Azure has more than twice as much cloud IaaS capacity all the other vendors in the MQ, other than AWS.
  • If there are any cautions against Azure, it is that some features are not fully production ready. For example, Azure has been plagued with significant outages – something AWS battled a few years ago – so Gartner recommends that customers using Azure for mission-critical workloads employ a secondary, non-Azure disaster recovery backup plan.
  • The vendor perhaps most likely to take on the leaders in public IaaS cloud is Google. It has a massive data center footprint that it uses to run its own operations, which it now makes available for customers to use. This approach has allowed Google to quickly offer a compelling IaaS without significant investment. But the company is not an “enterprise vendor” in terms of its sales, support and partner offerings. “Google needs to earn the trust of businesses,” Gartner says.
  • A company like IBM has somewhat of an opposite problem from Google, Gartner says. It has a broad set of initiatives in the cloud (through SoftLayer), including managed hosting, application development (through BlueMix), SaaS and bare-metal provisioning. But Gartner says they are not bundled well. Rackspace is another company that has a strong set of offerings – from public IaaS cloud, to managed cloud, hosted private cloud and even bare-metal services as well. But the company no longer specializes in self-service public cloud and instead is targeting customers who are looking to take advantage of its support expertise in deploying applications, limiting the company’s reach.
  • VMware is having trouble with adoption as well, Gartner says. VCloud Air is its public IaaS cloud, but Gartner says the most likely advocates of that platform are VMware administrators, not business managers and development leaders who may be in better positions to drive cloud strategies. Those VMware administrators may be more comfortable building out a private-cloud than using VMware’s public cloud. CSC offers its own public cloud offering but it also provides consulting to help customers choose the best IaaS platform. A lack of investments in value-add services have led CSC advisers to recommend competitors clouds more than its own, Gartner says. HP was dropped from the Gartner report this year because it’s focusing on a hybrid cloud strategy and its public Helion cloud division doesn’t have enough market share to qualify.
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    "Research firm Gartner's annual report card on the public IaaS cloud computing market shows there is one clear leader - Amazon Web Services - and another clear challenger - Microsoft Azure. And then there is everyone else. "The market is dominated by only a few global providers - most notably Amazon Web Services, but increasingly also Microsoft Azure," Gartner researchers say, giving Google Cloud Platform an honorable mention. "Between them, these three providers comprise the majority of workloads running in public cloud IaaS in 2015.""
Gary Edwards

Google cloud chief on tackling the enterprise | CIO - 0 views

  • Now that companies can store all the data they want in the cloud for as little as $0.01 per GB per month, figuring out what to do with it all is a significant challenge, according to Greg DeMichillie, Google Cloud Platform's (GCP) director of product management, who spoke with CIO.com at the GCP user conference last week. "It's the needle in the haystack," DeMichillie says. "Companies are drowning in data that they know, or that they suspect, there's value in ... but they don't know how to get the value out of it."
  • "You don't replace a well-functioning application just because there's newer technology," he says. "You replace when the business need drives a need to modernize the application." 
  • Web serving technologies, data and analytics, archiving, storage, and developer tests tend to be the lowest hanging fruit for most companies, according to DeMichillie, because they're the easiest to move and deliver the quickest ROI. Businesses should try to shrink the footprint of legacy IT with the goal of moving all future development in the cloud, he says.
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  • Google's own products also benefit as the company open sources more of its technical infrastructure for GCP customers. For example, GCP shares a lot of underlying technology with Google for Work, including identity and access controls, users provisioning, and synchronizing with on-premise Microsoft Active Directory, according to DeMichillie.
  • Many enterprise cloud customers use a mix of offerings from Amazon Web Services (AWS), Microsoft Azure, IBM, GCP and other providers. "We have customers who are very multiplatform as a design principle," DeMichillie says. "They say, 'Look, I remember the '90s, I remember picking a vendor, then 10 years later being stuck.' We want to build not just on-ramps, but off-ramps.""If you are deeply unhappy with Google, you should be able to move off of us," he says. "You should stay with us because you're happy, not because we've put a bunch of hooks into the system that make it impossible to leave."
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    "Google is looking to strategically tackle the enterprise cloud market by open sourcing some of its internal technologies, embracing a multiplatform design principle and setting what it thinks are reasonable expectations for what its customers should move into the public cloud. The company hopes to continue making strides in the crowded market, which Amazon dominates, by helping enterprises identify business processes that can rapidly transition to the cloud and deliver the fastest ROI. Download the March 2016 digital issue Inside: What you need to know about staffing up for IoT, how cloud and SDN set Veritas free & much more! READ NOW Now that companies can store all the data they want in the cloud for as little as $0.01 per GB per month, figuring out what to do with it all is a significant challenge, according to Greg DeMichillie, Google Cloud Platform's (GCP) director of product management, who spoke with CIO.com at the GCP user conference last week. "It's the needle in the haystack," DeMichillie says. "Companies are drowning in data that they know, or that they suspect, there's value in ... but they don't know how to get the value out of it.""
Gary Edwards

New Study Shows AWS Losing Ground to Azure in Enterprises -- Virtualization Review - 0 views

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    "Although Amazon Web Services Inc. (AWS) still maintains its lead in the public cloud space, Microsoft's Azure platform may be turning the tide in larger enterprises. A new survey lends credence to that perception. The survey comes vio Sumo Logic, examining "The New Normal: Cloud, DevOps, and SaaS Analytics Tools Reign in The Modern App Era." Sumo Logic, which describes itself as a "machine data analytics service," contracted UBM to survey 235 IT operations, application development, and information security professionals at companies with at least 500 employees, with about half of the respondents working at companies with 5,000 or more employees. At that high end of the enterprise spectrum, the survey found, Azure actually beats AWS. "In the early days of the cloud, Amazon Web Services (AWS) took the lead as the cloud computing vendor of choice," the survey report said. "But the survey revealed that as the cloud matures, organizations are becoming more comfortable with vendors other than AWS and are using multiple cloud vendors. In fact, while other reports show that AWS still has a lead in cloud market share, the top cloud vendor in this survey -- which included only organizations with at least 500 employees -- was Microsoft Azure. [Click on image for larger view.] IaaS and PaaS Vendors (source: Sumo Logic) "When asked which IaaS or PaaS vendors they were using (with multiple responses allowed), 66 percent of respondents cited Azure. Interestingly, more than half of the Azure users were from organizations with more than 10,000 employees, which suggests that Microsoft's cloud is particularly popular with large enterprises. AWS came in second with 55 percent of respondents, followed by Salesforce App Cloud (28 percent), IBM Cloud (23 percent), and Google Cloud (20 percent).""
Gary Edwards

Workplace Productivity Battle Being Won By Microsoft - ARC - ARC - 0 views

  • Google Apps is still favored by small companies—deemed to be those with less than 500 employees—with 22.8% of respondents using the tools available, as compared to the 21.4% who have installed Office 365. Once you get past that employee level, however, Microsoft is dominating the space.
  • Office 365 is used by 30% of enterprise-level companies as part of their working practices, a 500% increase from 2014. Google Apps only accounts for 15% of the market, although it is worth noting that both cloud apps have grown from a 5% share only 12 months ago. Private companies tend to go down the Google route, 24% compared to Microsoft’s 21%, but 34% of publicly-traded organizations go for Microsoft over the 22% that use Google.
  • Cloud adoption is at an all-time high and Microsoft is winning over Google. The surprise is that large corporations, even in heavily regulated industries, are gaining confidence in using cloud apps. The increased focus on security, including the emergence of third-party security services from cloud access security brokers , are filling critical gaps, paving the way for broader adoption of cloud apps in the enterprise.
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    "Microsoft's Office 365 is winning the hearts and minds of the workplace, overtaking Google Apps as the preferred productivity tool by an increasing number of business enterprises, a recent report says. According to the second annual Cloud Adoption Report conducted by cloud access security broker Bitglass-subtitled Episode II: Attack of the Clouds and bizarrely using Star Wars as a recurring theme-Office 365 has trebled its user adoption rate in the space of a year from 7.7% in 2014 to 25.2%. Over 34% of organizations with between 500 and 1,000 employees use the Microsoft tool, as opposed to 21.9% who work with Google Apps For Work, an indicator that the authors of the report say confirms that cloud applications are now a significant player. Following a survey of almost 120,000 global companies-both small and enterprise level-the report said that there had been a rise of 20% from last year in the number of businesses that employed a cloud application as their prime productivity tool. In 2014, 28% of respondents used the cloud with that figure increasing to 48% 12 months later. Granted, the sample size had also risen from 80,000 in the first survey, but the results bear out a perception that cloud-based solutions will become the norm."
Gary Edwards

Nearline - Data Archiving, Backup & Disaster Recovery  |  Google Cloud Platform - 0 views

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    "Highly Available Cold Storage A low-cost, highly-durable and highly available storage service for infrequently accessed data, data archiving, online backup and disaster recovery. Data is available instantly, not within hours or days. With sub-second average response times and 1 cent per GB/month pricing, Cloud Storage Nearline gives you terrific performance at a low cost. Fast, Anytime Access With Cloud Storage Nearline, you get all the benefits of cold storage while your data is immediately available. Store limitless data and get access rapidly through Google Cloud Platform Storage APIs with sub-second response times for data retrieval and 99% availability SLA. Affordable pricing Cloud Storage Nearline provides the TCO benefits usually associated with offline storage, so you can easily backup and store a virtually limitless amount of data. Capacity pricing is just 1 cent per GB/month for data at rest and 1 cent per GB for data retrieval. Switch & Save Get a headstart and reduce the costs of your migration to Google Cloud Storage Nearline by receiving 100PB of free storage1 in Cloud Storage Nearline for up to 6 months. Partnerships & Integrations Leading disaster recovery, backup and hybrid cloud storage providers such as Unitrends, Actifio, Pixit Media, EMC, Commvault and Egnyte have integrated with Cloud Storage Nearline to make adopting Cloud Storage Nearline a seamless experience. Numerous other companies are also available to help you take a new approach to data storage in your own environment."
Gary Edwards

Microsoft: A 'Significant Disruptor of Collaboration' - Post - No Jitter - 0 views

  • In a release on the findings, Synergy attributes Microsoft's overall gain in the collaboration market to the widening of its lead in the hosted/cloud segment, as well as to its continued strong premises positioning. Calling Microsoft a "significant disruptor in collaboration," Jeremy Duke, Synergy founder and chief analyst, said the company's "aggressive embrace of all things cloud is opening up ground for further disruption and market share advances." Is Microsoft's cloud gambit lifting all boats? Synergy's 1Q data shows that, for the first time ever, total quarterly revenues from hosted/cloud solutions are higher than those for premises deployments. Hosted/cloud revenues are up 10% year on year, compared to a 2% loss in premises revenue. Among hosted/cloud options, Synergy's research showed that contact center, voice and UC as a service, video, and enterprise presence/IM enjoyed "particularly strong growth" in the opening quarter of 2015. At 51%, hosted/cloud solutions now account for slightly more than half of the total collaboration market, the firm reported. Microsoft stands to gain as enterprises become more amenable to getting communications and collaboration from the cloud. "We believe that if Microsoft is successful in rolling out Skype for Business in Office 365, it could take its collaboration opportunity to a whole new level," continued Duke, in his press release statement.
  • His thinking is similar to that of frequent No Jitter contributor and Enterprise Connect speaker, Brian Riggs, an analyst with Ovum. In an April post, Riggs said he considers Microsoft's Skype for Business Online to be a game changer for everybody -- customers included -- in the Microsoft ecosystem. With a commitment to adding PSTN connectivity and Enterprise Voice in Skype for Business Online, Microsoft has finally taken the first step toward delivery of a full-featured hosted UC service, as he explained. (Certainly Microsoft's hosted/cloud story will be a topic of interest at the Enterprise Connect Tour on implementing Lync/Skype for Business we have planned for the fall. Get more information Enterprise Connect Tour here. Join us in a city near you.) But, of course, nobody expects Cisco to sit still as Microsoft nibbles away at its toes -- and it isn't. "... such threats are not going unnoticed and we see Cisco continue to refresh and reinvent its collaboration strategy," noted Duke, pointing to the recent Tropo acquisition and Spark rollout as examples. Dismissing Cisco certainly would be foolish -- it showed strong quarterly growth, at 6% year on year to a 14% overall stake of worldwide revenues, for its premises business, and as Duke suggested, its collaboration initiatives are really starting to heat up now. I know many industry watchers, myself included, are eager to see where Cisco heads now that it has a passel of communications-savvy developers under its purview, for example.
  • Of course, Cisco and Microsoft aren't the only companies in the market. Avaya and Google hold the third seats in the premises and hosted/cloud segments, respectively, while IBM, Polycom, Verizon, Citrix, AT&T and Mitel also hold leadership positions, Synergy said. Overall revenues for collaboration products, "were once again well over $8 billion in the quarter."
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    "Latest Synergy Research data shows Microsoft lapping at Cisco's heels in the overall collaboration market, and well ahead in the hosted/cloud segment. A couple of primary tussles characterize the collaboration decision today: Cisco vs. Microsoft, and cloud vs. premises. So it behooves us to ask, then: What impact might we expect Microsoft's big push into the cloud, a la Skype for Business and Office 365, to have on each of these critical enterprise decision points? Will Microsoft push ahead of Cisco as it makes cloud the center of its collaboration universe? And will its Skype for Business/Office 365/voice story make the cloud an easier choice for enterprise communications professionals trying to determine whether to ditch a premises installation? This is certainly one way to think about the latest collaboration market data from Synergy Research Group, released this week for first-quarter 2015. The Synergy research shows Microsoft trailing Cisco ever so slightly in the total collaboration market, but well ahead of its chief competitor in hosted/cloud collaboration, as displayed in the graphic below. "
Gary Edwards

Office 365 and Google for Work adoption rates to grow rapidly | CIO - 0 views

  • Large enterprises are slower to fully embrace the cloud, and they're about five years behind their small business counterparts. It will be a full decade before half of the respondents from large enterprises run 100 percent of their IT in the cloud, according to the report. 
  • 66 percent of Google for Work customers who took the survey plan to run all of their IT in the cloud by 2020, compared to 49 percent of Office 365 customers.
  • Google customers plan to fully embrace the cloud quicker than Microsoft's users;
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  • Google's customers also run more cloud applications on average than Office 365 users. However, that is expected to change during the next two years, as companies that invest in Office 365 embrace more of Microsoft's apps, according to the report.
  • Organizations are also moving away from legacy applications and platforms in favor of cloud apps such as Gmail and Outlook.
  • Enterprises customers who participated in the survey run an average of 18 cloud applications today, but that number is expected to nearly triple to 52 applications by 2017, according to BetterCloud.
  • The older the organization, the longer the cloud-transition process, BetterCloud says.
  • Nearly 96 percent of the IT-professional respondents who work at companies that are five years old or younger expect to run all of their IT services in the cloud by 2026, according to the survey.
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    "Cloud-based platforms such as Google for Work and Microsoft Office 365 are far from ubiquitous in today's workplace, but they're seeing rapid adoption, and that trend is going to continue. In fact, more than half of the small-to-medium size businesses (SMBs) queried as part of a new survey from BetterCloud plan to run all of their IT services in the cloud within five years. State of the CIO 2015 More than 500 top IT leaders responded to our online survey to help us gauge the state of the READ NOW The corporate adoption rate of complete IT-in-the-cloud infrastructure will more than double during the next two years, according to the 1,500 IT professionals surveyed. Today only 12 percent of the respondents run all of their IT in the cloud, but that number will increase to 26 percent by 2017 and nearly 70 percent by 2025, according to BetterCloud, which sells IT administrative tools for both Google for Work and Microsoft Office 365."
Gary Edwards

How Google will beat Amazon's cloud | ZDNet - 0 views

  • What the cloud has that no enterprise-scale datacenter will ever have is the ability to spin up 10s of thousands CPUs - a virtual supercomputer - to run analytics against the data. CPUs are expensive - and they'll remain so as long as Intel can keep them that way.The ready access to massive CPU cycles means that cloud will always be better at deep analytics, especially ad-hoc queries, than enterprise scale datacenters. But more importantly, cloud-based machine learning, neural networks and artificial intelligence are the next major evolution in how we use data.
  • And that's where Google has a huge lead over Amazon. Amazon's focus on building cloud-based datacenters makes them irresistable now, but the future of the cloud is with applications that can use thousands of cores to create value.
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    "Amazon has built a multibillion-dollar business in AWS, while Google is far behind. But the cloud is a rapidly evolving beast, and Amazon's advantages are about to be turned against them. THE EVOLUTION OF NEW TECHNOLOGY New technologies go through predictable phases. The hype cycle is phase one. Cloud is well beyond that. Phase two: we build what we already have with the new technology. So, cloud-based file storage. Amazon has moved far beyond storage. They enable customers to build entire data centers in the cloud. That is their key strategic advantage. Phase three is where life gets interesting: we build what we could not build before. More on that in a moment. That's the build side. What about the use side? Today, customers are happy building data centers in the cloud. They are looking for AWS to add more capabilities so they can run their legacy apps and get rid of their internal data centers altogether i.e. cloud admin will be a fast growing occupation; sys admin won't."
Gary Edwards

This table shows why Microsoft is in unique position to lead cloud computing market - M... - 0 views

  • Many of our customers embrace Identity as a first step in moving to the cloud. Office 365 and Azure share the same identity system with Azure Active Directory therefore providing a simple, friction free experience for our customers. And with Office 365 commercial customers surpassing 70 million monthly active users, Azure adoption is quickly following suit. Once in Azure, customers tend to start with IaaS and then quickly extend to using both IaaS and PaaS models to optimize productivity and embrace new opportunities for business differentiation. Today fifty-five percent of Azure IaaS customers are also deploying PaaS.
  • Microsoft today said that Gartner has placed Microsoft Azure as a leader in its Magic Quadrant for Cloud Infrastructure as a Service for the third year. Read about it here.
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    Aug 4, 2016 at 18:30 GMT Everyone knows that Amazon is the current leader in the cloud infrastructure market by a huge margin. But it is not just about cloud infrastructure (IaaS), enterprises need SaaS, PaaS, and several others for a complete solution. Microsoft today highlighted that they are the only vendor recognized as a leader across Gartner's Magic Quadrants for IaaS, PaaS and SaaS solutions for enterprise cloud workloads. Microsoft is in a unique position with their extensive portfolio of cloud offerings designed for the needs of enterprises, including Software as a Service (SaaS) offerings like Office 365, CRM Online and Power BI and Azure Infrastructure as a Service (IaaS) and Platform as a Service (PaaS). And Microsoft's cloud vision is a unified story that we're executing on with the same datacenter regions, compliance commitments, operational model, billing, support and more. The ability to deploy and use applications close to data with consistent identity and a shared ecosystem, means greater efficiency, less complexity, and cost savings. Take a look at the table on the top, Microsoft is a Leader in almost 18 different cloud solution categories while Amazon is a leader in only three of them and Google in none."
Gary Edwards

Teaching Google to Sell 'Cloud' to Companies - WSJ - 0 views

  • In its latest effort to catch up, Google, a unit of Alphabet Inc., GOOGL -0.35 % is turning to Diane Greene, a Silicon Valley entrepreneur who built VMware Inc. VMW -0.24 % into a corporate-computing powerhouse. Google Chief Executive Sundar Pichai is giving Ms. Greene unusual authority over the company’s cloud efforts, including oversight of engineering, sales, support and marketing.
  • Her most important role at Google isn’t on the organization chart: teaching Google how to sell to companies.
  • Amazon has adopted the latter approach. Amazon worked with General Electric Co. GE -0.39 % for four years to help the industrial conglomerate reduce internal applications to 5,000 from more than 9,000 and move them to Amazon and other cloud services over time. That will allow GE to eliminate 30 of its 34 world-wide data centers and roll out new applications in as little as five minutes, Jim Fowler, GE’s chief information officer said at an Amazon conference in October. Last year, Amazon introduced a consulting business that has worked with Kellogg Co. K -0.27 % and Merck MRK -0.25 % & Co., among others. An Amazon spokeswoman declined to comment.
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  • The result: Amazon has a big lead in the $11.5 billion market for “cloud infrastructure services,” such as selling metered access to computers and storage systems. Google ranks fourth, also behind Microsoft Corp. MSFT -0.27 % and International Business Machines Corp. IBM -0.21 % , according to Synergy Research Group.
  • To bring Ms. Greene on as an employee, Google acquired Bebop Technologies Inc., a secretive startup she founded in 2012. She remains tight-lipped about technical details, but said Bebop is developing technology for building more-powerful and easier-to-use business-software applications. That work will continue. Last week, Google closed the acquisition with most of Bebop’s 39 employees joining Google.
  • Sebastian Stadil, CEO of Scalr, a cloud-computing firm that works closely with Google.
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    "Google operates one of the world's biggest networks of computers. But its business of renting time on those computers to others-a concept known as cloud computing-lags far behind Amazon.com Inc. and others."
Gary Edwards

Microsoft Vs. Google And The Battle For Workplace Supremacy - ARC - ARC - 0 views

  • The young prefer Google while large, old enterprises go for Microsoft.
  • Microsoft Vs. Google At Work: Age Is A Factor In what will come as surprise to nobody, size and experience matters. The report found that larger, older organizations prefer to use Office 365, while newer companies—startups, for example—prefer to use the Google suite of office tools. IT teams at companies that use Office are five times as large as those that work on Google Apps, although project collaboration between employees is more likely with Google—84% of large enterprises that have switched from Office to Google Apps report that they have experienced a rise in worker interactions.
  • In addition, companies who have a workforce aged between 18-34 years of age are 55% more likely to use Google Apps than Office 365, a scenario that the authors of the report believe is linked to the fact that most youthful entrepreneurs have grown up with Google. Office 365 users, on the other hand, are likely to work for companies that have been using the various iterations of Office for many years—the majority of which will be using the local version installed on their workplace PCs.
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  • The report also found that the age of the customer was a significant path to adoption of either suite of tools. Companies that were founded, say, in 1982 were more likely to use Office 365 and adopt a cautious attitude to cloud adoption—hybrid as opposed to full integration—while the cloud-centric Google Apps was found to be the preferred option for organizations founded after 2010 whose workforce was filled with Millennials.
  • Back in February of this year, Google stated that it wanted to take 80% of Microsoft’s customers. BetterCloud doesn’t see that as happening in the near future but lines of engagement are certainly being decided.
  • “Office 365 organizations are easing into the cloud, allowing employees to choose their preferred working style, rather than abruptly shifting to a cloud-only workplace,” the report said. “Google pushes organizations to undergo transformational change, deploying Google Apps rapidly and over the course of a weekend, or in the case of a larger organization, several weekends.”
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    "As a means of measuring for how technology is being adopted in the marketplace, the most common metaphor is usually war. Companies are always involved in battles for consumers, new products are launched at strategic dates in the calendar and there is often an overwhelming sense that victory must be achieved at any cost. In the software sector battlefields are vast, ongoing and filled with casualties. More often than not, the definition of who has won and who has lost is blurred-victory is defined by market share and by how and by whom the technology is being used. In the last decade, there has been a war in the workplace, especially when it comes to the integration of the cloud into daily working and collaboration practices. Both Microsoft and Google want to be the dominant players in the arena, but it appears that neither side can currently claim total victory."
Gary Edwards

Werner Vogels: Amazon builds it own tech - Business Insider - 0 views

  • To decode that a little, he's saying that by using AWS, businesses turn their IT into a monthly operating expense. But Amazon still has to cough up huge chunks of capital-expense cash in advance to outfit its data center, so it's motivated to find ways to do that as cheaply as possible.
  • That's already playing out with Facebook's OCP project. Although Amazon hasn't publicly said it is working with the OCP, just about every large cloud company has signed up, including Apple, Microsoft and, more recently, Google. And so have some very large enterprises like Goldman Sachs.  While vendors like Dell and HP are involved in OCP, they aren't in the driver's seat. For the first time, that seat is filled with the companies who are using the equipment, not the vendors selling it.
  • Vogels believes the move to the cloud will get even more intense (and most market researchers agree with him).
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  • It has already reshaped how startups are launched. AppleThese days, all you need to launch a startup is a laptop."The startup world is radically different today than it was 10 years ago. A typical investment 10 years ago, to be able to get a business off the ground that needs to scale in one way or another, was around $5 million. Today, for $50,000-$100,000, you can get yourself a pretty good businesses started ... the rise of the whole startup culture is largely driven by cloud." The same thing is happening now to established companies, even those who previously ran their own private data centers. "Moving over to the cloud allows them [companies] to have their engineers focus on things that matter for the business," he tells us.
  • "If you look at other cloud providers in the market, there's quite a few of them still sort of in the phase where AWS was five, six years ago — in 2010 — at the moment we were still much more focused on the infrastructure side of things than the sort of rich collection of services."
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    "There's no question Amazon is turning the screws on the $140 billion data-center-tech industry. Amazon has grown to become the largest player in the rapidly growing cloud industry as its cloud platform, Amazon Web Services (AWS), celebrates its 10-year anniversary.  And in the process, AWS has sent shockwaves through the traditional enterprise sector. In an interview with Business Insider, Werner Vogels - the CTO of Amazon in charge of AWS - explained why hardware companies aren't going to get any respite any time soon. Hardware builders are getting squeezed out the game Right now, instead of buying all of their own computers, networks, and software, businesses large and small are opting to rent it all from cloud-computing vendors. That spells bad news for companies like IBM, HP, Dell, EMC, Cisco, the hardware makers selling companies the servers, storage, and management software."
Gary Edwards

The Office 365 Story: Is Microsoft leading the way for Cloud Office Applications? - 0 views

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    "Shortly after the start of the millennium, Microsoft stated a goal to be the go-to enterprise platform for the data center. Many in the industry scoffed at the idea that Microsoft could dominate in a market traditionally led by Unix. Today, there are few enterprises that don't have a significant investment in Microsoft servers and infrastructure. Five years ago Microsoft launched Office 365 and, right now, we're seeing a parallel in their move to lead the cloud office application sector. Office and the enterprise applications that support Office 365-Exchange, SharePoint and Skype for Business - have become ubiquitous in the market. In July this year, it was reported that Office 365 is used daily by over 70 million enterprise users. However, Microsoft hasn't achieved this success without challenges. In 2013, many industry pundits saw Google Apps for Enterprise as the heir apparent for cloud and productivity, but things have changed significantly in the last three years. Under Satya Nadella's leadership, Microsoft has rebranded to support its 'mobile-first, cloud- first' go-to-market. The move to support Office on the Apple and Google platforms has strengthened its position in the market. Following this success, their next ambition is to enable customers and partners to move to Office 365. Earlier this year, Microsoft launched a number of initiatives to help clients consume Office 365 licenses more effectively. One such program is geared towards securing the license base by motivating renewals and preventing-churn versus a completely new sale. Once a client activates and consumes the licenses on Office 365, they receive ongoing upgrades, renewals, and new features as part of an evergreen service. Employees experience the latest across all their devices. This compares favorably to the historical process of waiting every three to four years for the on-premises Enterprise Agreement to be signed and subsequent refresh of a laptop with a new office applica
Gary Edwards

How Google plans to beat Amazon - Business Insider - 0 views

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    "Google is going after the cloud computing market in a big way. The company invested nearly $10 billion of capital expenditures to build its cloud business in 2015 alone, new cloud leader Diane Greene said during her keynote speech on Wednesday at Google's cloud tech conference in San Francisco."
Gary Edwards

Founder: Majority of VC firms are talking 'complete hogwash' - Business Insider - 0 views

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    "Venture capital (VC) firms will go to great lengths to convince the most promising tech founders to accept their deals so they can get their hands on that all-important slice of equity. Some of them will offer introductions to important people in their network, while others will offer hardcore engineering support and a cool place to work. The very best advice, swanky dinners, and even the odd CEO retreat are also up for grabs if you sign a term sheet with us, they might say. But Vineet Jain, CEO and cofounder of cloud storage firm Egnyte, which has raised $62 million (£43 million), believes many VCs overpromise. Speaking to Business Insider by phone on Tuesday, Jain said: "Most VC firms say we give you more than money. That's complete hogwash." Egnyte, which competes with Box and Dropbox, has been backed by Google Ventures, the venture capital arm of Google, and Kleiner Perkins, a well-known Silicon Valley investor with billions at its disposal. Jain, whose company is based over the road from Google in Mountain View, was quick to say that Google Ventures is unlike many other venture capital companies. "They were instrumental to us," he said, adding that the firm helped Egnyte to improve its web user interface and assisted with the company's marketing efforts. Egnyte has also integrated its cloud storage platform - used by 15,000 companies - with Google's own cloud platform, Google Drive. Unlike Box and Dropbox, who have raised $558 million (£385 million) and $1.1 billion (£760 million) respectively, Egnyte is on target to be cash flow positive by the third quarter of this year. "I refused to have a free version of Egnyte," said Jain. "Look at where I am today.""
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