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Yellow social media report: what Australian people and businesses are doing with social... - 1 views

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    Yellow social media report: what Australian people and businesses are doing with social media
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The new Google-dominated POT Cert Class « Lisa's (Online) Teaching Blog - 1 views

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    What a faculty member is discovering about moving to Google Sites after moving away from an LMS and WordPress.
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7 Tips for Igniting Your Content With Social Media - 1 views

  • "Content is fire. Social media is gasoline."
  • 1. Know Your Audience If you don't know who your audience is, how will you ever connect with them? Most brands have an understanding of their audience's demographics - age, gender, HHI, ethnicity. But you have to go beyond these statistics to get a better understanding of their interests, needs, mindsets, and behaviors to truly make a connection and become an important part of their lives. In addition to the standard methods of audience discovery - industry research, focus groups, and brand surveys - you can also use social media data to build audience personas. Social monitoring software, Facebook Custom Audience, social referrals to your website, and question-and-answer sites are just a few of the sources you can use to learn more about your audience.
  • 2. Provide Value Your content must provide some type of value to your audience. That value could be education, increased productivity, entertainment, or cost savings. To the consumer, it shouldn't seem like marketing, even though we know it is by nature. It's providing long-term awareness and brand recall. It's making sure your brand is right there with the consumer at each step along their path to purchase so that when it comes time to make a decision, you're the first brand that comes to mind.
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  • 4. Look Beyond Facebook and Twitter Creating content doesn't automatically mean users will come consume it and engage with your brand as a result. You must draw attention to the content through owned, earned, and paid methods across a variety of channels, not just the big ones. Ask yourself how else you can maximize the value of each piece of content and each campaign: Can you make the content more visible and sharable on your website? What other social channels does your audience use besides Facebook and Twitter? Can you use sites that accept submissions of specific content, like Visual.ly for infographics or Online-Sweepstakes.com for contests? How much are you able to pay to distribute your content on sites such as Outbrain or Taboola? Are you using Google+ to link to content on your website? (If the answer is no, I urge you to start today. Google+, while lacking in the engagement department, has a major impact on organic ranking.)
  • People share things not only because those things look good, but because those things make them look good.
  • 7. Measure Success Before creating a single piece of content or posting one Facebook message, determine the objective of your content and what metrics you will use to measure performance.
  • hile the specific metrics in each bucket will vary based on your strategy, objectives, and resources, some common ones are: Awareness - impressions, reach, mentions Consumption - clicks, visits, referrals Engagement - likes, shares, +1s, time on site Actions - leads/sales, PDF downloads, newsletter sign-ups, site navigation
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    ""Content is fire. Social media is gasoline.""
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    Light my fire - The Doors :-)
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The Learning Edge - 2 views

  • web 2.0
    • Ashley Tan
       
      Web 2.0
  • The goal of
    • Ashley Tan
       
      Remove
  • is to
    • Ashley Tan
       
      Remove
  • ...9 more annotations...
  • strategies
    • Ashley Tan
       
      Remove
  • to both our
    • Ashley Tan
       
      to our
  • trainings
    • Ashley Tan
       
      workshops Note: The plural of training is training. There is no such word as trainings.
  • sequence
    • Ashley Tan
       
      sequences
  • and the ability
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      Remove
  • This series aims to equip participants with the necessary knowledge in creating and managing LAMS sequences.
  • Three easy steps to register.
    • Ashley Tan
       
      These are not steps a potential participant needs to take. Only #1 is a step. The other two are follow-ups or expected responses. Remove the statement.
  • online
    • Ashley Tan
       
      by clicking on the calendar link below.
  • 2 day before course commencement
    • Ashley Tan
       
      two days before the course commences.
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New Programming Language Makes Coding Social Apps Easier | MIT Technology Review - 0 views

  • Dog, a new programming language, could make it easier and more intuitive to write all sorts of social applications—anything from peer-to-peer question-and-answer sites to online dating. And because Dog incorporates natural language, this may make it easier for newbies to learn to code, too.
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Non-US Self-Publisher? Tax Issues Don't Need to be Taxing - 1 views

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    To get a US Tax ID for ebook publishing for companies
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    1. Call the IRS at +1 267 941 1099 This is a direct line to the dedicated unit in Philadelphia that deals with foreign entities (that's you) who need an EIN. Press 2 on the computerized menu to get through to an operator. While I've heard it's possible to get your EIN through some embassies and consuls, that certainly doesn't apply to all of them and this number will work for everyone. Note: they won't take a call from anyone using a "speakerphone". If you are using Skype on your laptop, have a set of headphones plugged in before you call, to avoid an undignified scramble around your apartment. Finally, while there is an online facility for doing this, foreign entities can't use that. 2. Tell them you're applying for an EIN for a foreign entity. They may ask if you are a legal officer of the company or some such, I said that I was a sole proprietor, and the owner of the business, which satisfied them. 3. There's a 50% chance that they will tell you that you need Form SS-4 You do not want to go down this path, which requires form-filling, fees, delays, and somehow locating a fax machine. If this is what they tell you, politely end the call, and call them back. I only had to do this once, and then got someone a little more helpful. 4. Give your details They will ask for your name, mailing address, phone number, the name of your company, and the country it was incorporated. This will involve a lot of spelling and repetition, but make sure all the details are correct. 5. They will ask if this is for compliance with withholding Say "yes". 6. They will ask if this is for e-books Say "yes". 7. They will give you your EIN!!!
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    Nice finds on the iBook-related issues!
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Viddler.com - Grow your brand with online video - 1 views

    • Pratima Majal
       
      Henry, I checked Viddler for our vodcasting project with PESS lecturer. Unfortunately this tool cannot be used as the upgraded (paid)version allows you to generate iTunes Feed.
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Educational Podcasting, Educational Vodcasting - 0 views

  • Podcasting is online audio content made available through the Internet using a subscription "feed". Vodcasting (video-on-demand casting) is the same principle as Podcasting with the addition of video.
    • Pratima Majal
       
      Video+subscription = vodcasting
  • How can I use Podcasting/Vodcasting in my classroom?
  • This feed can be downloaded and played directly on your computer using free software such as Windows Media Player or iTunes. Podcasts can be transferred and played on any portable media player such as an iPod or MP3 player. Vodcasts can be transferred and played on any MP3 video player.
    • Pratima Majal
       
      What do you think about this ?
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  • Vodcasting (video-on-demand casting) is the same principle as Podcasting with the addition of video.
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    This article also states the uses of podcasting and vodcasting for teaching and learning.
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Vodcasting in an Elementary Classroom Ppt Presentation - 1 views

  • Where can I host my vodcasts? : Where can I host my vodcasts? There are many sites you can host vodcasts on. There are many sites that are free if you don’t need a huge amount of storage space. Some free sites to host include: Podbean Switchpod Vimeo Teacher Tube Can I upload vodcasts to iTunes? : Can I upload vodcasts to iTunes? It’s easy to upload your vodcasts to iTunes! Download iTunes onto your computer by going to www.apple.com/iTunes. Open the iTunes Store. Click on Podcasts – Click on Submit a Podcast! You will enter your Podcast URL (your host site will have this information) and other information about your podcast Once you are approved you can search for your podcasts on iTunes! Please make sure that you have parental consent if you are putting vodcasts online before you start this process!
    • Pratima Majal
       
      Hi Henry, This is something we need to explore further at this moment....free hosting services. Thanks for sharing this site :)
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    A basic idea to vodcasting
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Your Free Online Video Editor | JayCut - 3 views

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    A web-based tool to create videos. Something I thought would be a good resource for the video team to explore. :)
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    Thanks Kartini.
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Microsoft Docs to Create, Share Office Documents With Your Facebook Friends | Globinch - 0 views

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    A quick guide to start off Doc ... An 'FOC' online version by Microsoft to replace it's offline version ?
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Singapore Education Minister joins the blogosphere - 0 views

  • Education Minister Ng Eng Hen officially entered the blogosphere on Oct 1, joining the likes of Health Minister Khaw Boon Wan and Foreign Minister George Yeo.
  • Dr Ng told MediaCorp via email that penning his thoughts in cyberspace is an avenue for him to engage the public in a more personal way. His foray online "is an additional platform for me to communicate with parents and the public",
  • Apart from blogging about events or trips he had attended, Dr Ng also shares pictures taken during his official functions and visits. Dr Ng has also written on issues facing the education system.
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  • Dr Ng added that the blog is "where I share my thoughts and observations about education matters or related topics of the day. "I find it a useful way to capture reflections that arise from events that I attend or current initiatives that we are working on in education".
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    Our education minister Dr Eng Hen uses pens his thoughts in BLOGS to engage the public in a more personal way, sharing his thoughts and oberservations about educations matters. or related topics of the day.
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PolivkaVox: Why social networks are powerful for learning. - 2 views

  • Typical instructional design and pedagogy focus on breaking down a subject into component parts, gaining mastery of those parts, whether they are steps in a process or techniques or parts of the anatomy, and then reassembling them in the learner's mind and in practice so that the result is overall mastery of the broader subject. That may be oversimplified, but this basic approach goes back to Aristotle, at least. It's not debated in education, it's assumed that this is the best approach for learning anything, including complex processes or highly nuanced behaviors in shifting contexts.
  • Centola's conclusions. He studied positive changes in people's behaviors regarding health care, changes that resulted directly from placing subjects in carefully designed social networks with the goal of improving their health decisions. What he concluded was that smaller, tighter social groups had more success improving health behaviors than larger, looser social groups (ie, the typical Facebook connections). Maybe you already see what it took me a while to notice. Both of them had success. Social networks designed for a specific purpose can do something pretty amazing: They can change people's behaviors. Any educator or trainer whose goal is actually to impact both thinking and behaviors (to change lives!) rather than just getting people to pass a test or check a box, should be paying close attention. And maybe getting a little excited.Researchers in education have long known the power of social groups to alter behavior. Brown, Collins, and Duguid made this case a while back
  • these three went on to say that highly complex behaviors are picked up, absorbed, through relatively informal social exchange more quickly than they could be if they were "taught" in the usual break-it-down sense. We're talking about complex behaviors. Processes. Highly nuanced interpersonal interactions. Centola's study suggests to me that we now have an online tool, the social network, that is fully capable of carrying the power of culture to shape behaviors and establish norms. And it can be done on purpose.
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Building Mobile Learning with Your Existing eLearning Toolkit - 1 views

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    Video presentation
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ADOBE MAX 2010: Designing and Developing for Touch-Based Devices - 1 views

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    Video Presentation about touch based devices and future prototypes might come true in the near future.... can watch examples from the Chapter - Recent Innovation onwards
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BBC News - Facebook ramps up competition with a new message system - 0 views

  • The product will merge texts, online chats, and emails into one central hub.
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    Well, there will be a tough competition between Facebook and other email services. I hope they will offer better options, something out of the box.
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Open educational practices - 0 views

  • I spoke about Open Educational Practices, (including Open Educational Resources and Open Scholarship) a subject which I am learning more about all the time as the movement grows and gains traction. You see, the idea behind open practices is that anyone can gain access for free, at any time and in any place - courses, software, ideas, knowledge, people... OEP requires everything to be open - for access, scrutiny and repurposing. So whether it's licensing agreements such as Copyleft or Creative Commons, or open access journals, or even massively online open courses, the open educational practices are gaining ground and influence in the academic world.
  • It's not going to be easy to change a model where knowledge has become a commodity though. Too many powerful people and organisations stand to lose a lot if everything becomes 'free' and open. But things are changing slowly. The publishing houses who once had a strangle hold on academic journals are beginning to lose their grip. Some are having to change their business models. Google Reader and Google Books for example, are giving us all more than a glimpse of the pages of just about every book that has ever been published. And open access journals are opening up knowledge for all without payment. So when a student comes up against a paywall - what will they do? They will go elsewhere of course - to the free versions that are out there on the web.
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