Group items tagged

Chris, Eliz, Rach - this portuguese foundation could perhaps help us pilot a collaborative project putting together three principles and hot buttons. To develop a complete framework!

Principle Based Understanding

Mind, consciousness and thought - the three principles. For our meeting with Sue.

This one is dedicated to Christine when she feel's she's flagging a bit - and to my chums who are on buzz steroids who may need a little boost every now and then: Eliz & Bunny

""A**holeology: The Science Behind Getting Your Way and Getting Away With It," to explain how applying the a-hole principle can help you effectively deal with bad customer service."

"Pop quiz: The following messages have what in common? * Frances Osborne's The Bolter is an Oprah Winfrey Book Club selection. Buy it now. * 75% of guests who stay in this hotel reuse their towels. Join them and reuse your towel to help save the environment. * Any money you donate will go to Rokia, a seven-year-old girl who lives in Mali, Africa. The answer? They all use principles of behavioral economics to influence their audience's decisions. And you can too. Nonprofit marketers and fundraisers often base important strategic and tactical choices on thinking grounded in established theories and practices, including direct marketing and economics. But what about established psychological theories? Enter behavioral economics."

Fab post by socialmedia examiner. All principles extracted from Cialdini's seminal book persuaion: http://bit.ly/influenceByCialdini Maybe you lot should check out this valuable resource ;-)

Fab free PDFs from US about online campaigns, fundraising, online giving. US based, but some of the principles play across the great pond - with some regional tweaking of course. Enjoy ;-)

fab quirkly little tip on getting customer insights. Don't think about the specific context here, but hte general application of the principles. ;-)

Advice on stress, but a bit sales-y ;o( some principles good though ;o)

FSI's principle objective is to work in partnership to learn, share learning and help build long-term sustainability and capacity in the Third Sector. We do so by delivering or creating the resources small not-for-profit organisations need to develop to have a greater impact on those they are set up to support.

Filppable version of hub mentality PDF. About buidling networks by adding value and serving your srvice users - this is the non-profit twist of this for profit oritented PDF. But principles map over.

Putting science of influence to work in fundraising: The Power of Persuasion - Standford Social Innovation (free PDF). This is based on the psychological principles found in the authors book! - by the same title

Like CLP's angels

glad you liked it ;o)

from 70s 200k+ nonprofits opened in US - only 144 have reached $50 million in annual rev -since. 2 things. check it out.