Skip to main content

Home/ Accelerated Family Learning - Friends of Campaign4 Learning/ Group items tagged advertisment

Rss Feed Group items tagged

william doust

The Dapper Blog » Podcast - 0 views

  •  
    advertising sucks podcast! (US american!)
william doust

Advertising Standards Authority - Guidelines to newmedia Advertising - 0 views

  • ASA website Guided Tour: New Media
    • william doust
       
      good idea about policy and practices, keep it in a safe category to refer to.
  • ASA website Guided Tour: New Media
    • william doust
       
      Advertising Standards Authority (British): guidelines on newmedia/social media advertising. Keep in safe category for ref.
william doust

Google Grants - 0 views

  • In-kind advertising for non-profit organizations
    • william doust
       
      more lovely discoveries in our diigo group
    • william doust
       
      find our latest discoveries on twitter too: @williamdoust enjoy ;-)
  •  
    In-kind advertising for non-profit organizations Google Grants is a unique in-kind donation program awarding free AdWords advertising to select charitable organizations. We support organizations sharing our philosophy of community service to help the world in areas such as science and technology, education, global public health, the environment, youth advocacy, and the arts.
william doust

P'unk Avenue Window » Blog Archive » IDES 322: A Day In The Life - 0 views

  •  
    inspiration, branding, advertising, art, graphic design
william doust

WidgetBucks: the Internet's fastest growing ad network - 0 views

  •  
    advertising network
  •  
    But what is a widget?
william doust

60+ Amazing Poster and Advertisment Tutorials | Tutorials | Smashing Magazine - 0 views

  •  
    To inpsire you with future design for posters and promotions ;-) enjoy.
william doust

MediaPost Publications Digital Partnerships Could Revive, Energize Local Media 03/02/2009 - 0 views

  • Digital Partnerships Could Revive, Energize Local Media
    • william doust
       
      Eliz what we were discussing about grass roots documentaries! - the real Slum dog millionaire budgets of $0.00 but a Zillion tons of energy, good will and dedication
  • Local news, interests and connections between consumers and advertisers are at the heart of both the failing traditional media saddled with legacy costs and the nimble Web-based contenders. The value of all things local has been woefully underestimated. It has been devalued in print and television, which can't quite make the leap to digital, and botched on the Internet--where it seems impossible to capitalize on the hyperpersonal in bloggers and tweeters run amok. What could be more relevant than what is going on in consumers' own backyard? Institutional media (newspapers and TV stations) has failed to connect with local as it is being redefined by consumers who are obsessing over the interactive ME-dia they care about most: their needs, family and friends. "The future of local is intensely personal. It is about what is within 1,000 feet of where you stand. Local is centered on the individual," says Outside.in CEO Mark Josephson
  • The shift of core ad dollars to digital could be even more pronounced if the major traditional media are not able to integrate new interactive products into their bundle. Holding on to advertiser and consumers isn't enough; everyone must be interactively engaged. 
  • ...1 more annotation...
  • Relevance is the new key metric
  •  
    Eliz what we were discussing about grass roots documentaries! - the real Slum dog millionaire budgets of $0.00 but a Zillion tons of energy, good will and dedication
william doust

Chitika - Premium Ads for Search Traffic - Make Money Online - 0 views

  •  
    adversiting platforms that pay publishers (people who have websites or blogs)
william doust

Advertising, Marketing, Media and PR - Brand Republic Online - Brand Republic - 0 views

  •  
    website that accompanies brand republic mag - all to do with marketing, pr, media! - free to join
william doust

There's a Ferrari in here somewhere: Church of the Customer Blog - 0 views

  •  
    Nielsen April research reveals (not again!!!!), word of mouth most powerful persuasion tool in advertising. This was done before a couple of years ago by a research group up north that does online marketing.
william doust

FEED - 0 views

  •  
    "FEED: The 2009 Razorfish Digital Brand Experience Report. As you may or may not know, FEED is Razorfish's annual consumer behavior report that traditionally charts how consumers are adopting new internet technologies and digital services. This year we changed tack and focused our efforts on understanding how digital is changing the way that consumers interact with brands. What did we find out? Experience matters. A lot. So much so that experiences are becoming the new advertising or marketing. And these experiences are having an inordinate amount of impact on how consumers perceive a brand and ultimately purchase products. Moreover, we also found that consumers are actively engaged with brands across the entire digital spectrum. Consumers may be in control but so are brands which are so deeply embedded in the culture that consumers can't imagine not making them a part of their world - on Facebook, Twitter or even their own blogs."
william doust

Online PR: Free ways of sharing your news ;-) & other PR avenues - 3 views

i-newswire free service... This one is upfront with advertising sponsored service when done for free ;-) i-newswire web link (URL): http://www.i-newswire.com/submit.php

PR charity nonprofit non-profit news

william doust

TubeMogul.com | Online Video Distribution, Analytics and Advertising Platform - TubeMog... - 0 views

  •  
    "integrates with blip.tv and viddler
william doust

The Buzz Starts Here: Finding the First Mouth for Word-of-Mouth Marketing - Knowledge@W... - 0 views

  • The Buzz Starts Here: Finding the First Mouth for Word-of-Mouth Marketing
    • william doust
       
      Apparently the person who works tirelessly, giving respite, providing solutions - and being known for this is the ultimate WOM agent - spreader of the WOM contagion ;0)
    • william doust
       
      mouse over pink highlight - see who's the best contagion agent - buzz - Word of Mouth!
  • Call it viral, buzz or word-of-mouth advertising: Getting customers to spread the word about a new product through their social or professional networks is a hot strategy in the marketing world. Its proponents insist that the technique -- whether online or face-to-face -- is sure to boost a company's return on investment (ROI).
  • ...2 more annotations...
  • Who's the Leader? The study indicates that the spread of a product by word-of-mouth -- what the authors call "contagion" -- can and does happen over social networks. The study also indicates that marketers may need to re-think whom they identify as the best seeding points in their word-of-mouth campaigns.
  • Reputation Matters Physician 184 didn't stand out as a "self-reported opinion leader," but he did stand out in the second group. He was known widely in the local community because he was very involved with treating patients suffering from the disease, and worked tirelessly and closely with colleagues to solve problems and get things done
  •  
    Eliz, this one is for you links to Guerilla Marketing - useful for angels and networks we are trying to build. We can link this to a persona - remind me ;0)
william doust

WOMMA - arranging meetup - 0 views

  •  
    this is the word of mouth marketing assocation. There's some interesting info and freebies. US based, but still relevant
william doust

Anomaly unveils its first global Diesel campaign - advertising news - Campaign - 0 views

  •  
    "The campaign, entitled "be stupid", was devised in collaboration with Diesel's creative team, and encompasses press, outdoor, digital and viral activity. The online film aims to recruit people with a creative cause who will then be selected to appear in an online music video, due to be shot in February."
william doust

Stanford Social Innovation Review : Articles : The Price of Commercial Success (April 1... - 0 views

  • In 1981, Garrison Keillor, the popular host of Minnesota Public Radio’s satirical “A Prairie Home Companion,” offered listeners a free poster of his mythical sponsor’s “Powdermilk Biscuits.” To everyone’s surprise, more than 50,000 requests poured in; the station faced a $60,000 printing bill. To avert “financial disaster,” as MPR president William Kling later recalled, the station used the back of the poster to advertise products for sale, such as a Powdermilk Biscuits T-shirt. The idea worked. “I think we netted off that poster, which was really our first catalog, $15,000 or $20,000,” Kling said. “It instantly became clear that there were things like that you could do.”1
  •  
    public radio (community radio) how a potential joke-clanger turned into money making opp
1 - 20 of 21 Next ›
Showing 20 items per page