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How Will You Turn Top-Level Strategy into Unit-Level Action?

No, we’re not giving anything away in this post. Instead, we’ve got some work to do, and we need you to play an important role in it. Our most interesting (and important) project for 2009 is something we are modestly calling “The Smashing Book”: a smashingly written, beautifully designed and professionally printed book. It will be created by and for the Web design community. Four key decisions have already been made: the book’s title will be “The Smashing Book”; it will be a paperback; the price is fixed, as is the release date, which is early September 2009.

New website aims to raise millions for charity

The site, See the Difference, will feature a collection of short films through which charities will be able to explain to the public how their projects are run.

Facebook Won The Conversation Battle Published in March 14th, 2009 Posted by robdiana in Social Media Well, it took several days, but I finally got the new Facebook homepage. With this redesign, Facebook realized the battle is for conversation. Conversation makes a site more of a destination for people, and the new redesign is completely targeted towards this. As much as sites like Twitter and FriendFeed have been battling for the conversation destination title, I warned that Facebook could just decide that they need to own something. Facebook has just won the conversation battle. Why? The reasons are fairly simple. First, they have almost 200 million users staring at the “What’s on your mind?” prompt. All of the other social sites combined do not have anywhere near this number of unique users. You will probably not hear this from many bloggers, because they tend to be early adopters. Those people, myself included, will stick with Twitter. This is about the mainstream. Facebook is most definitely a mainstream site. One killer feature they have that Twitter does not is lists. I quickly created lists for groups of my Facebook friends and was able to view their updates without the noise of the “news feed”. There are even predefined filters for photos, links and videos. Search capabilities are a glaring omission, but that is not as important to the mainstream user. That is only important for people building third party applications.

The other big reason that Facebook may be crowned king is that all of the social sites in the conversation battle have either written a Facebook application or have their feed being pulled in as status updates. It is fairly simple to import your Google Reader shared items, your Twitter status updates, your FriendFeed and SocialMedian activity. The lure of a potential audience of 200 million users is too great to not create some hook into Facebook.

"Businesses built to operate in the Networked World are as different from the Industrial Age models as a computer is from a multi-plane camera. Networked organizations are more biological than industrial. They resemble their employees more than their employees resemble them. They are highly adaptive, mobile, open, sensitive to their environment, and ultra-responsive. They continuously evolve, nurtured by a steady stream of intelligent input from inside and outside the organization. In a networked organization, where good ideas originate is not half as important as how–-and how frequently—those good ideas become reality. Good managers don’t try to control their brand’s narrative but, rather, to foster an environment in which it can be liberated, expanded and unleashed across networks. The emphasis is not on following a script, but on improvisation."

Share your Causecast news on your own website, blog or social network with our Causecast News Widget. Copy and paste the Causecast News Widget code into any of your other personal pages online and you will instantly get daily news about the causes you care about. Stay informed, raise awareness, and show the online world you are making a difference - use social networking for social good! Want the widget? Grab it here!

Add Twitter Remote to your blog or website! (beta!) This widget shows which twitter users recently visited your blog or website.

David Allen, author of "Getting Things Done," one of the best-selling productivity books of all times joins Robert Scoble to talk about the future of work and how to make the most of productivity while minimizing stress. Allen also talks about his upcoming GTD Summit

Making movies that make change

SocialToo can help you be a social networking power user. Keep your follower lists in sync across networks, and get daily updates. Send surveys to your followers and more! All we need is a SocialToo login, your Twitter ID and an e-mail address.