The Device platform on the Google AdWords interface is a campaign setting feature that allows us to target text and image ads either to desktop, laptops and smart mobile devices that use full (HTML) browsers. Is it useful?
Started as a hot topic in Webmasterworld last May 2010, Google has now confirmed the changes in their search algorithm. clickTRUE shares what this means.
The Agency Of The Year Awards 2010 organised by Marketing Magazine was recently held at a gala event in Shangri-La Hotel. We participated and walked away as finalists in the Search Marketing Agency category.
How will Facebook Singapore change the advertising model in Asia? How customized will the advertising platform be for the Asian region? clickTRUE gives some views on Open Graph and Facebook's presence here.
Google has recently launched their latest experimental playground for online marketers to get updated on their release of new ad initiatives for search advertising. These includes new ad extensions and ad models which can possibly help you reach out to more targeted audiences that potentially give better success to meet advertising goals.
For a while now, online video has been relatively simple. You used Adobe Flash with its 95% plus market share. Then things changed. The next Web standard, HTML 5 came along, but it didn't spell out that Flash or anything else would be the video codec standard. We discuss the impact of the possible demise of Flash.
Article Spinning - What exactly is it? Will it really help to increase your rankings? Find out why article spinning has been labeled as 'black-hat' and what SEO alternatives you can use to reap long-term benefits for your site.
Many businesses are jumping on the bandwagon and getting on social media platforms but many companies, despite being matures users of social media, still make mistakes.
Part 1: http://bit.ly/c8HEY8 | Part 2: http://bit.ly/azFe1M
I've noticed very recently that individual Twitter accounts are now page ranked. Amazing! As we all know Page Rank (PR) is a numeric value assigned by Google to "measure" the importance of the page.
7 most helpful Google Chrome Extensions for SEO that will surely make your life easier if you're getting started on SEO efforts for your business and website.
Are you sick of loading websites that are not friendly to your phone? If you run a website, you definitely hope people wouldn't complain about such issues. Here's 2 way to make your Drupal site mobile-friendly.
Ever wondered what the world is searching for on the internet?Use Google Insights for Search, a tool that helps advertisers and marketers understand user behavior.
Metrics give insight and enables better decision making but many find it daunting. Here are basics that can help anyone trying to make sense of web analytics.
Twitter, the social networking and micro-blogging site, is now an integral part of social media marketing and marketers are taking advantage. For one, Twitter is a great venue where they can go viral and make noises or create a buzz on a certain product or a launch of a new brand. One particular tweet that caught my attention came from Blink 182 drummer Travis Barker, who has collaborated with DJ AM: