Skip to main content

Home/ Words R Us/ Group items tagged corporation

Rss Feed Group items tagged

Lara Cowell

Why Do Corporations Speak the Way They Do? - 2 views

  •  
    This article by Molly Young discusses the preponderance of corporate jargon or "garbage language." Why the metaphor? According to Garbage is what we produce mindlessly in the course of our days and because it smells horrible and looks ugly and we don't think about it except when we're saying that it's bad. But unlike garbage, which we contain in wastebaskets and landfills, the hideous nature of these words - their facility to warp and impede communication - is also their purpose. Garbage language permeates the ways we think of our jobs and shapes our identities as workers. It is obvious that the point is concealment; it is less obvious what so many of us are trying to hide.
Lara Cowell

The hidden danger of euphemisms - 0 views

  •  
    Euphemistic language is the timeless enemy of anyone concerned with clarity. While everywhere, they tend to cluster within taboo subjects such as death, sex, and drugs - and giving people the axe, as no corporation would say. Few topics have accumulated as many euphemisms as the action called downsizing, making redundant, laying off, demising, and even absurd, clunky phrases like
Kori Lynn Kunioka

The Geo Group Corporation, Madison, WI - Full-Service Translation Agency - 0 views

  •  
    The Geo Group provides professional translation services that make your materials meaningful to all audiences. Found characteristics of dialects!
Lara Cowell

Inclusive or Alienating? The Language Wars Go On - 0 views

  •  
    Journalist Nicholas Kristof explores contemporary buzzwords and changing social sensibilities regarding language and journalistic style norms, for example, the shift from "women" to "people with uteruses" or "homeless" to "houseless." Kristof examines the reasons behind these recent adoptions, but also raises the issue of how some peopleʻs use of well-intentioned, more sensitive, and "inclusive" language may ironically be alienating other sectors of society. For example, while the media and corporate (white) America mayʻve adopted the term "Latinx," a Pew survey found that only 3 percent of Hispanics themselves use the term.
Lara Cowell

'Black Swans' and 'Perfect Storms': Wall Street Reaches for Cliché to Excuse ... - 0 views

  •  
    Market and economic downturns have always sent analysts searching for easy and relatable explanations in the form of metaphoric cliches. Author Gregory Zuckerman suggests, "Descriptive imagery can be helpful, providing a way to visualize an event or challenge. Vicious periods for stock investors have long been described as bear markets (often with a dependable modifier, "grinding"). Spanish philosopher José Ortega y Gasset wrote: "The metaphor is perhaps the most fruitful power of man. Its efficacy verges on magic." But many see the reflexive resort to trite analogies as unhelpful, even misleading. "People feel a need to make sense of events and find explanations, and this gives a veneer of credibility, but in fact the executives have no clue and are flailing around like everyone else," Mr. [Sydney] Finkelstein [a corporate-leadership professor at the Tuck School of Business at Dartmouth College] said. "It's the perfect excuse to shift blame."
Lara Cowell

Is It Cultural Appropriation To Use Drag Slang And AAVE? - 0 views

  •  
    Thought-provoking article on the absorption of drag slang and AAVE into mainstream language, and the legitimacy of "crossing over." Much of our everyday language has roots in various subcultures. With the rise of social media, the lines between "subculture" and "mainstream" are starting to blur further. As just one example, drag slang and AAVE words are absorbed into mainstream slang with an almost clockwork-like consistency. But does this terminology belong to the communities who created it? What's the boundary between the natural evolution of language and cultural appropriation? Author Eleanor Tremeer notes, "In an ideal world, the fusion of social groups and cultures would organically lead to the merging of dialects. The problem, as always, lies in oppression. Black individuals and LGBT people are marginalized: Their cultures are seen as unprofessional, they frequently live below the poverty line, they are targeted for prosecution. Yes, words are just words. But as long as people are still oppressed because they belong to certain groups, the usage of their vernacular by those on top - white people, rich people, corporations - will always have sinister undertones."
1 - 6 of 6
Showing 20 items per page