The Designer Turning Two Used T-Shirts Into High Fashion - The New York Times - 0 views
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A navy shirt that read, “Wilmington Friends Quakers” was just right for Ms. Beatty’s needs on a recent thrifting trip to Urban Jungle, a large store with a little yellow submarine sign out front in the East Williamsburg section of Brooklyn. But she needed more than just one perfect T-shirt.
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While upcycling has become a more common practice in fashion in recent years, it’s less common to see a brand entirely devoted to it.
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The reconstructed look will be priced around $125, a steep premium, but a price that Ms. Beatty thinks is fair, given all that goes into making the garments: sourcing and cleaning the shirts, determining the look (matching shirts based on color tone, size and feel), cutting and sewing the garment.
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