Maybe you don't understand good design? Oh wait. I read you regularly. I know you don't understand good design. You're still thinking about things as pretty or not, not well designed or not.
what do you think of this article: "we don't need you to design anymore". Is the web designer in real danger of disappear to templates or bad design that still have success?
Like everybody else, I am on my computer for hours a day and I need the fastest output the machine can handle. I work online, socialize online and get all my daily news from international data bases, so my PC has got to perform at an optimal level. Lately, it was running so slowly I was ready to scream. Buying a new computer was a bit out of financial bounds, so I had a look at the 1 click fix review and liked what I saw.
ORM is the process of following online references to a brand, company, person or service while having a plan in place to deal with any negative feedback. You can think of it as a three-step process, although they may not always occur in this order:
Today at Searchology, Google has launched a search results enhancement called "rich snippets" that uses meta data from web pages (from microformats such as hCard, hCalendar, and RDF) to display additional details (both content and meaning) about pages in the results. This initial launch supports reviews (with sites such as Yelp) and people (with sites such as LinkedIn). They will be adding more sites and categories over time.
Measuring the effect of SEO for Public Relations benefits should start with well defined outcomes. To get a good handle on SEO effectiveness, it's important to match the purpose for the effort with specific metrics. For example, if improving brand visibility is a goal, then documenting brand mentions in connection with news & PR content at regular intervals can demonstrate the effect of content promotion and link building.
Search engine optimization has changed dramatically over the past few years.
The shift is from one of web page optimization and link hounding to content and engagement optimization. In short, search engine optimization and social media are now undeniably intertwined. It has become extremely difficult to achieve any measure of success for important keyword phrases without the use of social media.
As you push traffic to your website and expand your brand name, you lose out if you don't use the power of online video. Video Search Engine Optimization (VSEO) is a vital and necessary component of a competitive website, and it's not as difficult to implement as you may think.
What we, as intelligent marketers, need in the end is an econometric model that allows us to use multiple variables to determine the outcome of our social media campaign.
With communities in the driver seat over product, a shift will happen as communities can define the spec of future products and therefore multiple brands will bid for their business. As a result, we should expect the agency model to flip over, where PR agencies start to represent communities of customers -rather than brands.
I know this Local SEO guides have been written many times by others, so I'll try to cover it well enough so readers don't feel the need to read more Local SEO tips and waste more time.
Guidelines for marketing with social media aren't all that new. In 2006 five members of the digital marketing community collaborated on 16 rules for "social media optimization". Fast forward to nearly 2010 and social media has begun to take a more significant role in the marketing mix.
Innovation around Web 2.0 technologies continues to pick up steam as companies look for ways to cut spending and get more from the solutions they choose. Polly Traylor outlines some of the Web-oriented tools and strategies.
Anderson's book gives you some inspirational thoughts on successful business strategies. In my case I preferred to listen to the audio book. Here it is available for free as ebook and audio book versions.
What a great resource! These folks have done simple training videos on many of the most popular and functional solutions around for Twitter, Wordpress, etc. This is a GREAT starting point to build a base of knowledge.
Just a reminder for those searching for niche-related content and inspiration for such content - Google has very deep tools available to help. Google Alerts and Blog Search are fantastic, as are the Books searches, just as examples to get you fired up!
Personalization isn't a bad thing in and of itself. But when it gets misused for the sake of an extra open or click, it becomes a bad thing. It also becomes less effective over time. And it allows us to think that we're creating "personal" emails just by merging a name into the message.
A truly personal email addresses the subscriber's needs, desires, fears, preferences and other aspects of their personality.
If you use software like aWeber you will get great statistics on whether your email was opened and if they clicked on anything... If you are getting a low read rate chances are you need to modify/tweak your Subject Line.. aWeber does a great job of cleaning out your lists when email becomes inactive.. Checking into these statistics is important to keep your email marketing campaign fresh. This post has some details on "reactivating" your *dead* lists.
How many email messages did you send out in your last campaign? Really? That many? Wow! Now, how many of your recipients actually opened or clicked on your email?
Yeah, that's a different story. Remember that with email, size doesn't really matter. Performance is what counts, not just for your email program and its bottom line but also for your sender reputation.
A reactivation campaign is the answer here, and it's just as important as any acquisition campaign. It will help you clean out the dead wood, re-energize your list and reclaim some of the money you spent acquiring and engaging those addresses in the first place.