Group items tagged to - Web Strategy

16 Website Analytical Tools - 1 views

www.junglejar.com/...website-analytical-tools

seo web development web applications web tools analytics

shared by Jungle Jar on 18 Mar 09 - Cached

Jungle Jar on 18 Mar 09

All website analytical tools have their pros and cons, and many people use more than one to track their website's visitors and gather other important data. With that in mind, I've put together this list of some of the best. All of these web applications offer a free service; while some are completely free, others offer a premium account as well. There is an exception. I've included the Mint and Yahoo analytical software packages in this list due to their popularity, although they are not free.

<div class="cArrow"> </div><div class="cContentInner">All website analytical tools have their pros and cons, and many people use more than one to track their website's visitors and gather other important data. With that in mind, I've put together this list of some of the best. All of these web applications offer a free service; while some are completely free, others offer a premium account as well. There is an exception. I've included the Mint and Yahoo analytical software packages in this list due to their popularity, although they are not free. </div>

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SEO & Analytics: 4 Useful Ways To Assess Your Organic Traffic - 0 views

www.searchenginejournal.com/...9105

analytics seo web strategy

shared by Andy Brudtkuhl on 09 Mar 09 - Cached

Andy Brudtkuhl on 09 Mar 09

Great tips on developing an organic SEO strategy - aka the BEST SEO STRATEGY

<div class="cArrow"> </div><div class="cContentInner">Great tips on developing an organic SEO strategy - aka the BEST SEO STRATEGY</div>

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Andy Brudtkuhl on 09 Mar 09

When you set out to build your site content, keyword research and educated guesses about keyword relevance are often necessary initial steps.

<div class="cArrow"> </div><div class="cContentInner">When you set out to build your site content, keyword research and educated guesses about keyword relevance are often necessary initial steps.</div>

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Building your brand through social media - 0 views

www.webstrategyblog.ca/our-brand-through-social-media

web strategy socialmedia content

shared by Andy Brudtkuhl on 03 Mar 09 - Cached

Andy Brudtkuhl on 03 Mar 09

Barry makes two great points in this post you should look at if you are looking to develop a web strategy for your business.. He makes two great points that are very important for businesses to realize when crafting a social media or community building strategy. If you can engage an audience around your brand by providing them content where and how they want it - you will succeed online and see real conversions - whether it is leads or sales.

<div class="cArrow"> </div><div class="cContentInner">Barry makes two great points in this post you should look at if you are looking to develop a web strategy for your business.. He makes two great points that are very important for businesses to realize when crafting a social media or community building strategy. If you can engage an audience around your brand by providing them content where and how they want it - you will succeed online and see real conversions - whether it is leads or sales.</div>

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Andy Brudtkuhl on 03 Mar 09

With more and more people flocking to social media sites, it is important that your audience can engage with your brand through as many channels as possible.

<div class="cArrow"> </div><div class="cContentInner">With more and more people flocking to social media sites, it is important that your audience can engage with your brand through as many channels as possible.</div>

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Email, Search & Display Show Strongest Online Peformance - 0 views

www.marketingcharts.com/...rongest-online-peformance-7981

web strategy sem

shared by Andy Brudtkuhl on 18 Feb 09 - Cached

Andy Brudtkuhl on 18 Feb 09

More than 80% of marketing executives say email, search marketing, and display ads are their company's top performing advertising channels, and many plan to increase spending on them in 2009, according to a survey from Datran Media.

<div class="cArrow"> </div><div class="cContentInner">More than 80% of marketing executives say email, search marketing, and display ads are their company's top performing advertising channels, and many plan to increase spending on them in 2009, according to a survey from Datran Media. </div>

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Top Secret: Get Your E-mails Opened - Email marketing tips - 0 views

www.entrepreneur.com/...article199538.html

email marketing internet marketing web strategy getanewbrowser

shared by Andy Brudtkuhl on 20 Jan 09 - Cached

Andy Brudtkuhl on 20 Jan 09

With floods of e-mail arriving every hour, most people are ruthless about deleting anything they even suspect won't interest them. Not only that, they're also just as likely to report unwanted e-mails as spam as they are to delete them. So if you're not writing compelling subject lines that get the e-mails opened, all your hard work is lost. Here are five tips for writing effective e-mail subject lines that can easily double the open (and click-through) rates on your next e-mail.

<div class="cArrow"> </div><div class="cContentInner">With floods of e-mail arriving every hour, most people are ruthless about deleting anything they even suspect won't interest them. Not only that, they're also just as likely to report unwanted e-mails as spam as they are to delete them. So if you're not writing compelling subject lines that get the e-mails opened, all your hard work is lost. Here are five tips for writing effective e-mail subject lines that can easily double the open (and click-through) rates on your next e-mail.</div>

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Walmart Turns the Corner with "Energizing" - 0 views

www.web-strategist.com/...rns-the-corner-with-energizing

web strategy social media

shared by Andy Brudtkuhl on 13 Jan 09 - Cached

Andy Brudtkuhl on 13 Jan 09

How Wal-Mart got social media wrong and how they fixed it

<div class="cArrow"> </div><div class="cContentInner">How Wal-Mart got social media wrong and how they fixed it</div>

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Andy Brudtkuhl on 13 Jan 09

Rather than forcing the message with their own branded community, fake blogs, and corporate blogs, Walmart gets it right by creating a platform for customers and pundits to tell their story

<div class="cArrow"> </div><div class="cContentInner">Rather than forcing the message with their own branded community, fake blogs, and corporate blogs, Walmart gets it right by creating a platform for customers and pundits to tell their story</div>

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Chris Herbert on 14 Jan 09

Andy, you may want to add the tag "groundswell" to your bookmark.

<div class="cArrow"> </div><div class="cContentInner">Andy, you may want to add the tag "groundswell" to your bookmark.</div>

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Social Media Comes Of Age: Blackshaw Reflects On Marketing And The Web In 2008 - 0 views

blog.nielsen.com/...-marketing-and-the-web-in-2008

web strategy getanewbrowser social media new media

shared by Andy Brudtkuhl on 05 Jan 09 - Cached

Andy Brudtkuhl on 05 Jan 09

Great rundown of social media and new media success in 2008

<div class="cArrow"> </div><div class="cContentInner">Great rundown of social media and new media success in 2008</div>

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Andy Brudtkuhl on 05 Jan 09

2008 was a newsworthy - albeit, topsy-turvy - year for marketers and researchers. Importantly, social media evolved from experimental sideline to a mainstream attraction. Twitter saw huge growth rates, Barack Obama rewrote the rules of digital marketing, and user-engagement, and "service is marketing" Zappos.com re-wrote new rules for building brands and rewiring e-commerce. Facebook trended upward, MySpace held steady, and reputation-broker Wikipedia continued marching to the top of Google search results.

<div class="cArrow"> </div><div class="cContentInner">2008 was a newsworthy - albeit, topsy-turvy - year for marketers and researchers. Importantly, social media evolved from experimental sideline to a mainstream attraction. Twitter saw huge growth rates, Barack Obama rewrote the rules of digital marketing, and user-engagement, and "service is marketing" Zappos.com re-wrote new rules for building brands and rewiring e-commerce. Facebook trended upward, MySpace held steady, and reputation-broker Wikipedia continued marching to the top of Google search results.</div>

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27 Blogging Secrets to Power Your Community - 0 views

www.chrisbrogan.com/ecrets-to-power-your-community

blogging web strategy

shared by Andy Brudtkuhl on 31 Dec 08 - Cached

Andy Brudtkuhl on 31 Dec 08

Great ideas to add to your blogging strategy

<div class="cArrow"> </div><div class="cContentInner">Great ideas to add to your blogging strategy</div>

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Search Engine Marketing demystified - 0 views

www.drewsmarketingminute.com/...ine-marketing-demystified.html

web strategy SEM

shared by Andy Brudtkuhl on 30 Dec 08 - Cached

Andy Brudtkuhl on 30 Dec 08

This fall, Mike Moran and Bill Hunt released the 2nd edition of their book Search Engine Marketing, Inc: Driving search traffic to your company's web site. The guide is 600+ pages and packed with practical, applicable information. I've worked my way through it once and now am heading back in to begin implementing some of their strategies.

<div class="cArrow"> </div><div class="cContentInner">This fall, Mike Moran and Bill Hunt released the 2nd edition of their book Search Engine Marketing, Inc: Driving search traffic to your company's web site. The guide is 600+ pages and packed with practical, applicable information. I've worked my way through it once and now am heading back in to begin implementing some of their strategies.</div>

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Five Ways Web Professionals Should Be Proactive In a Recession - 0 views

www.web-strategist.com/...recession-and-human-networking

recession web strategy

shared by Andy Brudtkuhl on 08 Dec 08 - Cached

Andy Brudtkuhl on 08 Dec 08

1. Learn How to Adjust at Your Day Job 2. Understand How Social Media is a Risk and Opportunity 3. Use Online Networking Tools to Connect 4. Attend Real World Events 5. Always Be Looking For Opportunities

<div class="cArrow"> </div><div class="cContentInner">1. Learn How to Adjust at Your Day Job 2. Understand How Social Media is a Risk and Opportunity 3. Use Online Networking Tools to Connect 4. Attend Real World Events 5. Always Be Looking For Opportunities</div>

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WPtouch: WordPress On iPhone » BraveNewCode - 0 views

www.bravenewcode.com/wptouch

iphone plugin wordpress

shared by Andy Brudtkuhl on 12 Nov 08 - Cached

Andy Brudtkuhl on 12 Nov 08

Have you ever tried to look at your website/blog/etc on a mobile phone? If you have you know it generally renders crappy and takes forever to load. This is a great option for WordPress users to make their blogs iPhone friendly... It is the #2 smart phone now - do you want to turn potential readers away?

<div class="cArrow"> </div><div class="cContentInner">Have you ever tried to look at your website/blog/etc on a mobile phone? If you have you know it generally renders crappy and takes forever to load. This is a great option for WordPress users to make their blogs iPhone friendly... It is the #2 smart phone now - do you want to turn potential readers away?</div>

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Andy Brudtkuhl on 12 Nov 08

Simply put, it's a complimentary theme installed as a plugin on your WordPress blog or website that will format your content with this Apple-inspired, full-featured theme when your visitors are using an iPhone or iPod touch.

<div class="cArrow"> </div><div class="cContentInner">Simply put, it's a complimentary theme installed as a plugin on your WordPress blog or website that will format your content with this Apple-inspired, full-featured theme when your visitors are using an iPhone or iPod touch. </div>

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How to Take Your Community To the Next Level - 0 views

www.thinkvitamin.com/...ur-community-to-the-next-level

web community social media web strategy

shared by Andy Brudtkuhl on 14 Nov 08 - Cached

Bad Email Marketing | Get A New Browser - 0 views

getanewbrowser.com/...bad-email-marketing

shared by Andy Brudtkuhl on 12 Nov 08 - Cached

Andy Brudtkuhl on 12 Nov 08

An example of bad email marketing...

<div class="cArrow"> </div><div class="cContentInner">An example of bad email marketing...</div>

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Andy Brudtkuhl on 12 Nov 08

Let's start with the subject… They used the horribly generic "Newsletter" in their subject. What most people don't realize is the easiest way to fail at email marketing is to use generic, non-descriptive subjects in their emails. A subject must be compelling, brief, and indicate the content of the message. This fails at all three and it doesn't even indicate a brand. This will be passed up in most users' inbox.

<div class="cArrow"> </div><div class="cContentInner">Let's start with the subject… They used the horribly generic "Newsletter" in their subject. What most people don't realize is the easiest way to fail at email marketing is to use generic, non-descriptive subjects in their emails. A subject must be compelling, brief, and indicate the content of the message. This fails at all three and it doesn't even indicate a brand. This will be passed up in most users' inbox.</div>

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Turn Web Traffic Into Foot Traffic - Building a Small Business Website - 0 views

www.entrepreneur.com/...article202014.html

wsw web strategy

shared by Andy Brudtkuhl on 05 Jun 09 - Cached

Andy Brudtkuhl liked it

Andy Brudtkuhl on 05 Jun 09

It continues to baffle me why any small business wouldn't use the internet as an essential sales, marketing and customer relations tool. Establishing and maintaining a web presence is incredibly cheap and easy these days. And web advertising is much more powerful than most traditional print or broadcast advertising in that it enables the business owner to engage customers in a two-way conversation and gain valuable feedback on their products and services.

<div class="cArrow"> </div><div class="cContentInner">It continues to baffle me why any small business wouldn't use the internet as an essential sales, marketing and customer relations tool. Establishing and maintaining a web presence is incredibly cheap and easy these days. And web advertising is much more powerful than most traditional print or broadcast advertising in that it enables the business owner to engage customers in a two-way conversation and gain valuable feedback on their products and services.</div>

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8 steps to optimize a web page - 1 views

hubpages.com/...8-steps-to-optimize-a-web-page

SEO

shared by Umer Iqbal on 01 Feb 10 - Cached

Umer Iqbal on 01 Feb 10

Here are some basic and core factors to optimize a web page that could be your index or landing page. No worries about that. SEO

<div class="cArrow"> </div><div class="cContentInner">Here are some basic and core factors to optimize a web page that could be your index or landing page. No worries about that. SEO</div>

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What Google Adwords can do for us. - 1 views

hubpages.com/...t-Google-Adwords-can-do-for-us

Google Adwords

shared by Umer Iqbal on 01 Feb 10 - Cached

Umer Iqbal on 01 Feb 10

Very basic techniques to learn how to choose keywords for your website and get higher ranking in search engine by using Google Adwords.

<div class="cArrow"> </div><div class="cContentInner">Very basic techniques to learn how to choose keywords for your website and get higher ranking in search engine by using Google Adwords.</div>

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The largest Message Boards and Forums on the web! - 0 views

www.big-boards.com

forum boards search web community popular tools statistics web strategy

shared by Terry Leigh Britton on 01 Feb 10 - Cached

Terry Leigh Britton on 01 Feb 10

Find Forums to post in to promote your websites

<div class="cArrow"> </div><div class="cContentInner">Find Forums to post in to promote your websites</div>

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Forum Discussion Search with BoardTracker.com - 0 views

www.boardtracker.com

searchengine boards web search community research tools forum web strategy

shared by Terry Leigh Britton on 01 Feb 10 - Cached

Terry Leigh Britton on 01 Feb 10

Find forums to post to for promoting your sites

<div class="cArrow"> </div><div class="cContentInner">Find forums to post to for promoting your sites</div>

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Random Arrows - Stop bitching about SEO and make better websites - 0 views

randomarrows.tumblr.com/...t-seo-and-make-better-websites

seo content web design

shared by laura marquez on 23 Mar 10 - Cached

A lot of SEO work is correcting mistakes made by web designers Web designers commonly create websites that don’t have friendly URLs. They create sites that contain no keywords and use “Welcome to COMPANY NAME” as the title tag and H1 on the homepage. They create sites that have dull content that focuses on how wonderful the website owner is - because they abdicate responsibility for creating content to clients with no advice on how to do it well. SEO consultants then get paid to offer useful advice like “had you though of having something interesting on your site?” and “had you thought of having friendly URLs” and “perhaps we should add a blog”.
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How to Grow as a Web Designer | Webdesigner Depot - 0 views

www.webdesignerdepot.com/...how-to-grow-as-a-web-designer

freelance web design grow

shared by laura marquez on 22 Mar 10 - Cached

laura marquez on 22 Mar 10

"How to Grow as a Web Designer"

<div class="cArrow"> </div><div class="cContentInner">"How to Grow as a Web Designer"</div>

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