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A great starter guide for SEO - if you want to start learning, this guide is a great start.

Our Search Engine Optimization Starter Guide covers around a dozen common areas that webmasters might consider optimizing. We felt that these areas (like improving title and description meta tags, URL structure, site navigation, content creation, anchor text, and more) would apply to webmasters of all experience levels and sites of all sizes and types. Throughout the guide, we also worked in many illustrations, pitfalls to avoid, and links to other resources that help expand our explanation of the topics. We plan on updating the guide at regular intervals with new optimization suggestions and to keep the technical advice current.

Cool new tool to compete with Google's Website Optimizer

BuddyPress will add a social networking layer to a new or existing installation of WordPress MU

The value of a product for users shifts as it moves through the product lifecycle. Initially it is about new functionality, later it is about user experience and price.

Start with goals for well defined outcomes

Measuring the effect of SEO for Public Relations benefits should start with well defined outcomes. To get a good handle on SEO effectiveness, it's important to match the purpose for the effort with specific metrics. For example, if improving brand visibility is a goal, then documenting brand mentions in connection with news & PR content at regular intervals can demonstrate the effect of content promotion and link building.

From time to time you'll probably want to send a website visitor who tries to access a page that has moved, been deleted, etc to a brand spanking new page of which quite possibly will have the content they were looking for. In this article I'll introduce you to the 301 re-direct, show you how to create one, and you'll see why sometimes just depending on the 404 page isn't practical. I'll also show you various methods to create one by using PHP, ASP, and HTML.

When considering the tools of social media and how they relate to your business communications needs, it's important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication means to your need.

In this article I'll give you a few tips that have helped me over a bit of time to save a bit of time. The fact that running a website and writing for it as well can require quite a bit of time and dedication, we all need new ways to help us publish and promote our articles quicker. While this tutorial was written with a focus on the Wordpress CMS, I think any webmaster will be able to take something away with them from it.

Shayne Tilley is the Marketing Manager for SitePoint and was nice enough to do an interview for JungleJar. We discuss his new book scheduled for release in May of this year, current web browser releases, Twitter, and of course SitePoint.

Sideline, announced on the Yahoo user interface blog, is a desktop application that displays real-time mentions of specific keywords, brands, or names. It is capable of custom search groups, advanced queries, and refreshes the application with new mentions automatically. How does it do this? It pulls keyword mentions from Twitter, of course!

Use your advertising to start conversations, create content that builds trust and community and you'll harness the ever effective power of advertising for generating leads and sales, you know, until the next new thing comes along.

Guidelines for marketing with social media aren't all that new. In 2006 five members of the digital marketing community collaborated on 16 rules for "social media optimization". Fast forward to nearly 2010 and social media has begun to take a more significant role in the marketing mix.

Great new tool for recording online video interviews (free!). Thanks Dave Kaminski at www.webvideouniversity.com

I bought a local night club and needed some clever marketing to bring in the business. One of the best ways to invite new customers is to hold a special event and make it a big deal. The problem is the advertising cost that can choke out your profits from overspending or going the wrong direction. The YepText reviews offered a solution to get my lounge jamming almost every night of the week.

Great way of turning advertising copy into a great content strategy...

This spot is such good advertising, it's become… content. Which connected a couple of dots for me.

A couple insights to future Google additions to their ranking algorithm: brands as noise filters and relationship awareness. Exciting stuff....

If you ask Matt Cutts what big SEO changes are coming up he will tell you "make great content" and so on...never wanting to reveal the weaknesses of their search algorithms. Eric Schmidt, on the other hand, is frequently talking to media and investors with intent of pushing Google's agendas and all the exciting stuff that is coming out. In the last 6 months Mr. Schmidt has made a couple quotes that smart SEOs should incorporate into their optimization strategies - one on brands [15], and another on word relationships [16