On Educational Data Mining - 0 views
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simonmart on 07 May 12The Department of Education released a draft report about big data and education today. It's called "Enhancing Teaching and Learning through Educational Data Mining and Learning Analytics," a title that's unlikely to win any converts to the notion of a data-curious* view of learning. Part of what's going to get stuck in the craw is that phrase "data mining," I reckon. Despite all the potential and all the buzz about (big) data, data-mining remains something with a fairly negative connotation. Advertisers. Political campaigns. Big government. All sifting through your personal data, trying to uncover the things that nobody knows about, trying to get you to buy or sell or vote. Add to that now the knowledge that every click we make online -- every YouTube view and Facebook like and Google query -- is eminently trackable, it's enough to make all those unsolicited phone calls and junk mail seem quite benign, not to mention old-fashioned.