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Mathieu Plourde

Why Google+ still has a ton of value for marketers - 0 views

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    "Second, and more importantly, Google Plus generates much more brand engagement than you think. Recently we studied more than 3 million user interactions with more than 2,500 brand posts on seven social networks. The result? Brands' Google Plus posts generated nearly as much engagement per follower as their Facebook posts - and almost twice as much engagement per follower as their Twitter posts. "
Mathieu Plourde

Looking for Intimacy in the Age of Facebook - 0 views

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    "More than another literature or creative writing course, these students needed a guide to the twisted subterranean landscape beneath their plugged-in social lives. Texting seemed like the logical place to drop our first pin. Even though it hasn't yet seduced researchers the way Facebook has, texting incites profound cultural unrest. Literally. Recent studies have found that many participants reacted like addicts when separated from their cellphones, while other studies have found that the "sleeping disorders" some high schoolers experience result from cuddling up with text messages all night."
Mathieu Plourde

Professor Says Facebook Can Help Informal Learning - 0 views

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    "In a paper released on Monday, Christine Greenhow, an assistant professor of education at Michigan State University, argues that using informal social-media settings to carry on debates about science can help students refine their argumentative skills, increase their scientific literacy, and supplement learning in the classroom. Past studies have shown that informal settings, like conversations with friends, can facilitate learning, but according to Ms. Greenhow, very little has been studied about informal online contexts and social networks, like Facebook applications."
Mathieu Plourde

An In-Depth Report On Social Media's Role In Education - 1 views

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    "The study consists of 1,575 interviews with students, teachers and parents in the U.S., China and Germany regarding their options about the role of technology in education and learning, including practices, preferences and priorities."
Mathieu Plourde

TOS agreements require giving up first born-and users gladly consent | Ars Technica - 0 views

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    "A study out this month made the point all too clear. Most of the 543 university students involved in the analysis didn't bother to read the terms of service before signing up for a fake social networking site called "NameDrop" that the students believed was real. Those who did glossed over important clauses. The terms of service required them to give up their first born, and if they don't yet have one, they get until 2050 to do so. The privacy policy said that their data would be given to the NSA and employers. Of the few participants who read those clauses, they signed up for the service anyway."
Mathieu Plourde

Gartner report: In 2014 10-15% of social media reviews will be fake - 0 views

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    "There's a lot at stake and that means plenty of outlets resort to illicit practices (read: faux users and spambots) to improve their reputation. In a Gartner study, analysts found that by 2014, between 10 and 15 percent of social media reviews will be faked."
Mathieu Plourde

10 Proven Ways to Make Your Tweets More Trustworthy - 0 views

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    "They found that people were not very concerned with credibility for users they already follow, and more concerned with tweets & users they encountered via search. In addition, the results of the study found that people were most concerned with credibility for topics like news, politics, emergencies, and consumer information (product information & reviews)."
Mathieu Plourde

Twitter Boosts College Grades and Class Engagement - 1 views

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    "Christina Greenhow, an assistant professor of education at Michigan State University, discovered that students using the microblogging service as part of their education are more engaged and have higher grades. In fact, she considers it "a new literary practice," as she explains in her study "Twitteracy: Tweeting as a New form of Literary Practice.""
Mathieu Plourde

Social media strategies for Del. companies developed in UD course - 1 views

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    "There's a place in every company for social media, but finding where your company fits best is key. A continuing studies course offered by the University of Delaware seeks to help you find that niche. "
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    Wow -
Mathieu Plourde

Behind the "Unlikes:" Understanding Why People Quit Facebook - 0 views

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    Not surprisingly, nearly half of the dropouts said they left because of fears about privacy and ethical concerns about how their personal data would be used. Many did not want their private information sold to advertisers or were worried about unauthorized disclosures to people they didn't know. (Prior studies have found that older people tend to pay more attention to privacy issues than younger users, a trend that was supported by this data.)
Mathieu Plourde

A Typology of Web 2.0 Learning Technologies - 0 views

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    This article presents the outcomes of a typological analysis of Web 2.0 learning technologies. A comprehensive review incorporating over two thousand links led to identification of 212 Web 2.0 technologies that were suitable for learning and teaching purposes. The typological analysis then resulted in 37 types of Web 2.0 technologies that were arranged into 14 clusters. The types of Web 2.0 learning technologies, their descriptions, pedagogical uses and example tools for each category are described, arranged according to the clusters. Results of this study imply that educators typically have a narrow conception of Web 2.0 technologies, and that there is a wide array of Web 2.0 tools as yet to be fully harnessed by learning designers and educational researchers.
Mathieu Plourde

UD study tracks, analyzes political behavior on mobile devices - 0 views

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    ""These devices have become such an entrenched part of our lives that who can really accurately gauge their own media use?" said Hoffman, associate professor of communication. "Scholars have surveyed people about how and why they use media, but that use is very fluid. It's so interspersed with other daily activities that most people would find it difficult to say exactly how many minutes they spend on particular kinds of websites.""
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