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The trendspotters at JWT are predicting: - The mobile device as everything hub: Mobile rules. If you're a marketer, take note, made-for-PC sites don't make the cut for a mobile experience. - Customizable mobile: Apple's iPhone made mobile applications all the rage and other smartphone makers are having to follow suit. JWT says watch for more open mobile systems and an "onslaught" of mobile apps. - Decline of email: If you've tried emailing a teen lately you may have noticed that's considered only slightly less old-school than two tin cans and a string when it comes to communications. Text messaging, social networks like Facebook and Twitter are increasingly preferred by email recipients who are ready to cry uncle under the weight of their inboxes. According to JWT, after a decade of dominance, email will gradually be eclipsed by more efficient, manageable solutions. Hear, hear. - Cloud Computing: Software, storage -- everything we needed in our desktop computers or carried around in our laptops is now in the 'cloud.' Wikipedia calls the cloud a metaphor for the Internet, an explanation that is difficult to convey to new users. I found myself trying to explain this to a friend as I was helping her set up a netbook she received as a Christmas present. She wanted to know: Was it on the computer? On a disk? On a USB drive? I just waved my hands in the air and said 'it's all on the Internet now.' That, plus the appearance of 600 of her holiday photos on an online photo site seemed to convince her. - Social networking for jobseekers: With companies handing out more pink slips than Christmas bonuses in the past month or so, jobseekers who know how to maximize the benefits of such sites as LinkedIn and others will find those social networking skills could come in handy. - Web/TV convergence: This prediction has been paraded out in one form or another for quite a while and no telling if 2009 will be its year. The convergence of entertainment media on one viewing device

Top Trends for 2009: On our GloboTrends wiki homepage, we will keep an updated list of global macro trends that we think are the most important to keep an eye on. Some of this list are statistically unlikely to occur, but if they did, it could cause global disruption. These unlikely events were dubbed Black Swan's in a book by Nassim Nicholas Taleb , or might be called the "fat tail" probability in statistics. Others trends we are watching in the GloboTrends wiki are currently ongoing right now (such as our coverage of the credit crisis, deleveraging, margin calls, etc), and we will talk about how they happened, and predict their likely outcome. The format of a wiki makes the document dynamic, so any of our community is welcome to help shape our views of these important developments. Please log in to our wiki, and feel free to comment... In no particular order, here are the global macro trends that we think will be most significant in the coming year (2009): 1. credit crisis of 2007/08 will continue on into 2009...this one is clear...but, how long will it last? how will it fundamentally change international finance? Add your comments to our wiki... 2. fiscal stimulus and crisis recovery 2009 3. deleveraging of Financial markets will continue. In my opinion, this is the most destructive of all the trends. 4. Risk of deflation in the US as Fed Funds target rate approaches zero (other analysts see the opposite risk of potential hyper inflation). Add your comments.. 5. more... add to this list.. Predictions-for-2009

"What are the most important key performance indicators? There are, for example, indicators defining the temperature changes in reference rooms. This includes what is referred to as hours of overheating in summer. If the room temperature exceeds 26 degrees Celsius during more than 10 percent of the hours of use during a year, the room comfort is no longer achieved. Other indicators measure air quality. For example, there are CO2 sensors or so-called VOC-sensors that detect certain scents emitted by the users themselves. If the data exceed certain values, the performance in terms of air quality is not considered as good. In addition, there are energy performance indicators, such as an indicator for the overall energy efficiency of a building. We simply measure the energy that is supplied to the building. We then compare the data to pre-calculated values. We can then evaluate whether the building achieves the desired energy performance. Another indicator is the so-called net energy consumption. This is the energy that users actually have to pay for. "

"The Copper-Free Brake Initiative calls for cutting copper in brake pads to less than 5 percent by 2021 and 0.5 percent by 2025. This voluntary initiative also calls for cutting the amount of mercury, lead, cadmium, asbestiform fibers and chromium-6 salts in motor vehicle brake pads."

A company called GreenCore Air has released an air conditioner than can be powered by a single 170 watt solar panel. The GreenCore air conditioning unit can heat and cool a 600 square foot room. It runs on DC power, so there is no need to put an AC inverter between the solar panel and the air conditioner. This eliminates the power losses associated with converting AC to DC

A company called GreenCore Air has released an air conditioner than can be powered by a single 170 watt solar panel. The GreenCore air conditioning unit can heat and cool a 600 square foot room. It runs on DC power, so there is no need to put an AC inverter between the solar panel and the air conditioner. This eliminates the power losses associated with converting AC to DC. When the sun is not out the unit runs on the battery bank which is integrated within the unit. There two version of the air conditioner: a fixed one, and a mobile one that is mounted on wheels. GreenCore units are being tested by a McDonald's restaurant and the U.S. Navy.

Report Calls Energy Efficiency an "Invisible" Energy Boom

Bill Baldwin -- Baldwin Anthony -- Analyst When we see the price of aluminum in relation the price of copper become more favorable for aluminum, does that show up in your demand for aluminum fairly quickly or not at all or over a period of time? Daniel Jones -- Chairman, President and Chief Executive Officer Well that's been debated over time. We prefer Encore Wire consistently and will continually prefer to ship and sell copper. That's just the way it is. The aluminum piece of that that you're referring to is a substitution depending on the relationship between the cost of each. Normally if aluminum is more expensive so is copper and vice versa. When copper gets to a certain dollar amount, there's no question that in the conversation the substitution question comes up. There are other costs involved with that most of the time. It's not a new scenario, but it doesn't necessarily increase the demand for aluminum beyond what the increase in the demand of copper would be. But it does enter into the conversation in the quote stage pretty early on when copper gets really expensive about what would it take to substitute aluminum for this piece of copper. And so in that, it's definitely in the conversation.

The copper network is decaying, but who cares, its being substituted for mobility. Our research showed that across 2010 and 2011, looking at almost 100,000 fixed lines, that 21 per cent of these fixed lines had no call traffic at all.

"Tesla's move into so-called "stationary storage" is a market with enormous growth potential: as the world slowly moves away from fossil fuels, it is seen as critical to a more widespread adoption of "clean" energy sources like solar and wind."

PKE is the new range of ECO Coils&Coolers branded air condensers launched by Luvata for commercial AC and refrigeration applications. It is the enhanced offspring of the PCE range (currently phasing out), with improved efficiency and optimized sound emission parameters. Like all ECO Coils&Coolers ventilated units, even the PKE range is available for CO2 applications. The PKE offers an improved hauling and fastening system, thanks to new features. Moreover, the side panels are removable allowing easy access to the units' internal compartments, which have been increased by 120 mm. In order to facilitate maintenance and service, the PKE range has also been equipped with special door holders with a hold open feature. For models with 4 and 5 fan motors, the number of doors has been reduced and the width has been increased, as to allow easy access to the internal components. Lastly, the base has been reinforced for particularly difficult installations. On the other hand, thanks to a compartment incorporated with the condenser to enclose the compressing and the electrical control units, called housing, the PKE range does not require long connection pipe-work, thus reducing the risk of possible leaks. The special internal surface of the compressor compartment has been designed so as to increase sound absorption, reveals the company's press release.

Dwarfed by any of the north African nations, it represents an area slightly smaller than Wales but scientists claimed yesterday it could one day generate enough solar energy to supply all of Europe with clean electricity. Speaking at the Euroscience Open Forum in Barcelona, Arnulf Jaeger-Walden of the European commission's Institute for Energy, said it would require the capture of just 0.3% The scientists are calling for the creation of a series of huge solar farms - producing electricity either through photovoltaic cells, or by concentrating the sun's heat to boil water and drive turbines - as part of a plan to share Europe's renewable energy resources across the continent. A new supergrid, transmitting electricity along high voltage direct current cables would allow countries such as the UK and Denmark ultimately to export wind energy at times of surplus supply, as well as import from other green sources such as geothermal power in Iceland. Energy losses on DC lines are far lower than on the traditional AC ones, which make transmission of energy over long distances uneconomic. The grid proposal, which has won political support from both Nicholas Sarkozy and Gordon Brown, answers the perennial criticism that renewable power will never be economic because the weather is not sufficiently predictable. Its supporters argue that even if the wind is not blowing hard enough in the North Sea, it will be blowing somewhere else in Europe, or the sun will be shining on a solar farm somewhere.

Investors piled out of Russian stocks Friday after the abrupt departure from the country of a foreign oil boss and the prime minister's unexpected severe criticism of a large steel firm. MICEX, the exchange where the bulk of trading in Russian stocks takes place, plunged by 4.8 percent as of 12:20 p.m. Russian time, while the RTS, a top stock index, lost 4.4 percent to drop beneath the critical 2000-point barrier for the first time since March. After Prime Minister Vladimir Putin's scathing attack on Mechel late Thursday, heavy trading in New York sent the steel and coal maker's stock down by nearly 40 percent, losses mirrored Friday morning in Russian trading. The premier criticized the company, which is the largest supplier of coal for steelmakers in Russia, for charging much higher prices for raw materials domestically than it does for its exports, and called for an antitrust investigation into its activities.