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Here's an interesting one. Remember when the labels were on Apples heels to allow for a more flexible pricing structure than the 0.99 cent that apple had set? It even got so out of hand that _ started removing content from the iTunes store (Like a big baby!), only later to put it all back in, remember this? Well ever since apple conceded in allowing labels to increase popular tracks from .99 cents to $1.29 digital revenue has slowed. Warner saw and 8 percent growth in the holiday quater verses 20 percent the year before while digital album downloads gre 5 percent in december, down 10 percent in the sept quarter and 11 percent in the june quarter. Warner CEO Edgar Bronfman seems optimistic thought saying that the price change has been a "net positive" for warner, but agreed that a 30 percent price increase during a recession probably wasn't the best move. No duh.

Myspace is now officially a joke? The Hitler meme videos that have been floating around on the internet picking up victims to parody just committed another crime. This Hitler meme is a video about the firing of Myspace CEO Owen Van Natta after just 9 months on the job. The video is speculated to have been an inside job and repeatedly mentions News Corp Digital Chief Jon Miller and newly promoted co-presidents Jason Hirschhorn and Mike Jones. Man, Myspace is falling apart over there.

If the name Ian Rogers doesn't ring a bell it will soon. Ina Rogers is the CEO of Topsin media, a music client that analysis how your brand is doing online. The data that his company collects suggests that the campaigns that take the shape of a snowball have a much better chance of showing a return on investment. Which as someone cadidly pointed out in the comments is the traditional definition of artist development. Ians 3 points that success seeking musicians should follow are 1. Goal: Have more fans tomorrow that you had yesterday 2. Grow fan connections as well as dollars. Everyday should mean more email addresses, twitter followers, Facebook fans, and MySpace friends and of course dollars. 3. Action: Do something small weekly, something big monthly

Malcolm Gladwell ,author of the book Outliers, is pretty adamant about his 10,000 hour rule. The rule states that in order to master any craft 10,000 + hours of practice must be accumulated. And getting in that many hours of practice can take 10 years or more. Basically, you gotta put in your work. The music promotion blog has a piece on Steve Martin that really attests to the decade journey that one must take to reach celebrity over night. By the time Steve was propelled into great public awareness he was a well oiled machine, ready to deliver the goods. Television (tell a lie to your vision, particularly shows like american idol and other media sources are very good at trivializing the years of work that some of our greatest icons put in to achieve icon status. Record Labels have even been fooled forgoing development for the young inexperienced (We've seen how well that works). Thats actually the equivalent of getting hired for an entry position and then getting promoted to CEO of the company a few weeks later, needless to say, that company's going to fail. I guess the point of this is if you want to increase your chances of success, not being signed but actually be icon status (being remembered for the many things you've done, not just the first thing), then you have to sleep in that car, perform in front of an audience of empty chairs, bounce from label to label because when god finally taps you on the shoulder and says its go time your going to outshine all of the others not even half way through their 10,000 hour mark. Put in the time and you will be rewarded.

Radio isn't just for listeners anymore the RAB (http://www.rab.com/) CEO Jeff Haley is calling for a further commitment for radio station to start encoding their broadcasts with Song tagging technology, proving that the radio is no longer just for ears but for the eyeballs as well. The iPod Nano and Zune music players are both FM enabled devices that would provide a perfect opportunity to display the encoded signals, including song names. The overall idea is to drive more song purchases and awareness at the radio level, an even stronger indication that radio is still an effective medium for songwriters.

2009 Future of Music Policy Summit CCC: California Copyright Conference NARIP: National Assn. of Record Industry Professionals AIMP: Association of Independent Music Publishers PMA: Production Music Association NMPA: National Music Publishers Association Record companies often earn money that cannot be paid to artists, managers, songwriters, or publishers because of paperwork problems. I know what you're thinking: yeah, right, paperwork problems. NMPA president and CEO David Israelite and Special Master/lawyer Kenneth Feinberg, who will be overseeing the distribution of nearly $300 million to music publishers from the big four record companies.

Sign up for Twitter to follow Kevin_AnR_Shine (@Kevin_AnR_Shine). CEO OF THE F.I.R.M (A&R/LABEL CONSULTANT)...FORMERLY. ASSISTED WAYNE WILLIAMS (SR VP OF A&R @JIVE), WORKED ON 2011 GRAMMY NOMINATED R KELLY UNTITLED CD..