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Nate Riggs

Study Shows More Pages Indexed by Google Means More Leads - 0 views

  • The graph above shows the strong positive correlation between the number of Google indexed pages and median leads. More specifically, it reveals that an incremental 50 to 100 indexed pages can cause double-digit lead growth up until customers reach several hundred Google indexed pages.
  • What we found is that size is not a critical factor for achieving significant volumes of Google indexed pages.
  • Build page volume: consider starting a blog to quickly increase number of pagesImprove each page's optimization as per Google's methodology to maximize chances of having all of your web pages included in the index:On-Page Search Engine Optimization: placing keywords in the right places on web pages such that Google and other search engines know what each page of your web site is about, and what keywords to rank you forOff-Page Search Engine Optimization: building inbound links from reputable sites, thus demonstrating your popularity to search engines
Nate Riggs

Active Business Blogs Draw 6.9 Times More Organic Search Traffic Than Non-Bloggers - 0 views

  • A study of 2,168 HubSpot customers shows that businesses that published at least 5 blog articles in the last 7 days draw 6.9 times more organic search traffic and 1.12 times more referral traffic than those who don't blog at all.
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    A study of 2,168 HubSpot customers shows that businesses that published at least 5 blog articles in the last 7 days draw 6.9 times more organic search traffic and 1.12 times more referral traffic than those who don't blog at all.
Nate Riggs

HubSpot TV - How to Fail at Social Media - 0 views

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    Good stats below the video on Twitter user growth rate.
Nate Riggs

Survey: Inbound Marketing Cost Per Lead Is 60% Lower Than Outbound - 0 views

  • HubSpot's 2010 State of Inbound Marketing report, being released today, shows that Inbound-dominated organizations average 60% lower cost per lead than outbound-dominated organizations! 
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    HubSpot's 2010 State of Inbound Marketing report, being released today, shows that Inbound-dominated organizations average 60% lower cost per lead than outbound-dominated organizations!
Nate Riggs

Twitter User Growth Slowed From Peak of 13% in March 2009 to 3.5% in October - 0 views

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    In October 2009 the Twitter user base grew 3.5% -- robust growth for most web applications, but far below the 13% growth in users Twitter experienced in March 2009.
Nate Riggs

Marketing Tips for Using Google Buzz - 0 views

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    Yesterday Google announced a new social media service called Google Buzz. This new service combines a number of different social media tools into one: (a) friends, commenting and rich media (photos, videos) like Facebook, plus (b) simple, public status updates like Twitter, and (c) location based updates like FourSquare. Google Buzz also adds two more new and interesting things: (a) curated recommendations of what updates are likely to be most interesting to you, and (b) easy access to the social network through a tool 175 million people use... Gmail. If you want to know more about how Google Buzz works, read the official Google Blog article announcing it. This article is about the marketing implications of Google Buzz.
Nate Riggs

Free Link-Building Directories to Jumpstart Your Search Engine Ranking - 0 views

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    Links are the top metric by which search engines determine who you are and what you are about, and ultimately how you are ranked in search results. In other words, links are your website's life line.
Nate Riggs

Companies That Blog More Have More Consistent Sales - 0 views

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    "HubSpot's recently released 2010 State of Inbound Marketing Report, based on a survey of 231 marketers, shows that companies that blog multiple times a day more consistently acquire customers from blogging."
Nate Riggs

Need to Convince the Boss of the ROI of Inbound Marketing? - 0 views

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    "Need to Convince the Boss of the ROI of Inbound Marketing?"
Nate Riggs

New Research: Top 10 Ways Buyers Find Professional Services Providers - 0 views

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    The survey was conducted by RainToday.com and included more than 200 buyers from companies of all sizes, responsible for more than $1.7 billion in professional services purchased, such as accounting and financial services; architecture, engineering and constructions services; human resources consulting; IT consulting and services; legal services; management consulting; marketing, advertising, and public relations; and training services.
Nate Riggs

Twitter Now Handling 600 Tweets Per Second - 0 views

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    "Twitter Now Handling 600 Tweets Per Second"
Nate Riggs

You Get What You Give: Social Media Engagement Translates Into Sales - 0 views

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    "You Get What You Give: Social Media Engagement Translates Into Sales"
Nate Riggs

8 Common Mistakes in B2B Social Media Marketing - 0 views

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    "8 Common Mistakes in B2B Social Media Marketing"
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