Skip to main content

Home/ SMCMX Turismo/ Group items tagged lodging

Rss Feed Group items tagged

Jorge Acosta

bcg.perspectives - Digital's Impact on Lodging and Leisure Brands - 0 views

  •  
    "Like many industries, lodging and leisure is undergoing a digitally driven transformation that is changing how travelers shop for hotels, resorts, and cruises-and the nature of the relationship between brand and consumer. Those companies that can combine strong brands rooted in attractive products with comprehensive digital strategies have the opportunity to build enduring customer relationships. Those that fail to do so risk becoming commodities in the marketplace, with inevitable pressure on margins and profits."
Jorge Acosta

bcg.perspectives - The Digital Road to Earning Travelers' Trust - 0 views

  •  
    "Digital marketing in travel and tourism is quickly developing into much more than another e-commerce channel for companies to manage. Online and mobile interaction is becoming the most frequented and substantive interface between travel companies and consumers (other than the actual hotel, resort, airline, or cruise experience, of course)-and therefore a defining medium for travel brands."
1 - 2 of 2
Showing 20 items per page