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Zuni presets a case study on the use of social media at the Australian School of Business at UNSW. 12 key stakeholders took part to align a social media strategy over a very diverse range of tools. Very useful case study

Social Media usage statistics

In this concise four page guide (produced by Edutopia in collaboration with Facebook) educator and author Steven Anderson (@web20classroom) provides a very practical, step-by-step guide to developing a school social media policy. The seven steps start with "Examine your school culture" and conclude with "Review periodically". Each step includes reflection questions (for example "What are the fears around social media in school?" and "Does everyone on the team share the same goal?") and/or links to further resources as appropriate.

"Digital collections marketing is an important, yet often ignored aspect of digital collection management. While many collections are laudable for the quality of their pictures, metadata, and preservation techniques, they often remain obscure, unknown, and therefore inaccessible to their intended user populations. One of the ways digital librarians can cultivate a broader awareness of their collections is through social networking. More importantly, digital librarians who participate in conversations with users through the use of social media become inextricably intertwined with the knowledge creation processes relevant to their collections. This paper presents a set of five general principles (listening, participation, transparency, policy, and strategy) that provide digital librarians with straightforward, concrete strategies for successfully integrating social media into a digital library's overall strategic plan. In addition to these concrete strategies, I also explain the theoretical importance of each principle and its relevance for establishing a rapport with current and potential users of a digital collection."

I was happy to find a relevant and recent article advocating the use ofcial media for voluntary organisations. Abstract: There is potential for nonprofit organizations to increase effectiveness by mobilizing social media to help achieve goals. However, the sector is only just becoming aware of the possibilities for social media and lags behind other sectors in its use. We report a New Zealand initiative to enhance the capability of nonprofit organizations through action research that has implications for nonprofit organizations elsewhere. Borrowing from resource mobilization theory, we introduce the concept of resource mobilization chains to explain the requirements for and obstacles to taking advantage of social media. A survey and two in-depth case studies found that nonprofit organizations demonstrated extremely limited familiarity with and use of social media. Participants were enthusiastic about the potential of mobilizing social media to achieve organizational goals, but struggled to take concrete steps to implement their aspirations. Lack of resources was a key obstacle identified in both survey and case study research

Lisa Nielsen promotes the effective use of social media in education and is concerned that teachers do not fully understand their potential, nor best practice. She recommends conversation as an excellent way of supporting teachers in having a go. She provides two lists of conversation starters worthy of discussion in relation to particular contexts. While not promoting them as "Do and Don't" she has, however, divided them into Recommended, and Think twice before... Topics include: best practice for interacting with students; managing your online identity; role and responsibilities of parents, and managing online spaces. The lists provide an excellent basis for the development of a social media policy for schools.

This document provides an excellent framework for developing a Social Media Policy in a school environment. This document breaks down each of the steps in the development and outlines some key ideas and thinking.

A document specifically for schools about creating a Social Media Policy/set of Guidelines. The author, Steven Anderson, (@web20classroom) is a Web 2.0 specialist consultant for schools in the US. A great guide to follow

This document from New South Wales Education & Training provides social media guidelines for the department's employees. The value of social media is noted and employees are made aware of what is required for responsible use of social media for personal and professional use. While this is not a library policy, aspects could be adapted for library use. The guidelines are clearly summarised in large font on a single page and then followed up with more detail.

This document in produced by the Department of Education and Training (DET) in 2011. It provides a set of guidelines for staff DET use of social media. Useful in the educational context.

What's new on Facebook, Twitter, Instagram and Snapchat for 2017? Videos seem to be the next big thing, followed by photos.

Sociallyin has a dedicated team to create and execute unique social media strategy for YOUR BRAND. Call today at (205) 259-5308 and start building brand awareness.

Sociallyin has a dedicated team to create and execute unique social media strategy for YOUR BRAND. Call today at (205) 259-5308 and start building brand awareness.

From Med Kharbach: The potential of social networking sites in education is huge and we need to capitalize on it to enhance our professional development and consequently improve the quality of our instruction. Searching for articles on this topic , I came across Doug Johnson's post on the 10 social media competencies for teachers. I like the competencies Doug included and decided to make an infographic featuring all of these skills. Have a look and share with your colleagues.

Smeaton, K. & Davis, K. (2014). Social technologies in public libraries: exploring best practice. Library management. 35(3), 224-238. Retrieved from www.emeraldinsight.com/journals.htm?articleid=17107477 A report of a research project that explored social media best practice in the public library sector using two Australian public libraries. Five themes were extracted from the interview: creating communities, connecting with users, inviting participation, organisational culture and staffing. Only one library had a a social media policy, though this had been developed at the local council level.

The article provides guidance how to write social media policy. A definition of social media, library goals and objectives and contact information should include in the policy. The six standards include sensitivity, privacy, information, responsiveness, introductions and teamwork guides the policy. The policy should accord industry standards and with supporting documents. A well prepared policy facilitates library staffs to manage and library patrons to use social media tools in safe.

This article is detailed to show that the important of the social media policy and how to decide it. The examples are included. Matching policy to company goals are mentioned. It is important to remember S.P.I.R.I.T (Sensitivity, Privacy, Information, Responsiveness and Introductions) as a guide for all customer interactions. How to implementation and what supporting documents are include are very important.

This is another case study that looks at why nonprofit organisations may utilise social media and how they may build a social media policy. In the resulting research, the study outlines how NPOs view social media, what they use it for (i.e. marketing, awareness, etc.) and the barriers it presents. Also, it examines how social media can be used as not only a means of communication, but also as a means to interact with stakeholders in a deeper conversation.

The policy is a few years old now, having become effective in 2011 but it contains comprehensive coverage of employees' personal use of social media 

This article demonstrates the needs and challenges in setting social media policies in school. Since schools encourage using social media in education context, policies should be made to guide students using social media in safe. Privacy, identitiy, compliance, content authority, accessibility and privacy have to be concerned. The article suggest that social media policy should have clear guidelines and firm principles, explain rules and consequences when violate, and resources list and review time for references.

This article provided some examples for creating the social media policy. These examples can show how to get the balance right between centralized control and individual freedom. Those companies can show that how to set the social media policies in good judgment and management. They protect the privacy and copyright of the companies and employees and set the rules to explain what should or should not be post in the social media.

Found this interesting article on the ALIA Social Media Group- posted by Margie Anderson. Use of social media by the library. Current practices and future opportunities. http://www.tandf.co.uk/journals/access/white-paper-social-media.pdf

Report on research by Pew Research Center on use of social media by teenagers.

Yidarra's social media sets out appropriate use of social media for both staff and students. It has a lengthy list of inappropriate use of social media, making it very clear what is not acceptable. This policy is unique in that it also has a section dedicated to privacy with an appendix dedicated to the use of images and link to a form for parental permissions.