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The National Library of New Zealand provides services to school libraries. This comprehensive guide explains what social media is, how it can enhance school library services, what planning is involved, and the types of tools that can be used. The guide explains that social media for libraries is about building connections and learning communities using web based technologies. Seven steps to planning the library's social media presence are clearly articulated. There are also links to a detailed planning template, a social media toolkit, examples of social media use in school libraries and further reading that would assist teacher librarians to learn about and plan a social media strategy.

Social media policies - do you have one? http://nswpubliclibrarieslearning21.blogspot.com.au/2008/08/social-media-policies-do-you-have-one.html This blog post from 2008 was part of the NSW Public Libraries Learning 2.0 Activities program. while it is a training document, the content has a high value for anyone wishing to create a social media policy in NSW in particular, including links to relevant legislation. A list of points to be considered when creating a policy as well as sample text.

this is a really good article Renate, thanks for posting, Jacqui

Abstract: "Social media is now widely used by librarians to fulfill a variety of objectives. Taylor & Francis has collated a range of opinion and data within this white paper to provide an overview of how social media is currently used by librarians, for what purposes, and to what effect. Our research program comprised focus groups in the UK, USA and India."

Why study social media in the library? Social media has the potential to facilitate much closer relationships between libraries and their patrons - wherever users are based, and however they choose to learn about and access library services and resources. Current usage of social media by the library community generally remains ad hoc and somewhat experimental, but the uptake of these tools is accelerating, and they will likely play an increasingly important role in library service provision and outreach in the future. This white paper has been researched and compiled by Taylor & Francis to provide an overview of current practices relating to the use by libraries of social media, from a world-wide perspective, against which individual institutions can benchmark their own activities and be inspired to try new approaches. This white paper is just a start - we plan to build from this a central web-based resource on social media for the library community that will provide ongoing updates, in-depth case studies and best practice guides. We hope this will become a valuable, developing resource that librarians will access and contribute to, so the entire community benefits from sharing ideas and experiences.

I was happy to find a relevant and recent article advocating the use ofcial media for voluntary organisations. Abstract: There is potential for nonprofit organizations to increase effectiveness by mobilizing social media to help achieve goals. However, the sector is only just becoming aware of the possibilities for social media and lags behind other sectors in its use. We report a New Zealand initiative to enhance the capability of nonprofit organizations through action research that has implications for nonprofit organizations elsewhere. Borrowing from resource mobilization theory, we introduce the concept of resource mobilization chains to explain the requirements for and obstacles to taking advantage of social media. A survey and two in-depth case studies found that nonprofit organizations demonstrated extremely limited familiarity with and use of social media. Participants were enthusiastic about the potential of mobilizing social media to achieve organizational goals, but struggled to take concrete steps to implement their aspirations. Lack of resources was a key obstacle identified in both survey and case study research

Social Media usage statistics

What's new on Facebook, Twitter, Instagram and Snapchat for 2017? Videos seem to be the next big thing, followed by photos.

I like their summary for staff guidance - "Don't do anything stupid"

It is good that organisation update their guidance for staff. Shows that they care and that they are aware of changes in the SNS world.

"Updated guidance to help us get the most out of social media is being distributed to staff in BBC News."(Hamilton, 2015.). Keep our library policy current. Given the cycle of social media tools change rapidly, policy should be under constant review, especially policy refer to application or platform.

This document from New South Wales Education & Training provides social media guidelines for the department's employees. The value of social media is noted and employees are made aware of what is required for responsible use of social media for personal and professional use. While this is not a library policy, aspects could be adapted for library use. The guidelines are clearly summarised in large font on a single page and then followed up with more detail.

This document in produced by the Department of Education and Training (DET) in 2011. It provides a set of guidelines for staff DET use of social media. Useful in the educational context.

Taylor & Francis sought to address some of these questions by conducting research into how the library community is currently using and applying social media. Libraries have been particularly prevalent in their uptake of social media, and use it as a key medium for engaging with their users.

This policy illustrates the overarching framework that the University of New South Wales use to ensure that all digital media used for online teaching and learning, marketing, recruitment and publicity meet the university's guidelines when created and distributed. Of particular interests is the more formal template used for the police, as well as the visual overview of the policies, procedures and guidelines that relate to all digital media at the university.

Although this policy relates to American schools, it recognises that the same principles used for employee social media use in Australia are relevant everywhere. The policy includes a lot of the same information as the Australian examples, however, ends with a detailed Frequently Asked Questions section that would be extremely useful to employees seeking clarification in regards to general, personal and student social media use.

"The NMC Horizon Report: 2014 Library Edition, examines key trends, significant challenges, and emerging technologies for their potential impact on academic and research libraries worldwide. Following the publication of the report, the New Media Consortium hosted a virtual symposium on The Future of Libraries which includes 4 videos on the following topics: Emphasis on mobile Content management & technical infrastructure Increasing access & discovery opportunities Rethinking roles & relationships of librarians"

How many of these would you agree with?

Indeed Google+ isn't something I have gravitated toward - it will be interesting to see if Google evolves it or replaces with a something totally new. Quite frankly I don't have many friends who use it so it has been somewhat redundant. As far as Google Wallet I'm sitting back to see if it would be of any real benefit. I suppose my key concerns would be security firstly and secondly vendors which accept it. Here is an interesting article that I refer to as TechCarrotDangling! http://arstechnica.com/business/2014/11/psa-google-wallet-is-giving-away-200000-to-attract-new-users/ Smart watches are definitely an area of keen interest for me. I currently own a Sony Smartwatch 1 and I find it pretty useful when I"m out and about. I keep up to date with all my social media alerts as well news and it's also a great way to never miss an important call. My husband who is an extremely serious technophile has two a Pebble and Sony Smartwatch 2. I can see this technology really starting to take off in the very near future and the types of functions and uses will only improve and diversify. As far as advertising is concerned any business that wants to thrive and not be relegated to the obsolete and irrelevant bin needs to actively get on board with targeted social media advertising. It is really is a sink or swim scenario. However, platforms such as FB , if I'm wearing my "consumer hat", are really annoying and sometimes even infuriating - from a marketing perspective though it is innovative in that it targets your interests and plays on your wants and desires. I suspect that business and various organisations need to determine and utilise ways to market themselves without it turning consumers off. There is a fine line between intrusion and ingenious use of the old 5 Ps of marketing!

1. Google+ isn't dead yet, however, the one before it, Google Wave is dead, but it influenced many other collaboration to think of digital whiteboards to share thoughts and video. I use Moxtra's one. I use Google+ sparing, say when Mashable want to collaborate a document to the White House or a twitter user holding talk about the future of code, and so on. 2. Mobile payment is there and not quite there. At the moment, people put stickers on the back of their mobile phone and tap on PayPass machines. 3. Smartwatches, ahh, another thing to charge up at night. Good but bulky. 4. I can live with social media advertising, it isn't too annoying and some of them are quite clever. It is not different to advertisement in Freemium games, really. Ignore and tap selectively. 5. Accessible analytics. Oh la la. This would be so handy to so many people, especially I. I can use it to plan my delivery better and work my weak spots on SNS.

Harmon, Charles; Messina, Michael (2013). Using Social Media in Libraries : Best Practices. http://primo.unilinc.edu.au/primo_library/libweb/action/search.do?vid=CSU Chapter 8: Implementing an online social community as an extension to our physical libraries.. A great review re Halifax Public Libraries implantation of their new social catalogue, aptly named Discover. Covers many practical topics such as: features of a social catalogue planning and research for the project objectives of implementing a social catalogue/tie in with mission statement technical issues staff training communication and marketing feedback It concludes with some practical and professional advice for potential users of such a catalogue.

The best link is via CSU library, not the eblib.com link. http://primo.unilinc.edu.au/primo_library/libweb/action/search.do?vid=CSU