ting Coca Cola, Odeon, Toyota and Unilever among its clients.
TNS Digital Life | Internet Statistics & Social Media Usage | Online Behavior & Trends - 2 views
Insight: At Nestle, interacting with the online enemy - 0 views
Learn More - ThingLink - 0 views
St Ives acquires Amaze for up to £24.3m | The Drum - 0 views
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"Like an LBi or AKQA, Amaze has strength across the entire digital stack from marketing strategy through to solution design and implementation. This relatively unique combination of the creative mind set of an agency coupled with robust technology implementation skills has enabled it to develop a strong position in global eCommerce and eCRM implementations and has helped drive recent impressive growth. "Amaze is, in many respects, positioned more closely to the large strategy and business consulting firms such as IBM Interactive, Deloitte Digital and Accenture than a traditional digital agency. "Following the high profile LBi and AKQA deals of 2012, there is a shrinking pool of sizeable independent digital agencies. This transaction demonstrates that there is still considerable appetite for such agencies, particularly those with international reach, and strong capabilities in eCommerce, eCRM, mobile, social media and technology. "For St Ives the acquisition of a sizeable digital asset of this calibre is a vital building block in its strategy to develop its integrated marketing services offering."
Why PTAT Doesn't Correlate with Engagement on Facebook | Simply Measured - 0 views
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Engagement has become a nearly universal social media KPI. However, Facebook's infamous People Talking About This (PTAT) metric puts a bit of a wrench in this equation. Typically, engagement is an aggregate measure of content interactions which give us a consistent way to compare networks, campaigns, or communities.
[Inside 31Volts] Making better customer journey maps / 31Volts [service design] - 0 views
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You might know that a customer journey map is a visualisation of interactions between a customer and your organisation. But what are the things that could make your next customer journey map even better? State a clear start and end point When you're making a customer journey map, the first challenge is to get a clear start and end point of your journey.
Social Media Monitoring Tool Report 2013 - 0 views
Which social media personality type are you? - 0 views
Form Follows Function - 2 views
NSA files decoded: Edward Snowden's surveillance revelations explained | World news | t... - 2 views
Global map of engagement - 0 views
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