Videonet - News and Analysis - Broadcasters must dominate synchronized companion apps - 0 views
-
synchronise content around a programme so that what appears on the tablet or smartphone
-
never.no interactivity suite is directly coupled with the broadcast playout systems and ‘listens’ to events in the live broadcast and fires off triggers to a Content Delivery Network to determine what functionality the second screen will show at any time
-
ompanion devices, because they are IP-based and are personal by nature, introduce the interactivity and addressability that broadcasters cannot get via the television alone.
- ...4 more annotations...
-
hese could also be synchronised in real-time so that the third-party can sell advertising inventory that coincides with the advertising breaks during the show or live event.
-
Never.no provided the Synchronized Companion App Framework, which is part of the company’s Interactivity Suite (IS), a framework for connecting fragmented media technologies like TV, mobile and socia