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Ian Forrester

Will our emotions change the way adverts work? - BBC News - 0 views

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    "A bus stop poster which evolved over time depending on how people responded to it has recently been tested in London. It is part of a wider area of research into how our emotional responses and biometric data could teach advertisers how to target people according to their mood."
Ian Forrester

Why 'Straight Outta Compton' had different Facebook trailers for people of different ra... - 0 views

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    The specificity of Facebook's advertising machine lets companies sidestep many potential pitfalls that could prevent them from launching a successful ad campaign. For Universal Pictures, one of the problems Facebook helped them sidestep was the fact that white Americans didn't really know what iconic rap group N.W.A. was, or that Ice Cube and Dr. Dre made music.
Ian Forrester

Nothing will be the same again - BBC's Visual Perceptive Media project will e... - 0 views

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    "Time is over for shared experiences when watching TV. Based on the answers you give in an app, your listening history, gender, age, or location and time of the day, this video will adjust the story based on your personality taking your mood into account. Two people won't be watching a story unfolding in the same way again and even you might experience a different narrative at another time."
Ian Forrester

EmotoCouch: An exploration in interactive furniture - Microsoft Research - 0 views

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    "EmotoCouch is a prototype exploring how furniture could be augmented as part of a smart home. It uses lights, patterns, and haptics to explore possibilities for interactive furniture. Specifically, EmotoCouch was designed to explore how effectively furniture could convey a range of emotions to people around it."
Ian Forrester

Black Mirror '15 Million Merits' satires The X Factor - 0 views

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    Some interesting interactions between the on screen entertainment and the people watching... 
Ian Forrester

Apple's New Patent Will Target You With Ads According To Your Mood [Patent] | Cult of Mac - 1 views

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    Apple Patent which targets people based on swiping mood... Oooeer
Ian Forrester

Illusion of Explanatory Depth - 0 views

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    People feel they understand complex phenomena with far greater precision, coherence, and depth than they really do; they are subject to an illusion-an illusion of explanatory depth. The illusion is far stronger for explanatory knowledge than many other kinds of knowledge, such as that for facts, procedures or narratives. The illusion for explanatory knowledge is most robust where the environment supports real-time explanations with visible mechanisms
Ian Forrester

Creating a Computer Voice That People Like - 0 views

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    Creating a computer "personality" is as much an art as it is a science, and it's a challenge that more and more software designers are grappling with.
Ian Forrester

BBC's perceptive media project will end the shared story experience | News | FIPP.com - 0 views

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    "Time is over for shared experiences when watching TV. Based on the answers you give in an app, this video will adjust the story based on your personality and even your mood. Two people won't be watching the same again. "
Ian Forrester

Forum theatre - Wikipedia - 0 views

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    Forum theatre is a type of theatre created by the innovative and influential practitioner Augusto Boal as part of what he calls his "Theatre of the Oppressed." Boal created Forum theatre as a forum for teaching people how to change their world. While practicing earlier in his career, Boal would apply 'simultaneous dramaturgy'. In this process the actors or audience members could stop a performance, often a short scene in which a character was being oppressed in some way. The audience would suggest different actions for the actors to carry out on-stage in an attempt to change the outcome of what they were seeing. This was an attempt to undo the traditional actor partition and bring audience members into the performance, to have an input into the dramatic action they were watching. Eventually this 'simultaneous dramaturgy' became Forum theatre when audience members were asked not just to suggest different actions, but to come on stage and perform their own interventions.
Ian Forrester

Eulerian Video Magnification - 0 views

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    Eulerian Video Magnification for Revealing Subtle Changes in the World
Ian Forrester

Keith Johnstone - Wikipedia, the free encyclopedia - 0 views

  • Johnstone's teachings Whilst he was running the Writer's Group at the Royal Court, he began to teach that drama occurs from dynamic levels of status. He came to this realisation as a result of reading several books by Desmond Morris. Johnstone was the first theatre professional to introduce the term "status transactions" into modern theatre,[citation needed] believing that a high proportion of drama comes from the multiple and tiny ways that people attempt to get what they want by raising or lowering their social status. His teaching included exercises in which students practiced a low-status role by entering the classroom, and acting as though they were accidentally interrupting a very important meeting. The exercise was then repeated by the student. In Impro: Improvisation and the Theatre, Johnstone reports that the increased shows of deference that students acted out often triggered uproarious laughter in the class. He attributes this to a deep-seated human interest in the acting out and renegotiation of status roles. One of Johnstone's major interests is the use of masks and costumes which represent different emotional states and social roles. He found mask-work to be a powerful learning device. The student's ability to be "in the mask" became so powerful that several fellow instructors reported they were afraid to allow students to use masks in class because some students became overtaken by the mask character. In Impro: Improvisation and the Theatre, he speculates that this effect occurs because masks allow students to let go of their day-to-day identity, especially after the effective exercise of seeing and acting out their new identities before a mirror.
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