And to help drive global Direct to Consumer (DTC) expansion across multiple brands and channels, Deckers Outdoor has implemented Oracle Retail Merchandising, Planning and Stores Solutions to centralise and improve its operations. The company, which owns the Ugg Australia and Teva brands, plans to grow from 70 Ugg concept and outlet stores worldwide more than 200 in the next five years, with a seamless, consistent experience in stores and online. The Oracle Retail platform is helping to give real-time insight into item and store sales, so demand can be forecast more accurately and inventory allocated accordingly.
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