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Dave Duarte

How to fail in advertising - 0 views

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    Assume there's an audience. Assume depth is more important than breadth. 
Dave Duarte

10 Steps to a Successful Social Media Marketing Strategy | Jeffbullas's Blog - 0 views

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    1. Establish a clear, focussed vision 2. Obtain Commitment from Management 3. Perform Research 4. Create and Prioritize Goals 5. Create and Design Tactics to Achieve Goals 6. Determine the Cost and the Budget 7. Purchase Resources and Allocate to Achieve the Goals 8. Plan and Create Content 9. Publish and Promote on Social Networks 10. Measure and Monitor Results
Dave Duarte

Norte Beer: PhotoBlocker | Chris Rawlinson - 0 views

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    Non-digital innovation in response to digital culture. Senses when someone is taking a flash photo and reflects it back in a way that ruins the photo - so that "what happens in the club stays in the club"
Dave Duarte

How Is Customer Service Via Facebook? - 0 views

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    If ignored by brands on social media sites, 45 percent of respondents said they would be angry, and 27.1 percent said they would no longer deal with the company.
Dave Duarte

Five ways social media law can surprise you | memeburn - 0 views

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    Australian police officers deliver a restraining order via video on Facebook...
Dave Duarte

MediaPost Publications Retailer Follow Up On Negative Reviews Pays Off 03/16/2011 - 0 views

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    61% of consumers would be shocked if a retailer responded to their negative comment on the social web.
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