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Skechers, American Eagle find novel ways to 'tech-ify' their brands | JWT Intelligence - 0 views

www.jwtintelligence.com/...agle-find-ways-tech-ify-brands retail
shared by Simeon Spearman on 26 Aug 11 - No Cached
  • Simeon Spearman on 26 Aug 11
     
    Tech-y brands
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NCR to sell DVD rental machines to retailers | RetailCustomerExperience.com - 0 views

www.retailcustomerexperience.com/...D-rental-machines-to-retailers Retail kiosks
shared by Emily Knab on 28 Mar 11 - No Cached
  • Emily Knab on 28 Mar 11
     
    vendor that is selling kiosks that brands can skin with their own branding
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How the Recession Changed the Luxury-Advertising Landscape | News - Advertising Age - 0 views

adage.com/...227159 luxury fashion
shared by Greg Steen on 25 Apr 11 - No Cached
  • Greg Steen on 25 Apr 11
     
    "Boutique Agencies Are Helping Make High-End Brands More Approachable by Shifting Strategy From Glossy Magazines to Digital, Social Media" Also discusses how fashion Brands tend to be a reflection of one person's vision and that person wants a similarly singular partner on the agency side.
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Infographic: Why People Follow Brands | Digital Buzz Blog - 0 views

www.digitalbuzzblog.com/aphic-why-people-follow-brands infographic social
shared by Ivy Chang on 05 Jul 11 - No Cached
  • Ivy Chang on 05 Jul 11
     
    stats on why people follow brands
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Where brand content goes next | Digiday - 0 views

digiday.com/...blisher-brands-new-tv-networks ott coke Branded content verizon entertainment FOX
shared by John Rich on 03 Jun 14 - No Cached
  • John Rich on 03 Jun 14
     
    Great article that Jerry found on OTT.
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How Kellogg Used Social to Sell Crackers | Digiday - 0 views

www.digiday.com/...g-used-social-to-sell-crackers social
shared by Jinah Kim on 05 Dec 12 - No Cached
  • Jinah Kim on 05 Dec 12
     
    Could be interesting basis for social post. How low involvement consumer brands use social to generate sales.
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Askmen branded content - 0 views

www.digiday.com/...skmens-beyond-the-banner-quest branded content
shared by Paulette Chafe on 21 Aug 12 - No Cached
  • Paulette Chafe on 21 Aug 12
     
    couple of good examples of branded content
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Platform tells brands when customers are talking about them | Springwise - 0 views

www.springwise.com/...s-brands-enable-businesses-act social
shared by Ivy Chang on 27 Aug 12 - No Cached
  • VenueSeen aims to offer brands notifications when people are talking about them or taking photos of their stores, enabling them to make timely interactions with fans and potential customers.
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Fitness Brand Targets Women on Facebook, Twitter, Cable TV | Adweek - 1 views

www.adweek.com/...largest-ever-push-women-143522 social
shared by Abeeda Mahboob on 13 Sep 12 - No Cached
  • Abeeda Mahboob on 13 Sep 12
     
    Under Armour, a sporting goods company that has traditionally been more successful selling to men, has launched a multifaceted fall campaign in what the brand is calling its biggest female-focused initiative yet. It's running static and rich-media ads on Facebook, Twitter, Hulu, MTV.com and women's lifestyle site Fitsugar.com.
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Real Simple: Pinterest Drives More Traffic For Us Than Facebook | DigitalNext: A Blog o... - 0 views

adage.com/...231576 photo social brand
shared by Rebecca May on 14 Dec 11 - No Cached
  • Rebecca May on 14 Dec 11
     
    Brand using Pinterest
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Sephora is most competent in mobile among prestige brands: study - Mobile Commerce Dail... - 0 views

www.mobilecommercedaily.com/...le-among-prestige-brands-study beauty cosmetics mobile retail
shared by Ivy Chang on 12 Jan 12 - No Cached
  • Brands across several industries were reviewed and measured based on their mobile Web sites, mobile apps, mobile marketing as well as innovation and integration.
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Are Sponsored House Parties The Future Of Retail? @PSFK - 1 views

www.psfk.com/...d-sponsored-house-parties.html deals
shared by Rebecca May on 27 Jan 12 - No Cached
  • Rebecca May on 27 Jan 12
     
    Host a party and they send you a free party pack from different brands and ask you for feedback
  • Ivy Chang on 27 Jan 12
     
    we met with them last year.
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Oscar de la Renta to Launch F-Commerce - Digital - Media - WWD.com - 1 views

www.wwd.com/...erce-for-luxury-brands-5347533 fashion facebook f-commerce social
shared by Ivy Chang on 03 Nov 11 - No Cached
  • Ivy Chang on 03 Nov 11
     
    first luxury brand to launch a commerce experience that doesn't require leaving facebook.
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Engagement Brand Advertising, Brand Engagement, Brand Awareness, Increase Purchase Inte... - 0 views

www.socialvibe.com potential partner
shared by Ivy Chang on 09 Aug 12 - Cached
  • Ivy Chang on 09 Aug 12
     
    anyone heard of them?  may be worth looking into
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Dove erects Valentine's Day 'tweet screen' - Brand Republic News - 1 views

www.brandrepublic.com/...ts-valentines-day-tweet-screen beauty holiday twitter sms
shared by Ivy Chang on 13 Feb 12 - No Cached
  • Ivy Chang on 13 Feb 12
     
    dove posts daily questions for people to answer via twitter -- screen will project people's responses. dove brand ambassadors will give out gifts relating to the question. for v-day, they will ask a diff question and give out white  tulips
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Fashion brand offers discounts based on shoppers' social influence | Springwise - 0 views

www.springwise.com/...ased-shoppers-social-influence deals shopping online weekly
shared by Rebecca May on 05 Mar 12 - No Cached
  • Ivy Chang on 05 Mar 12
     
     Volga Verdi is a California-based fashion brand that offers its customers discounts depending on the number of friends, followers or fans they have on popular social networks.
  • Rebecca May on 05 Mar 12
     
    Twitter users, for example, get a discount of USD 7 if they have between 20 and 200 followers, or USD 15 if they have more. 
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How Will Instagram Monetize Its Platform? @PSFK - 1 views

www.psfk.com/...monetize-instagram.html photo brand potential vendor social app
shared by Rebecca May on 07 Mar 12 - No Cached
  • Rebecca May on 07 Mar 12
     
    connect brands with the most influential users on Instagram - with the end goal of creating opportunities for influential users to increase a brand's presence on the platform, those users will then be compensated for their efforts
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