Group items matching

in title, tags, annotations or url

" This week the New York Times Research & Development Labs launched a new tool called Compendium, which lets readers "use articles, imagery, videos, and quotations to tell your own stories using New York Times content." A good comparison might be Storify for a single source's content, or Pinterest with more text."

"Ian Heidt, director of product management for Qualcomm Labs, said the technology pulls in information from a variety of sensors on the phone, how consumers use the phone, including the camera, and location to create a unique fingerprint. "In early trials in Japan, we've seen improvement on targeting," he said. "It shows how mobile and content change the behavior of consumers." Trials conducted by Blogwatcher in Japan found that consumers were three times more likely to click through and respond to WITYU notifications and offers as compared with non-contextualized and non-personalized offers. Click-through rates rose by more than 60% when specials and offers were delivered to consumers."

"Ingress, the Alternate/Augmented Reality (AR) game from Google's Niantic Labs, is a major evolution of mobile gaming. Apparently, it's also a good way to get arrested. According to a post on Reddit (I know, I know - but stay with me on this), an Ingress player in Ohio was detained by police for his in-game actions. Specifically, he was "hacking a portal" near a police station. His phone had technical difficulties, which led him to linger by the portal/police station for a bit, catching the eye of local law enforcement and leading to the detention. After the original post, other Ingress players responded with similar stories. One aroused suspicions by wandering around an empty parking lot at night. Another, trying to hack a portal next to an air traffic control station, had to run from the local sheriff. A third was called in for questioning after hacking a portal outside of a "high-traffic drug area.""

"What really drives the engagement on a brand's page appears to be the core group of devoted fans - or what Napkin Labs refers to as "superfans." The study found that, on average, the engagement of each one of a brand's 20 most engaged fans is equal to that of 75 average fans. Each month, the so-called superfan likes 10 posts, shares five pieces of content and comments once. What's more, these fans tend to get significantly more likes and comments on their posts than average fans, which helps drive up engagement on the brand's page even more."

Results of recent survey conducted by Lab42 -- a marketing research company.

Nest Labs has released a new report based on data from hundreds of thousands of Nest Protect devices. The anonymous data shows that carbon monoxide leaks are more frequent than many may have expected, and that at least one million households in the US, UK, and Canada are exposed to high levels of carbon monoxide each year. Around 400 people are killed by carbon monoxide poisoning every year in the US, so Nest's data could help safety experts better understand why and when leaks happen