The most important consumer of your product in this age is not necessarily a person, but a machine. By building your API first, a mobile presence and/or a web presence can be built on top for your users. In addition, other companies can use your site to add value to their own - your product leverages the network effect before either a mobile or web presence is built.
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iPad adoption rate fastest in electronics product history - 0 views
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weekly 10.8
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Weekly 10.8
Sunkist Goes Mobile With Shopper Tech 10/18/2010 - 0 views
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Program uses on-pack and in-store signage to encourage shoppers to text a keyword to a code to receive product use ideas, recipes, nutrition info and storage handling
Where Product Design And Music Meet - PSFK - 0 views
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daily 10.14
Cheep Combines Product Comparisons With Social Shopping - 0 views
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See how many people use browser add ons??
Blippy Partners with Sephora to create social shopping destination | RetailCustomerExperience.com - 1 views
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sephora and blippy partner for an online social shopping community where people can review products, find trending products, etc.
Scott Switzer * A VC: Mobile First Web Second (continued) - 0 views
Social Shopping: Nuji Brings Product Curation to Mobile - PSFK - 1 views
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weekly 12.10
A Brief History of Conspicuous Product Placement - 0 views
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Hurry Professor! Throw me the lifesavaaaaah!
Coors Light activates Super Bowl campaign with mobile call-to-action - Mobile Marketer - Advertising - 1 views
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To enter, consumers simply have to snap a picture of the special Coors Light SnapTag, which is found on product packaging, in-store displays, out-of-home advertising, digital ads and other branded materials, and send it in via their phone's standard messaging capabilities. The program is supported with banner advertising on NFL.com and Facebook. Out-of-home advertising appears in locations such as bus shelters. "The target demographic of the campaign is males ages 21-28," said Ryan Lindholm, Chicago-based client partner at Razorfish. "Razorfish identified that Coors Light could take advantage of the SnapTag's ability to maintain consistent branding while also implementing promotional variations with a change of the SnapTag Code Ring."
Sundance 2011 First Look: Morgan Spurlock's 'The Greatest Movie Ever Sold' | - 1 views
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Morgan Spurlock examines the world of product placement, marketing, and advertising by making a film financed entirely by product placement, marketing, and advertising
New productions - 0 views
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NEW PRODUCTION & DEVELOPMENT Nickelodeon has greenlit a pilot for How to Rock Braces and Glasses, a sitcom featuring singer/actress Cymphonique (she uses just her first name, but her last name is Miller), daughter of Master P and sister of Romeo (Miller), per Variety. The series revolves around Kacey (Cymphonique), a popular girl whose status wanes when she gets both braces and glasses, but finds happiness by turning to music. Based on a new Alloy Entertainment book series of the same name and slated for release in September 2011. How to Rock Braces and Glasses is penned by David Israel and Jim O'Doherty (Grounded for Life, 3rd Rock From the Sun). Israel will serve as executive producer with Alloy's Leslie Morgenstein and Gina Girolamo. O'Doherty is currently executive producing the new Disney XD series Wasabi Warriors. Cymphonique has appeared on Nickelodeon's True Jackson VP and Just Jordan, and has lent her voice to characters on Disney's Phineas and Ferb.
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daily 1.5
Launch of About.com Founder's "Save-able" Ads Pushed Back - 0 views
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Although many people — particularly those in the advertising industry — are skeptical that consumers will want to save any ad, Kurnit says that his own research with Nielsen shows that 56% of consumers would save an ad for later viewing if given the option. Why? Kurnit rattles off a number of reasons ranging from coupons and offers, entertainment value and product research (meaning consumers are getting data about a product they’re planning to buy). Kurnit says that if the research is correct, AdKeeper will be “twice as big as Twitter,” meaning at least 16% of people on the web will engage with it, vs. 8% for Twitter.
MyLikes CEO Bindu Reddy Explains Why She Just Raised $5M | Liz Gannes | NetworkEffect | AllThingsD - 0 views
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paid product endorsements on twitter
PSFK » Socially Connected Products: The Idea Pantry - 0 views
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Daily 3.10 - find another source
Diesel Brings Facebook 'Likes' To Real-World Products - PSFK - 0 views
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Likeable items in-store; scan a 2d code to like.
Cached
have a tiny attention span? - 1 views
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desktop app lets you choose which applications and websites are productive and which are distractions, then monitors your usage to help keep you on track. Been productive for a long time span? You're rewarded with an automatic timed distraction.
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