New App From Bono's ONE To Mobilize Activists | Fast Company - 0 views
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Simeon Spearman on 02 Jun 11The app, built by Radical Media (the folks behind Arcade Fire's "The Wilderness Downtown" project), allows users to watch videos and read articles from ONE's website, and then take actions based on those articles. Is ONE having a campaign to get the U.S. government to forgive developing world debt? You'll be able to pull up all the relevant facts to convince people how important the issue is, sign a petition at the click of a button (and get your friends to sign, too), or be directed to who to call to formally lodge your opinion. The app even gives you a script, and a place to record how the call went. Now ONE will know more precisely how much its users are pushing policy-makers. And when it's time to protest, a ONE organizer can send you a push notification telling you to get out on the street and make your voice heard.