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Simeon Spearman

Tablets Give E-Commerce a Real-World Feel - NYTimes.com - 0 views

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    tablets account for 20% of "mobile" e-commerce sales, and 60% of tablet owners say they have used them to "shop" (I guess that excludes shopping for apps). Also examples of apps doing it right: TheFind, Crate & Barrel, Sephora, Jetsetter
Greg Steen

TaskRabbit Turns Grunt Work Into a Game - 0 views

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    eBay for real-world labor. When users, called senders, post a task, they also invisibly declare the maximum amount they'd pay to have it completed. Runners then bid on the task by declaring the minimum amount they would accept.
Simeon Spearman

Brave New World: Facebook Connected Cameras Break Out of the Fitting Room into Clubs and Resorts [Video] | Social Commerce Today - 0 views

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    Overview of social/RFID integration
Ivy Chang

The Social Tattoo Project Fights Apathy with Ink - 1 views

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    unique tattoos based on major world issues that are too quickly forgotten. using twitter or facebook to vote and a volunteer gets tatted.
Greg Steen

brandflakesforbreakfast: the internet: a tool to get beer with your friends - 0 views

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    The Carlsberg app gives you beer that you personalize, lets you send it to friends and then you can invite them out to enjoy it. In the real world.
Simeon Spearman

Wow The World With Your Vision in the Layar Creation Challenge - 0 views

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    AR challenge from Layar
Ivy Chang

Kia Picanto: World's Smallest Stop Motion Film? | Digital Buzz Blog - 0 views

  • It’s Kia’s attempt to create the world’s smallest stop motion film, challenging the work from Nokia’s N8 stop motion short. This time though, the stop motion film has been hand drawn on over 900 fake nails with 1,200 odd bottles of polish used to create the story.
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    It's Kia's attempt to create the world's smallest stop motion film, challenging the work from Nokia's N8 stop motion short. This time though, the stop motion film has been hand drawn on over 900 fake nails with 1,200 odd bottles of polish used to create the story.
Emily Knab

Robo Cloud to Intercept Sun Over World Cup Qatar | Fast Company - 1 views

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    interesting idea...
Greg Steen

Augmented Reality Comes Closer to Reality - 2 views

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    "Aurasma embeds moving imagery within the world in a way that is visually convincing."
Greg Steen

Parallel Worlds, Intricate Tiny Rooms Installed on Ceilings - 0 views

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    Creative Director of Google's marketing team is doing this thing, installing tiny rooms on ceilings. Odd and cool.
Simeon Spearman

Is Virtual Media on the Rebound? - 0 views

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    An overview of sites like Gaia Online and Habbo Hotel and how although they have abandoned the "virtual world" branding, they are still pulling in advertisers and revenue.
Greg Steen

Cautionary Tales in Transmedia Storytelling - 0 views

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    Breakdown of various ARGs and such, discussion of blurring reality and fiction. Net point: people want stories that allow them to play along, but that is not the same thing as convincing them that the story is true. Ideally, they at least suspect it is not. "Instead of demanding that people believe their lie, they dreamt up a world people were desperate to be a part of." (of Cloverfield marketing)
Simeon Spearman

Asiajin » Hatena Launces World Shortest 3 Letters Microblog Hatena Now - 0 views

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    April fool's joke from Japanese microblogging service - only 3 characters allowed. They also have a haiku service. The Miracle Whip campaign also used a character restriction less than 140 characters for its campaign.
Greg Steen

Augmented reality toys that change pants and personality - Boing Boing - 1 views

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    London design firm Berg and the London office of the Japanese ad agency Dentsu have announced a line of augmented reality toys called Suwappu. The little figurines have swappable heads and bodies; depending on how they're configured, they interact differently and draw different environments for themselves in the augmented reality world.
Simeon Spearman

Playmatics Raises $1 Million To Make Reality-Based, Social Games - 0 views

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    Mobile social gaming startup using real world data about governments from economic and sustainability measures to influence gameplay.
Greg Steen

photo aggregation goes social - 0 views

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    "ZangZing is a new, simple, elegant solution for pulling your photos together from all the places they exist on the internet. You can share them with only the people you want to share with, let everyone add to the album, or open them up to the world."
Greg Steen

how to like a car in the real world - 0 views

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    Renault produced a fun thing for their most recent auto show, using RFID cards that tie to people's Facebook profiles. So fans could scan what they like, and it would auto post it for them on their profile.
Ivy Chang

NZ Airforce "Real World" YouTube Experience | Digital Buzz Blog - 1 views

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    Royal New Sealand Airforce advergame on youtube lets you fly a virtual helicopter and you have to complete challenges and objectives. you can post your personal video on youtube
Greg Steen

The World's Largest QR Code (aka the World's Biggest Waste of Time) | Adweek - 2 views

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    Skanz, a tech startup that links personalized scannable bar codes to a user's social-network contact info and then prints them on such stunning fashion essentials as these silicone bracelets, claims to have created the world's largest QR code-80 gallons of paint covering 10,000 square feet.
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