""The survey showed tablet owners 55 and older who watch TV and movies weekly on tablets jumped from 11% last year to 19% in 2012, while owners in the 45-54 range also saw large percentage gains (15% to 24%)," the company explained in their announcement. "While it may not make parents seem any cooler, older consumers more and more are adopting their kids' viewing habits," said Altman Vilandrie & Company Director Jonathan Hurd."
"According to the study, which surveyed nearly 10,000 U.S. adults, around half of whom owned some sort of mobile device, a full 64 percent of tablets owners and 62prcent of smart phone owners said they used their devices for news at least one per week, meaning that one third of adults in the United States get some kind of news on a tablet or phone on a weekly basis, if not more frequently."
Cool new product from google that solves the "what do you want to do today" problem. They are already partnered with Entertainment Weekly, IGN, and Rolling Stone.
Nearly half, 47 percent, of tablet users say they engage with advertisements more than once a week. That's according to a recent report from the Interactive Advertising Bureau and its Mobile Marketing Center of Excellence.
On the smartphone side, 25 percent of users said they have the same weekly engagement. Following ad engagement, 80 percent of smartphone users and 89 percent of tablet users take action, said the report.
The "Mobile's Role in the Consumer's Media Day" report studied behaviors on both types of devices, finding each used devices in different ways.
"Although that audience isn't as native to web content as, say, a 18-year-old video game fan, WIGS has managed to attract viewers: While it goes up and down on Deadline's weekly YouTube channel charts, WIGS is consistently present, as it's quickly found an audience, racking up over 15 million views and over 75,000 subscribers - in just three months. "
Plus accounts include one Facebook page and 500 image uploads per month for $5 monthly, while Pro accounts, at $20 per month, cover five Facebook pages and include unlimited images.
ThingLink added that its users include Van Halen, Gucci Maine, Blink-182, Speaker of the House John Boehner (R-Ohio), Canadian newspaper National Post, British comedian Alan Partridge, and the U.K. music weekly NME.
One of Bleacher Report's new YouTube offerings is dedicated to a year-round discussion of the NFL draft while another offers updates on the college recruiting scene. The weekly shows are made by veteran TV producers and promise to offer penetrating insight into topics like the "NBA's most notorious heckler" and "candid memories from current and former NFL stars on their draft experience." Another channel borrows from Bleacher Report's infamous "5 whatever whatever" formula and offers a daily round-up of buzzworthy stories hosted by minor MTV personality Desi Sanchez.