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MTV Digital Series Is A Teen Wolf In Transmedia Clothing 06/05/2012 - 0 views

www.mediapost.com/...een-wolf-in-transmedia-cl.html video VZW
shared by Rhiannon Apple on 05 Jun 12 - Cached
  • Rhiannon Apple on 05 Jun 12
     
    Use for video POV for Vzw
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"Heroes" Creator Tim Kring on His New TV Series, Transmedia, Future of Television | Fas... - 0 views

www.fastcompany.com/...a-and-the-future-of-television entertainment daily
shared by Emily Knab on 02 Aug 10 - Cached
  • Emily Knab on 02 Aug 10
     
    tentative daily
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Cautionary Tales in Transmedia Storytelling - 0 views

www.wired.com/...les-in-transmedia-storytelling gaming ARG
shared by Greg Steen on 31 Mar 11 - No Cached
  • Greg Steen on 31 Mar 11
     
    Breakdown of various ARGs and such, discussion of blurring reality and fiction. Net point: people want stories that allow them to play along, but that is not the same thing as convincing them that the story is true. Ideally, they at least suspect it is not. "Instead of demanding that people believe their lie, they dreamt up a world people were desperate to be a part of." (of Cloverfield marketing)
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With cute musical characters, The Juno Company aims to create a 360-degree new media bu... - 0 views

venturebeat.com/...-360-degree-new-media-business cartoon network mobile kids
shared by Simeon Spearman on 03 Feb 11 - No Cached
  • Simeon Spearman on 03 Feb 11
     
    transmedia brands?
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Defiance combines TV show and MMO for one massive universe - 0 views

arstechnica.com/...defiance-interview.ars tv gaming entertainment
shared by Simeon Spearman on 21 Jun 11 - No Cached
  • Simeon Spearman on 21 Jun 11
     
    Transmedia storytelling.  MMO + TV show = 3rd person mmo where in-game events impact the direction and flow of the show and vice versa.
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