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The partnership will promote branded three- to five-minute comedy "shorts" developed by DumbDumb, the digital-production company launched by former "Arrested Development" co-stars Will Arnett and Jason Bateman. The company has previously worked directly with brands like Old Navy, Orbit gum, and Denny's, for which it recently produced an unscripted series that featured "Saturday Night Live" alum Dave Koechner interviewing fellow celebs in a Denny's booth.

According to a new study by the Integer Group and M/A/R/C Research published in The Checkout, 18% of African-American shoppers use their mobile device to make purchases, as do 16% of Hispanics. But only 10% of Caucasians are already leveraging mobile as buying tools. The early adoption of m-shopping features by these demos occurs across the board in all shopping-related mobile activities. For instance, while the study showed that only 13% of Caucasians use their phones to read product reviews and maintain shopping lists, 21% of African-Americans do. And while 13% of Caucasians use devices to do price comparisons on their phones, 20% of Hispanic users already do so.

Mr. Coe says the agency's Tumblr commerce platform has two service levels: one designed for small businesses and the other for brands. For the former, Coexist and Stripe would take a roughly 6% cut of sales transacted through the platform, but the service would be free to use. In the case of brands, he's envisioning something more custom where Coexist might develop a Tumblr blog for an event like Fashion Week and then power a pop-up store where Tumblr followers could buy limited-edition goods that had been unveiled that week. The service's first taker is Jeni's Splendid Ice Creams, which has 10 stores in Ohio and Tennessee and sells to wholesalers like Dean & Deluca and Whole Foods but shipped more than $1 million of product through its website last year. Its Tumblr account launched last week, and items for sale are marked with a yellow dot, including a $32 ice-cream-sandwich collection.

According to the event page, 2,367 of the 6,000 I/O attendees actually checked in using the new version of Google+, then having the option to turn on party mode, which shares all of their photos on a public stream. The event was public because Google turned it into an “On Air” event. A lot of folks showed up to see Train and Paul Oakenfold perform, and it seems like quite a few of them shared photos to the event page. It’s not known how long the party kept up the 8K photos per hour, but it’s impressive none the less. I have however noticed that a lot of photos not taken at the event made its way to the stream. I’m not sure if that’s a bug, or if that’s a bi-product of the event being “On Air.” According to the slideshow from the event, 13,345 photos were shared in total: You’ll see the photos on the page sorted by popularity, which includes +1′s and comments. It’s not surprising that the most popular picture if of Gundotra and Sergey Brin, sporting the Glass.

More than half of the sales from Walmart.com are now picked up at Walmart stores, Mr. Anderson said.

Walmart says the majority of in-store purchases are made with cash or debit cards, and that about 15 percent are made with credit cards.

Walmart noticed that a different set of customers also found the service appealing. About 40 percent of the customers who paid with cash when ordering online ended up using noncash options, like a credit card or check, when they arrived at the store. They simply had not wanted to provide that financial information online.