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Simeon Spearman

Nielsen: Foursquare Has 10.4M Monthly Users | Adweek - 0 views

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    "At any rate, the 10.4 million figure seems to be at least marginally good news for Foursquare, which, according to one investor capital source, is having to work harder for funding these days than in years past. ComScore earlier this year reported Foursquare drew just between 5 million and 6 million users monthly from March to June.  The Nielsen number is likely informative for brands still in the consideration stage about cultivating their Foursquare presence through organic features on the app or via the platform's nascent ads offering. Whether or not it's a good number for three-and-a-half-year-old Foursquare is probably a matter of opinion. And it's worth noting that Nielsen ranks the geo-social company only behind Facebook (78 million) and Twitter (23 million) in terms of July mobile app users. Overall, Foursquare usage, per Nielsen, was up 118 percent during the month year-over-year."
Simeon Spearman

Foursquare Local Updates Competes with Google, Twitter | ClickZ - 0 views

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    Foursquare Local Updates let merchants send text, photos and Specials to customers who have either checked into a business several times or liked it on Foursquare. The updates will be shown to customers when they're in the city where that business is located. The new function will begin rolling out this week. According to Foursquare, brands including H&M, Luke's Lobster, Togo's Sandwiches, Outback Steakhouse, Northern Spy Food Company and Wolfgang Puck plan to use the updates feature. The tool is free to merchants.
Simeon Spearman

AdFreak: What's with Foursquare's Times Square ad? - 0 views

  • What's with Foursquare's Times Square ad? By David Griner on Aug 30 2010 It's been a big few days for location-based service Foursquare, which just hit 3 million users and also became the centerpiece of this gigantic advertising ziggurat in Times Square. (Larger image after the jump.) It's unclear what kind of deal made this ad happen, since it seems unlikely Foursquare could afford such a high-profile placement. On
Simeon Spearman

Foursquare Checkins Now Part of Customer Loyalty App for iPhone - 0 views

  • The idea behind the integration is to eliminate the extra steps required for CardStar users to check in on Foursquare, and help merchants better verify user checkins. Additionally, the company hopes to facilitate more engagement between customer and retailer, as well as encourage additional rewards for Foursquare checkins.“The typical CardStar user already launches the app at point-of-sale in retail locations, airports, gyms and libraries. The CardStar integration with Foursquare was the next logical step to deliver a more cohesive mobile experience,” says CEO Andy Miller.
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    Soooooo CardStar is launching Foursquare integration to support checkin for users of the CardStar iPhone app. When the user scans a club or loyalty card via CardStar at checkout, they'll also have the option to check in on Foursquare. 
Emily Knab

TBD.com Takes a Community-Driven Approach to Newsgathering - 0 views

  • incorporate community content from a network of 127 local bloggers
  • community engagement and newsgathering through social tools like Twitter () and Foursquare (
  • web video
  • ...3 more annotations...
  • “Complete the Story,” which prompts users to do just that, enabling readers to add missing pieces, like a fact or picture, to enhance the story.
  • “My Community” section, which provides users with a feed of content based on their specified location
  • TBD’s community engagement team will watch the content from the network of blogs and surface the best content it is producing by featuring it on the site
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    news site that integrates community bloggers, facebook, twitter, flickr, foursquare, allows crowdsourcing of stories- readers can add missing info, feeds specified based on readers location
Simeon Spearman

Foursquare Explore now has ratings powered by where people actually like to go, not jus... - 1 views

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    "Instead of other sites where every place gets 3.5 stars, we come up with our scores using the same Foursquare magic that powers Explore. We look at signals like tips, likes, dislikes, popularity, loyalty, local expertise, and nearly 3 billion check-ins from over 25 million people worldwide. And, with every check-in and Explore search, our scores will get smarter and better."
Ivy Chang

American Express rewards consumers via foursquare campaign - Mobile Commerce Daily - So... - 1 views

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    another AMEX and foursquare thing.  spend $10 get $10. Cardmembers can sync their American Express card with their foursquare profile, check-in and spend $10 at participating small businesses across the United States and receive a one-time $10 statement credit.  
Ivy Chang

Foursquare partners with Visa & Mastercard to get you more check-in deals | VentureBeat - 0 views

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    Foursquare has teamed up with Visa and Mastercard to expand its check-in deals service that lets users earn better specials at more locations.
Simeon Spearman

Gap Offers 25% Discount for Foursquare Checkins - 0 views

  • Ann Taylor offered 25% off to Foursquare mayors and 15% off to each customer on his or her fifth checkin. These deals are great for Foursquare, and the theory is that they’re great for retail stores because those Foursquare users’ friends would see that they’re checking in, giving the stores some exposure.
Ivy Chang

Foursquare Check-Ins Now on Facebook Timeline Map - 0 views

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    foursquare checkins show up on your facebook maps
Ivy Chang

Domino's builds loyalty via foursquare, Facebook Places incentive - Mobile Commerce Dai... - 1 views

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    offers deals for checkins on foursquare or facebook places
Rebecca May

Foursquare continues to chip away at Yelp; introduces menus right on the site - 0 views

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    Prices and menus now available on the website, soon to be on mobile apps. The idea is that soon Foursquare will index the menu data so it can let users search for very specific things in Explore.  Uses menus from SinglePlatform, which includes a lot of smaller restaurants
Ivy Chang

Foursquare now has targeted adds | Ubergizmo - 1 views

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    foursquare has "promoted updates".  Business owners are now able to send local updates i.e. specials for the day, or a picture promoting a new outdoor seating area to their "best customers" when they're nearby.
Emily Knab

Foursquare Takes Over Times Square [PIC] - 0 views

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    American Eagle displayed this HUGE ad calling consumers/participants to check in on FourSquare... they also use ShopKick... interesting that they use two location services and promote them so heavily. FourSquare didnt pay for this ad.
Simeon Spearman

FourSquare, the anti-social app? - The Globe and Mail - 0 views

  • As a growing number of people flock to Foursquare destinations, When Should I Visit shares the best time to visit various attractions. The definition of “best time,” in this case, is the least busy time. For example, if Tuesday is the most popular check-in day at The British Library, you might want to wait until the slowest check-in day to drop by (which, according to Foursquare data, is Sunday).
Simeon Spearman

A Super Check-In For Super Bowl XLV | Foursquare Blog - 0 views

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    foursquare superbowl recap; the map is prob a strong indicator of most active foursquare markets (aside from Pitt/Wisconsin) 
Emily Knab

Will Groupon Make Foursquare Less Fun? | ClickZ - 0 views

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    argument that groupon clutters more creative check in deals on foursquare
Greg Steen

Foursquare Used to Steal Agency Talent - Adrants - 0 views

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    Admitting it isn't at the top of the list when it comes to digital agencies, EURO RSCG Brussels set out to change that by becoming the most visible virtual agency. How? It set out to check in on Foursquare at 42 of its rivals until it became mayor. When it did, it posted the mayorship on Facebook along with a message encouraging area creatives to join the agency to help make it better.
Simeon Spearman

foursquare, BBM Now Integrated - SocialTimes.com - 0 views

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    Foursquare integration into BBM
Simeon Spearman

Sony's PlayStation Vita gets more phone-like with Skype and Foursquare | VentureBeat - 0 views

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    New mobile playstation console isn't a phone but has skype and foursquare integration
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