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"Zeebox does not sell any advertising itself; instead, its network partners work with agencies and advertisers to sell second-screen ads and Zeebox takes a cut. For now, the Zeebox app works only with live TV -- not DVR content. The app identifies live TV programming using a combination of video fingerprinting, audio content recognition and closed-captioning information."

"There's a new No. 1 network in primetime, and no, it's not NBC. Or CBS. Or any of the traditional networks. If the digital video recorder were a network - with you, the viewer, as chief programmer - it would rank as tops among total viewers and in the key young-adult demographics."

Supreme court case is in 11 days. Even if Aereo loses there's the "home" version - Tablo - to haunt Pay TV. It's only a matter of time... http://www.digitaltrends.com/home-theater/nuvyyo-launches-tablo-air-tv-dvr-targeting-cord-cutters/#!EeaKZ

Holy Smoley, this is the in home version of Aereo only better. The pay TV war against Aereo could be irrelevant if this kind of technology takes off. NOTE: it's probably to geeky and expensive to go mass in it's current form ($219 box+monthly sub+separate external hard drive) but a cheaper all in one option could be a game changer.

offers content from youtube, broadband video for like 5 bucks dvr and over the air receiver still no buy in from networks like ESPN though, but has expanded to 36 markets daily 8.4

daily 11.16

daily 11.23

Study on Online Video vs TV ad recall among viewers. Interesting information on DVR viewers and the benefit of online video having an unpredictable cadence when compared to timing of TV ad placement in shows.